Becoming evidence-guided | Itamar Gilad (Gmail, YouTube, Microsoft)
Lenny's Newsletter
SEPTEMBER 21, 2023
Find the transcript for this episode and all past episodes at: [link]. Today’s transcript will be live by 8 a.m.
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Lenny's Newsletter
SEPTEMBER 21, 2023
Find the transcript for this episode and all past episodes at: [link]. Today’s transcript will be live by 8 a.m.
Anyword
NOVEMBER 29, 2021
YouTube is a serious tool for business, even beyond advertising. The YouTube audience wants to see more than just Baby Shark, and business is paying attention. There are two essential areas of YouTube videos where copywriting comes into play – the headline and description, and the video script. Descriptions .
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Sprout Social
SEPTEMBER 22, 2022
YouTube tags are an important part of YouTube SEO. They help YouTube understand the content of your video and help your video show up in search results. If you’re looking to promote your content to new audiences or show up in more relevant search results, then you need to be using YouTube tags.
Marketing Insider Group
JULY 3, 2023
You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. Twitter Twitter offers a Trends section on its app and website. Image Source 2. Image Source 8.
Webbiquity
AUGUST 24, 2021
70% of YouTube video views are on mobile devices. This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. YouTube Facts and Stats. YouTube advertising reaches an astounding 240 million users in the U.S.,
Pam Didner
JULY 21, 2020
Delivering compelling face-to-face presentations to senior managers is hard. It’s even harder to present the same presentation online when everyone calls in via Zoom, Microsoft Teams, WebEx or other virtual meeting tools. The key to delivering a solid online presentation is to focus on what you can control: Your Presentation.
KoMarketing Associates
MAY 23, 2017
The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.
Marketing Insider Group
JUNE 14, 2021
The most commonly created video types are social media videos, ads, presentation videos, sales videos, and explainer videos. One hundred eighty-seven million people use Twitter daily. Twitter’s also a great place for users to consume social and educational video content. You can also embed YouTube videos on your website.
Sprout Social
MAY 8, 2019
If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.
Martech Advisor
SEPTEMBER 26, 2019
With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. Twitter attributed half of its 2018 Q1, ad revenue to the video format – The Drum. Twitter launched 6-second video bidding for advertisers this August.
Sprout Social
MARCH 16, 2022
Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. But beyond its popularity as a social platform, YouTube also has SEO and search applications. YouTube prioritizes how much time is spent watching a video.
Navigate the Channel
DECEMBER 7, 2023
Look for creative methods of presentation, such as animation, timelapse, and diaries. Users love watching live video, so you could engage them up to three times longer by producing a show on Facebook Live or YouTube. Use video to tell a story that highlights each benefit. After all, who knows your company better than they do?
Sprout Social
JANUARY 4, 2022
Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Yet video is also the most underutilized format across Facebook, Instagram and Twitter, comprising 14%, 11% and 5% of each network’s content respectively. Twitter video statistics. Social media video marketing statistics.
Litmus
JULY 13, 2020
I struggle to retain all of the techniques you can use with this software so I often turn to YouTube to refresh my knowledge. And Tiptut has some fun YouTube videos as well. Camille Palu : YouTube for sure! Shani Nestingen : YouTube for sure. Also, connect with the email community via #emailgeeks on Twitter!
SocialPilot
FEBRUARY 6, 2024
Instagram has the highest engagement rate for Nano Influencers This is evident from the engagement rate statistics presented in the table below: Nano Influencer Micro-Influencer Macro Influencer Mega Influencer Follower Count 1,000 – 10,000 10,000 – 100,000 100,000 – 1,000,000 1,000,000+ Instagram 5% 3.5% Twitter Space.
Oktopost
APRIL 28, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. on Twitter, Lee dives into what marketing leaders need to know about influencer marketing in 2022. CEO of TopRanks & B2B Marketing Influencer Lee Odden tackles influencer marketing. Catch all episodes here. Episode Summary. Stay in the Loop.
Moz
NOVEMBER 15, 2018
Posted by randfish If you have an audience on YouTube, are you doing everything you can to reach them? Inspired by a large-scale study from Justin Briggs, Rand covers the top factors to invest in when it comes to YouTube SEO in this week's episode of Whiteboard Friday. This week we're chatting about YouTube SEO.
Marketing Insider Group
APRIL 22, 2021
Lead nurturing, understanding the journey, developing presentations, connecting with leads, and more – these sales tools for startups meet every need. Use Modus to onboard and train sales reps with relevant content, presentations, product information, and buyer data. Start your research on YouTube for tutorials and educational content.
Webbiquity
MARCH 28, 2023
Pumble then also does a great job of plugging their own product, another chat app, and presenting it as an alternative to these more popular solutions. Semrush does a fantastic job with their YouTube channel , which often addresses subjects they’ve already discussed on the blog.
Top Rank Marketing
SEPTEMBER 20, 2023
If you’d like to learn more about optimizing B2B content for search intent, you’re in luck, as our co-founder Lee Odden will be presenting at Content Marketing World on the topic. LinkedIn and NetLine are TopRank Marketing clients.
Webbiquity
FEBRUARY 28, 2023
Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience. Educational or informative videos : General how-to videos and industry tutorials are a great way to provide additional value to clients and present your brand as knowledgeable and resourceful.
B2B Marketing Traction
JULY 11, 2011
Do you want to have a presence on Facebook & Twitter, but don’t want to spend tons of time – or sacrifice your personal privacy? B2B marketers are interested in having a presence on Facebook and Twitter, but they have two main concerns – time and privacy. You can also view the presentation slides on Slideshare.
Convince & Convert
JUNE 1, 2014
That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). These lists would be a lot different if they were focused on G+, Linkedin, Youtube, Pinterest, or Instagram.
KoMarketing Associates
FEBRUARY 10, 2021
The search results present an answer based on what Google intuits is the user’s search intent. This is the presentation of information from the Knowledge Graph. Video thumbnails appear in results (mostly from YouTube). Three most recent tweets are displayed with the option to “View on Twitter”. SEO Consideration.
Rain: The Growth Agency
JANUARY 29, 2021
“Mercari Presents The SHAQ Bowl”, which is being dubbed as the biggest pre-game extravaganza, will be live-streamed ahead of the Big Game on Sunday, February 7, 2021 at 3 p.m. Rain the Growth Agency’s Strategic Partnerships team planned, negotiated and managed the terms of the SHAQ Bowl presenting sponsorship.
Top Rank Marketing
AUGUST 4, 2023
In the meantime, you can follow us on our LinkedIn page , or at @toprank on Twitter for even more timely daily news. Thanks for joining us for this week’s Elevate B2B Marketing News, and we hope you’ll come back next Friday for another selection of the most up-to-date and relevant B2B and digital marketing industry news.
Webbiquity
MARCH 31, 2022
Make sure that your brand has a presence on social media platforms like Facebook, Twitter, Instagram, and YouTube as well as video sharing sites so businesses can find you when they conduct voice searches through those channels, too. You can connect with him via LinkedIn and Twitter. Account-based marketing is here to stay.
Conductor
OCTOBER 11, 2022
Twitter: Seeing related tweets can help you find information on Twitter or access more details surrounding a specific person or company that tweets often. Some are more popular, offer a better user experience, or present more information than others. We all know Twitter as a prominent social media platform.
Contently
NOVEMBER 29, 2021
This February Austin McBroom, former college basketball star and patriarch of YouTube ‘s ACE Family, launched an online social media course. Several articles, like the link above, and YouTube videos accused McBroom of running a scam. Almost nobody can simply be present on social media and watch the dollars roll in.
Onalytica B2B
APRIL 6, 2017
Or perhaps a YouTube video of a makeup tutorial in collaboration with a big beauty brand. If your target market enjoys consuming media on social media platforms such as: Instagram, Twitter, Facebook and YouTube: For example, if you’re targeting the millennial market, then you need to be where they are.
Sprout Social
MAY 11, 2023
Twitter: Twitter’s Brand Safety Marketing Collection offers both technical and general advice on how to keep your brand safe on the network. These features allow you to keep Twitter a safe place for your brand and community. Facebook, Amazon, Twitter, Snapchat and Pinterest).
Martech Advisor
JANUARY 3, 2020
Social media marketing presents a plethora of opportunities to effectively connect with audiences, and offers practical ways to optimize branding, lead generation, conversions, sales, and much more. million followers on Twitter, and 2.4 million subscribers on YouTube. YouTube Growth Hacking by Jeff Abston. Gary has 7.4
Heinz Marketing
FEBRUARY 16, 2023
Like Twitter, engagement on TikTok tends to skew negative with about 34% of user interactions being negative, according to a 2020 report by Digiday. The obvious competitors are Instagram and Twitter. So, what platforms could TikTok compete with in the B2B space?
Martech Advisor
FEBRUARY 17, 2020
Over 85% of teens believe they can do anything if there is a YouTube how-to on it means that marketers need to fully utilize the format of video. Video marketing, initially popularized by YouTube, has gone on to dominate most social media platforms, such as Facebook, Snapchat, TikTok, and Instagram.
Hubspot
JUNE 11, 2020
At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). YouTube Live allows users to broadcast live content to viewers.
EveryoneSocial
MARCH 6, 2017
However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.
ClearVoice
DECEMBER 9, 2022
” YouTube has a section specifically for short videos, which brands use to create inspiring top-of-the-funnel campaigns. Another trend in content marketing we’re seeing is an increase in cinematic-style videos where the product is present but takes a backseat to the story. The more you can cover, the better.
Scoop.it
SEPTEMBER 30, 2022
Google Trends uses direct data from their search engine and presents them with graphs to compare the search volume of each query over time. The most simple hashtag strategy is monitoring social media sites like Facebook, Instagram, Twitter, or LinkedIn. Source: Twitter. Twitter will constantly display related posts on your feed.
Vidyard
OCTOBER 7, 2019
YouTube Creator Academy. You’ve all heard the spiel—YouTube has 2 billion monthly users , it’s the second largest search engine, blah, blah, blah. You know YouTube’s important. YouTube Creator Academy is full of information on nearly every aspect of using the platform successfully, from channel optimization to monetization.
Biznology
AUGUST 4, 2017
Enterprise search, enterprise collaboration, enterprise social networking, enterprise mobile, and enterprise cloud are often lesser versions of Google Search , Google Docs , Facebook , Twitter , YouTube , Instagram , and a myriad of other products and services we use every day outside the office.
SocialPilot
JANUARY 21, 2024
As a result of both rollouts, it is evident that TikTok intends to become a one-stop shop for all forms of video, including short-form and long-form material , while challenging Instagram and YouTube. Since TikTok stories are new, it presents a new playing field for brands and influencers to monetize.
Buffer
SEPTEMBER 6, 2022
In 2018, YouTuber Elle Mills posted a video detailing how burnout had impacted her ability to share content with her millions of YouTube subscribers. On how she avoids burnout, Tori says, “I find being present with people that I love is really helpful for me.
CoSchedule
JANUARY 27, 2023
For instance, if you have an apparel business, you’ll benefit from a visual-first social platform like Instagram rather than Twitter, as it’ll help you feature your products better. A hype-instilling campaign across Instagram and YouTube that got people excited and ready to buy the footwear before the launch date. Wondering how?
Oktopost
SEPTEMBER 13, 2022
There are a number of benefits that financial services can experience by being present on social media, which include: Build trust: Financial services is a relationship-based industry. Twitter is a fast-paced social media platform that’s perfect for sharing news, articles, and other timely content. Pros: Fast-paced environment.
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