ANNUITAS

JANUARY 30, 2024

New Global Promotion Management tools join marketing data with AI insights to better approximate future pricing and craft more successful rewards programs, and new Referral Marketing tools, which can help build referral and loyalty programs and optimize usage and results.

Marketing Analytics Tools 130

Marketing Analytics Tools Marketing Automation Services Google Tools 130

ANNUITAS

JULY 21, 2016

Purchases are highly transactional. a six-month sales cycle for a large enterprise purchase). Months were spent running numbers, evaluating competitors in other geographic markets, counting customer purchases, identifying the proper target audience segments, and conducting menu tastings. Blogging is critically important.

Startups 100

Startups Web 2.0 B2B Sales Sales Cycle 100

ANNUITAS

JANUARY 31, 2024

When done correctly, go-to-market programs enable brand momentum and deliver long-term growth — maximizing customer lifetime value. “It’s not a purchase you’re after — it’s a lasting customer relationship,” explains Forrester analyst Craig Moore. Effective go-to-market programs revolve around two objectives: 1.)

Cost 130

Cost Marketing Analytics Tools Top of Funnel Lead Ranking 130