WebMarketCentral

MAY 11, 2009

Site Architecture and SEO by Spinfield SEO projects often begin with keyword research, but this post recommends stepping back and beginning with solid architecture instead: assuring that CSS and Java are handled properly, the site has a solid internal link structure, and both HTML and XML sites maps are utilized.

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

JUNE 29, 2005

This is an online bookmark service, which I have found very useful in doing research, particularly for collaborative research projects. The basics of the founding and ownership were included in all of the company's press releases, such as this one from May 2000 announcing the expansion of their service to wireless devices.

Advertising Agencies 20

Advertising Agencies Lead Ranking RSS Paid Search Agency 20

WebMarketCentral

JANUARY 28, 2008

Because you should never write a press release that starts out with, “John Shlock Smith the Shmuck proudly announces….”) The wiki is now open for anyone to create pages, add content, or use as an SEO research tool. ”) and questionable ( Stop using keywords in your URLs. I have a job to do for crying out loud!

SEO 20

SEO Wiki Best Practices Allocation 20

WebMarketCentral

JULY 30, 2007

The next three posts here will offer some ideas about programs, promotion, and pitfalls to avoid that may help in developing successful B2B viral marketing campaigns, based both on my own experience and research by MarketingSherpa. Most Popular Forms of Viral Media Online video is the most popular viral medium for both B2C and B2B use.

Viral Marketing 20

Viral Marketing Lead Generation Microsite Sales Qualified Leads 20

WebMarketCentral

JANUARY 5, 2009

These individuals are often the "face" of their organizations; as they get quoted in press releases and news articles, pen bylined articles, speak at conferences, and talk to industry influencers and prospective customers, their names can become almost as well known as their brands. A few examples.

Work Management 20

Work Management Jigsaw Digg Wikipedia 20

WebMarketCentral

JANUARY 23, 2009

For example, though I've used many keyword tools and even written about some of the best keyword research tools here and here , I somehow managed to overlook Wordtracker's free keyword suggestion tool , which uses data from Dogpile and Metacrawler to estimate search volume across all search engines.

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

WebMarketCentral

AUGUST 2, 2005

Magazine, Entrepreneur Magazine, United Press International, Marketing News and the Minneapolis St. In some recent research from the National Federation of Independent Businesses, more than one-half of the small business owners it surveyed launched their venture without any prior marketing or sales experience. Paul Star Tribune.

Work Management 20

Work Management Small Business Marketing Differentiation Consulting 20

WebMarketCentral

SEPTEMBER 24, 2005

So, I did some research, wrote an 80-page business plan, decided to start my own business, and started working on it. We have put in a lot of research and effort into learning what to say, how to say it, when to say it and when to throw a smiling face to ease difficult moods. I am the Web site greeter. How can I help?"

Work Management 20

Work Management Marketing Management Allocation SEM 20

WebMarketCentral

SEPTEMBER 23, 2009

According to research by Schneider Associates , only 38% of b2b product launches are rated "successful" by the companies introducing the new products. Our press release hits the wire, we hold some big chest-thumping event and then start selling our hearts out, having trained the sales force the day or week before. They are part of mix.

Web 2.0 20

Web 2.0 Product Public Relations Tagging 20

WebMarketCentral

JANUARY 20, 2009

expert Cece Salomon-Lee follows up on her post about Twitter pitching by explaining how LinkedIn can help with PR, such as through forging new connections and researching reporters. Words to Write By: SEO Tricks for Press Releases by Speak Media Blog PR strategist Jennifer A. Online PR - Is there any value beyond the links? tags: PR 2.0,

PR 20

PR Best Practices Press Blogger 20

WebMarketCentral

DECEMBER 15, 2008

Anne Holland (AH): We were always obsessed with market research. We focused on a single primary market (marketing professionals in corporate America with $3 million + year department budgets) and researched what practical information those folks wanted day in and day out. Then we built it for them.

Paid Content 20

Paid Content Case Studies Case Study Demographics 20

WebMarketCentral

NOVEMBER 20, 2008

5 Ways to Re-Purpose Content for Blog SEO by TopRank Online Marketing Blog Search guru Lee Odden offers several ideas for re-using content to get the maximum return on your effort and investment, such as turning PowerPoint presentations into blog posts and rewriting press releases in language that's actually interesting.

Blogspot 20

Blogspot Best Practices Blogger Business 20

WebMarketCentral

JUNE 9, 2008

Among her advice: "no one kicks my butt" (understand that bloggers—other than the sweatshop writers at Gawker at least—don't have deadlines they have to meet or space they have to fill); "press releases are useless" and "be prepared for the truth." I get a mix of good, bad, and awful pitches in my inbox on a regular basis.

Blogger 20

Blogger PR Press Tagging 20