Pinterest recently announced that it will now send users an email if a product they’ve pinned has dropped in price. According to the social media site, “You don’t have to do anything to get notified. Just keep pinning the things you’re into, and leave the price watching to us. We’ll try to keep your inbox clutter-free by grouping these notifications into a single email, but you can always adjust your settings if you need to.” The company plans to roll this out to users over the next few weeks.

Here’s an example from the Pinterest blog:

When you set up your Pinterest account, you have the option to receive emails when your saved pins drop in price. This is a great way to stay on top of the latest deals and sales, and make sure you’re always getting the best value for your money. To take advantage of this feature, all you need to do is sign up for Pinterest’s email notifications. Then, you’ll receive an email every time one of your saved pins goes on sale. So if you’re an avid Pinterest user and a savvy shopper, make sure to take advantage of this valuable tool!

This functionality is a smart move for Pinterest, as it not only makes the site more useful for their end users, but will be an added incentive for more businesses to have a presence on the photo-social site. You can learn more about using Pinterest for your biz on their Business Blog and in our How Pinterest Works for Your Business guide.

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