Key Findings from the 2021 ANNUITAS Enterprise Marketing Automation Platform Analysis
ANNUITAS
MAY 13, 2021
The importance of MAP to the Demand Technology Stack is also reflected in the significant size and ongoing growth of the global market for MAP software – valued at $4.06 It also has a compelling price – often highly discounted by Salesforce in enterprise deals. billion in 2019. Standardized, automated workflow management. Ease of use.
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