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B2B Marketing Traction

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5 Skills Your Marketing Consultant Must Have

B2B Marketing Traction

One that I observed in my early years as a marketing consultant was when a brand new marketing consultant proposed an expensive brochure to a small business. Plus, the small business was a CPA firm that was sensitive to pricing because of their profession! An understanding of your company and industry.

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SEO: Can Your Website Provider Tell His ALT Tag from His Anchor Text?

B2B Marketing Traction

My clients come to me asking if they’re getting a fair price on SEO proposals from vendors. ” These SEO newbies grasped onto anything they could find – sometimes the tricks of black hat SEO, like keyword stuffing – and put it out as their SEO gospel and themselves out as SEO experts. I’m sick of it!

SEO 100