Crimson Marketing

JULY 10, 2014

Did you know that an average 1% price increase equals an 8.7% Yet it’s projected that roughly 30% “of the thousands of pricing decisions companies make every year fail to deliver the best price” leading to a significant loss in revenue. Marketing Technology Product Marketing' Build skills and confidence.

Pricing 100

Pricing Price Marketing Management Paid Search Agency 100

Crimson Marketing

JANUARY 27, 2015

They compete with endless aisles and endless comparisons of products and prices online. Special pricing, special selection and a special connection that comes with understanding an individual shopper’s behavior make for a powerful marketing system. Podcasts Product Marketing' Leo shares examples.

Work Management 100

Work Management Marketing Management Advertising Channels Marketing & Strategy 100

Crimson Marketing

SEPTEMBER 5, 2013

Releasing new products can be crucial to your business growth and market competitiveness. Having a simple and focused plan for your company can make it an easier and somewhat painless process each time a new product is launched. Here are the basic steps to follow when customizing your own product launch plan: Brainstorming.

Product 100

Product Marketing Mix Buzz Planning 100

Crimson Marketing

APRIL 25, 2013

Whether we’re utilizing in-house resources or have help from a marketing agency, many of us may agree product launches can be daunting and overwhelming experiences. There is a lot of work and planning that goes into creating a successful product launch. How is this priced? Product Marketing'

Resources 100

Resources Planning Product Advertising Agencies 100

Crimson Marketing

JUNE 26, 2013

Price your app suitably . Set the stage for success. Target the right user segment. Release version updates regularly . Measure and track progress . Click here to enlarge image. Netimperative via CMO.com ). Image: Courtesy of Bizness Apps .

Mobile Marketing 100

Mobile Marketing Planning Marketing & Strategy Rules 100

Crimson Marketing

JULY 25, 2013

It’s your worst nightmare come to life – you’re perusing the internet when you see not only your brand name but a “copy” of your product for a fifth of the price. What outlets are used to sell products, in what country, or marketplaces? So what happens now? Marketing Tech ). Image: Courtesy of OMG Reporter.

Brand Identity 100

Brand Identity Branding Domain Social Media 100

Crimson Marketing

MARCH 19, 2015

Product innovation (34%). “Quality, service and low prices—the most-cited priorities in August—fell or remained the same.” .” The top three organizational challenges driving innovation need, as ranked by B2B marketers, are: The pressure to deliver a consistent and positive customer experience (38%).

Lead Ranking 100

Lead Ranking B2B Emarketing Barriers 100