TrustRadius Marketing

MAY 2, 2022

If you’re a startup or small business you should also see our free VoIP pricing article. They have help on how to use and configure their product, instructions for setting up integrations and billing FAQs. . Talkdesk Pricing Model. You should go into the consultation thinking of their price plans as estimates, just in case.

Pricing 52

Pricing Price Enterprise Management Work Management 52

Hubspot

APRIL 13, 2021

Initially launched in the 1990s, webinar caché once relied heavily on live events. In 2020 however, we saw the webinar space pivot towards the on-demand space. While not as flashy as their live counterparts, evergreen webinars have proven to be the tortoise to live webinar’s hare: slow and steady sees the highest ROI.

Work Management 97

Work Management Webinar Metrics Marketing Management Software 97

Optinmonster

FEBRUARY 6, 2023

Do you want to start selling digital products? These days, it seems like everyone wants to add digital products to their business offerings, and for good reason. Selling digital products is often much cheaper and simpler than selling physical products. But how do you decide what sort of digital product to sell?

Examples 93

Examples Product Work Management Marketing Management 93

ConvertKit

JUNE 21, 2021

Posting a link to your social channels and crossing your fingers that sales pour in is not the product launch you deserve. After all the work you put into creating your incredible product, you need a proper marketing plan. Enter our product launch timeline. A solid launch process for a new product starts early.

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

SpotMe Blog

JULY 27, 2021

You already know that webinars are among the greatest ways to reach and educate your target audience. From anywhere in the world, you have the power to gain interest in your product, gather valuable feedback from participants, and generate massive amounts of highly qualified leads. How to Evaluate the Success of Your Webinars.

Webinar Metrics 94

Webinar Metrics Paid Content ROI Sales Qualified Leads 94

Webbiquity

JANUARY 19, 2023

Companies that are looking for products or services with which to assist their own operations will typically have or assign a “product champion” to conduct research on solutions and manage the sales relationship. Relationship Building B2B relationships are built on trust and delivery of quality products or services.

Work Management 217

Work Management Marketing Management B2B Marketing B2B 217

thePoint

FEBRUARY 27, 2020

One conversation that catches my attention with B2B marketers is the “why don’t we just host and promote our own webinars instead of spending all those dollars with media companies?” That’s a great question and the answer is based on a clear understanding of what a webinar “is” and “what media companies sell.”. Anatomy of a webinar.

Webinar Metrics 52

Webinar Metrics Buy Ad Building Co-Registration 52

TrustRadius Marketing

APRIL 13, 2022

The price will fluctuate depending on which social media platforms you need to reach your target audience. Agencies can also price services separately within your monthly bill when it’s a series of services not a subscription. These subscriptions are generally priced monthly and can range from $0 a month to $800 a month.

Paid Content 52

Paid Content Social Media Pricing Price 52

Hinge Marketing

OCTOBER 22, 2020

It is the dilemma of content production. Watch the on-demand webinar: How B2B Research Can Supercharge Your Content Strategy. It is part of the price of doing business. They want to know who their competitors are, what they should be charging for a product or service, how are they seen in the marketplace, etc.

Top of Funnel 128

Top of Funnel Product B2B Thought Leadership B2B 128

Litmus

NOVEMBER 23, 2021

To get a better idea of how email marketers can prepare for the new year, we spoke with experts Bruce Swann (Principal Product Marketing Manager at Adobe) and Cliff Mcgowen (Director of Marketing Operations at Nationwide), as well as our very own Jaina Mistry (Senior Email Marketing Manager at Litmus) and Cynthia Price (VP of Marketing at Litmus).

Webinar Metrics 81

Webinar Metrics Planning Privacy Protection Best Practices 81

Convince & Convert

APRIL 25, 2016

Following up on last week’s post covering my most important lessons for attracting your webinar audience , let’s now pivot and focus on how to keep them engaged once they show up live as an attendee at your webinar. Now let’s get into more specifics on how you can keep your audience engaged once they show up for your webinar.

Webinar Metrics 96

Webinar Metrics Case Studies Case Study Tips 96

Litmus

MARCH 15, 2021

In our latest webinar, the Litmus team walked through the new, unified workflow and tools in Litmus to show customers how to build better campaigns, faster. Some features are exclusive to certain plans, though, so head over to our pricing page to see which option fits your needs. Additional resources. Looking to dig in? Video Overview.

Webinar Metrics 58

Webinar Metrics Banners Opt-out Opt-in 58

Parse.ly

OCTOBER 7, 2021

Here are a few of the highlights from our webinar discussing the challenge of measuring content ROI and proving the impact of your content marketing teams’ work : How do you expect your marketing budget to shift next year? Amazon talks about this concept of effortless customer experience.” about how we can help.

Top of Funnel 90

Top of Funnel Budget Programs Webinar Metrics ROI 90

Zoominfo

JUNE 2, 2021

Layering various customer buying signals on top of each other is a reliable, data-based approach to predict when a prospect is facing a business challenge that your product can solve. Buying signals in their various forms uncover patterns and interests that indicate a company is researching a product purchase.

Buy 246

Buy Zoominfo Work Management Marketing Management 246

Webbiquity

NOVEMBER 28, 2023

B2B sales is, of course, the process of selling your products/services to other businesses. Similarly, in B2B sales, it’s not just about providing a product or service. Maybe there is a certain tool that is cumbersome, or there’s a need for better product training. Now, tailored demos or deep-dive webinars come into play.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Martech

NOVEMBER 21, 2023

More frequently than not, B2B buyers are vetting sellers based not only on product specifications, pricing and other traditional factors but on the digital experiences they deliver. Click here to view more MarTech webinars. Failing to adapt to these rising customer expectations can be costly.

Trends 91

Trends Customer Satisfaction B2B Digital Transformation 91

Marketing Insider Group

MAY 15, 2023

B2B marketing may help businesses promote their products or services, but it’s more than that – it focuses on building customer relationships, establishing trust, and driving revenue through an optimized digital experience. B2B digital marketing refers to the promotion of products or services between businesses using digital channels.

B2B Marketing 310

B2B Marketing B2B Buyer Personas Mobile Advertising 310

Martech

NOVEMBER 28, 2023

More frequently than not, B2B commerce buyers are vetting sellers based not only on product specifications, pricing, and other traditional factors but also on the digital experiences they deliver. Click here to view more MarTech webinars. Failing to adapt to these rising customer expectations can be costly.

Trends 83

Trends Customer Satisfaction Digital Transformation Pricing 83

SnapApp

JULY 13, 2018

Marketers love webinars. Webinars sound like the gold-standard content marketing win — your audience gets free training and substantial value, and you’re getting hundreds of new prospects and a thought leadership platform. Why aren’t webinars working today? Anyone who has ever registered for a webinar is familiar.

Webinar Metrics 59

Webinar Metrics B2B Thought Leadership Thought Leadership Content 59

Golden Spiral

JANUARY 4, 2019

Are webinars on your B2B tech marketing priority list? Webinars were reported as one of the top revenue drivers for B2B marketers, with 75% of sales and marketing professionals agreeing that webinars are one of the best ways to generate high-quality leads (only closely behind trade shows ). Purchase a Webinar Hosting Platform.

Webinar Metrics 54

Webinar Metrics Top of Funnel Marketing Automation Services Advertising Funnels 54

Golden Spiral

FEBRUARY 26, 2019

The biography Steve Jobs — or any of the, books, movies , or documentaries made about him — is a case study in failure and success, products launched too soon, and products that didn’t launch soon enough. Selling out products in a matter of minutes was once very, very far from the norm. Create a Timeline.

Product 90

Product Webinar Metrics Cross-Selling Planning 90

Litmus

FEBRUARY 10, 2020

In this webinar, we walked through the new Litmus and provided hands-on advice on how to transition your team. Didn’t have a chance to watch the webinar live? Are you looking for the webinar slides? A big thank you to everyone who chimed in during the webinar with a question! Don’t worry. You can download them here.

Webinar Metrics 58

Webinar Metrics Enterprise Management Aggregators Work Management 58

Porch Group Media

JULY 21, 2020

Customers no longer base their loyalty on price or product. In this 30-minute webinar, V12 explores how to blend data and technology to create highly personalized customer experiences. Instead, they stay loyal to companies based on the experience they receive.

Webinar Metrics 52

Webinar Metrics Demand Ad Building Trigger Marketing 52

Bannerflow

MAY 27, 2019

These are the key conclusions reached in Bannerflow’s recent webinar with Martech: The future of display advertising: New marketing strategies to boost results. For example, the use of manual production workflows, repetitive designing, and endless email chains. Personalise your ad production. Digital natives or not.

Advertising Agencies 65

Advertising Agencies Display Webinar Metrics Advertisements 65

Optinmonster

JANUARY 18, 2024

If you offer free trials to get people to buy your product, it’s important to make sure your free-to-paid conversion strategy is working. Use Urgency in Your Marketing The scarcity principle states that limiting the supply of a product increases its demand. Are you struggling to convert free users into paid ones?

Conversion Rate 93

Conversion Rate Conversion Examples Marketing Analytics Tools 93

Leadspace

JULY 22, 2019

If another business offers a higher quality of service but at an increased price, you can highlight your low prices. Shoppers patronize businesses that can anticipate their needs and provide them with exceptional products and services they weren’t even aware they wanted. Revolutionize Your Data Use with This Webinar.

Webinar Metrics 48

Webinar Metrics Marketing Automation Services Allocation Analysis 48

Zoominfo

JANUARY 26, 2021

They took sudden work-from-home mandates and changed the narrative about remote productivity in ways that will have long-term effects on office culture and technology adoption. Figure 1 : Zoom, Go-To-Webinar, and Webex saw significant growth due to work-from-home demands. which listed its median home price at $322,800 — 57% less.

Zoominfo 246

Zoominfo Budget Programs Gartner Pricing 246

Sprout Social

SEPTEMBER 2, 2022

Additional resource: Webinar: Supercharge your marketing strategy with social. According to the Sprout Social Index™, sales strategy and product development are the number one uses of social media data. Leveraging Social Media and Your Leadership Team During a Crisis (Sprout Social-sponsored webinar). Type: Webinar.

Social Media 117

Social Media Training Course Resources 117

Leadspace

SEPTEMBER 18, 2019

Segmentation enables you to keep track of who’s buying or inquiring about your product or service. A conversion can be an email subscription or the purchase of a product or service. For example, how do they search for your product, how do they use your product, and what are common hesitations they have about buying?

Segmentation 62

Segmentation Webinar Metrics Psychographics Ideal Customer Profiles 62

Eric Mower + Associates

NOVEMBER 15, 2018

After all, new products are developed and launched specifically to solve a challenge in the marketplace and meet the desired needs of customers. The problem is that approximately 65 to 95 percent of the 30,000 new products launched annually fail in the marketplace, according to the Harvard Business Review. What’s the sequencing?

Product 54

Product Sample Trade Show Press 54

B2B Marketing Directions

APRIL 7, 2024

Real estate professionals know curb appeal plays a big role in determining how quickly a house will sell and what the selling price will be. Although the halo effect was first applied to the evaluation of people, we now know that halo effects influence how we evaluate inanimate objects including products, services, brands, and companies.

Content Marketing 70

Content Marketing Content Ethics Impressions 70

Contently

NOVEMBER 19, 2020

Descriptor, Mhmm, and other production tools will help us up our “simulive” game. And they allow for higher production value—music, graphics, animation, video, and other elements that are much more engaging than someone talking over slides. Did we force LinkedIn to alter their product roadmap in just two weeks?

Trends 206

Trends First-Mover Advantage Linkedin Webinar Metrics 206

Leadspace

SEPTEMBER 18, 2019

Segmentation enables you to keep track of who’s buying or inquiring about your product or service. A conversion can be an email subscription or the purchase of a product or service. For example, how do they search for your product, how do they use your product, and what are common hesitations they have about buying?

Segmentation 48

Segmentation Webinar Metrics Psychographics Ideal Customer Profiles 48

Navigate the Channel

NOVEMBER 6, 2023

For instance, if you refer to a sale price in an email blast—but your website shopping cart displays the original price, and the fine print reveals that the sale price is only applicable if the visitor purchases a year’s worth of services—your potential customer might go from feeling slightly annoyed to completely mislead.

Opt-out 65

Opt-out Blast Campaigns Opt-in Trade Show 65

Hinge Marketing

JUNE 9, 2020

Most have to find new ways to market, sell, package, price, and deliver their services and products. This article will highlight 11 of those game plays from the playbook for leadership, marketing, business development, sales, re-packaging/pricing, delivery, and technology. Re-packaging/Pricing. Leadership.

Co-Registration 122

Co-Registration Multi-Touch Attribution Marketing Automation Services Terms and Conditions 122

Sharpspring

APRIL 13, 2021

As we were planning out our webinars, we realized there was a little lack of love heading to our SaaS resellers. We recently partnered with our friends at PandaDoc and hosted a webinar to help SaaS resellers tighten up their sales process and walk away with some new ways to showcase and upsell their services. That starts here!

Paid Search Agency 96

Paid Search Agency Top of Funnel Lead Ranking Advertising Agencies 96

Lead Forensics

APRIL 2, 2024

Objections: Price & Budget 1. Explain how your product or service will save them money in the long run, increase efficiency, or generate new revenue streams. Offer tiered pricing options or highlight hidden costs associated with their current solution. “I can get a cheaper version of your product elsewhere.”

Effectiveness 52

Effectiveness Work Management RFP Case Studies 52