Hinge Marketing

FEBRUARY 16, 2022

The Hinge Research Institute’s newly released High Growth Study 2022: AEC Edition paints this picture. About the Study. Firms of all sizes, global regions and key executive roles were represented in the study, with the vast majority of firms doing business in the United States. . graphic design, copywriting.).

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Studies Peer-to-peer Marketing AI Digital Transformation 162

SocialPilot

JANUARY 31, 2024

In this market, the insights derived from influencer marketing case studies become invaluable. Influencers are starting to hold a major place in every brand’s online marketing campaigns, and so are influencer marketing case studies. You should start by reading some impactful influencer marketing case studies. Here we go!

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Case Study Case Studies Work Management Studies 90

Contently

MARCH 11, 2020

At Ogilvy, I was a member of the four-person case study writing committee. We won Most Effective Agency Office in New York relying on the tried and true case study framework: objective, strategy, results. Quantifiable objectives headlined every case study we wrote. Get permission first. Don’t do this!

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Case Studies Case Study Studies Paid Search Agency 162

Content4Demand

OCTOBER 13, 2020

PowerPoint has been around since 1987, and it’s still the go-to or just about any business presentation. Content4Demand works with the Ceros interactive platform, which is effective for organizing and presenting information but it does so in a visual format that is friendlier, more organic, more exciting and more engaging.

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Peer-to-peer Webcast Multi-Channel Case Study 77

Contently

JANUARY 24, 2022

Here is an inside look at five influential tech success stories from our flipbook of 47 Content Marketing Case Studies That’ll Inspire You to encourage your brand to make meaningful changes in the new year. . The post 5 Tech Brand Case Studies That Will Inspire You appeared first on Contently.

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Case Study Case Studies Studies Brand Identity 132

Hinge Marketing

FEBRUARY 22, 2024

For the second year in a row, the Hinge Research Institute’s annual High Growth Study showed that uncertainty is professional services firms’ overriding concern. Questions like these are what we designed this study to answer. About the Study This is the ninth edition of the High Growth Study. How did they do it?

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Studies Top of Funnel Marketing Budget Peer-to-peer 74

Televerde

OCTOBER 10, 2017

The Televerde team just returned from SiriusDecisions Europe in London last week where we packed the room for our sponsored case study, Executing a Global Demand Generation Strategy , presented by global technology leader Avaya. But don’t be fooled – that presentation took more than a few hours and a half dozen conference calls.

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Case Studies Case Study Studies Advertising Agencies 58

Lake One

OCTOBER 13, 2023

Once we explore the benefits of account-based marketing, we’ll present you with four real-world case studies that have had a massive impact on many common sectors and industries. The Benefits of Account-Based Marketing Before diving into real-world case studies, let’s explore the benefits of account-based marketing.

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Account Based Marketing Case Study Case Studies Studies 75

Sword and the Script | B2B

AUGUST 8, 2023

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

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Case Studies Case Study Advertising Benchmark Paid Search Agency 79

Hubspot

NOVEMBER 3, 2020

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

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Peer-to-peer Case Studies Hubspot Interactive Marketing 100

KoMarketing Associates

MAY 16, 2018

To find out, IAB recently conducted the “Digital Content NewFronts: Video Ad Spend Study 2018” report. There is no question that we will see buyers out in full force throughout this week’s NewFronts presentations, as they look to invest more and more of their budgets in the latest original digital video programming opportunities.”.

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Spending Studies Video Marketing Budget Programs 194

Lead Liaison

DECEMBER 27, 2022

CASE STUDY: Lead Capture for Speakers & Conferences. ENGAGE YOUR AUDIENCE IN LEARNING: The speaker’s presentation was broken down into 3 parts. THE RESULTS: That last fun game we played was tied to a lead capture form where attendees could request a copy of the presentation, product information, or a meeting.

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Lead Capture Case Study Case Studies Conference 74

Excelsior Research

OCTOBER 4, 2022

What are social media case studies? What are social media case studies? Whether it is a simple case study or social media case study, companies always get a chance to learn from their own mistakes. This is what is presented in the case studies. But what are What are social media case studies?

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Case Studies Case Study Social Media Studies 52

Hinge Marketing

JULY 20, 2020

Year after year, our annual High Growth Studies highlight an ongoing theme: attracting and retaining talented team members remains a top challenge for professional services firms. A Timely Second Study. For a second time, the Hinge Research Institute has conducted its Employer Branding Study. So what did we learn? Key Insights.

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Studies Brand Identity Branding Acquisitions 118

Search Engine Journal

MARCH 31, 2022

Being present on brand terms remains incredibly important. Case Study] appeared first on Search Engine Journal. Here's what you can do with brand search to cater to different audiences in a cost-effective manner. The post Are Brand Keywords Valuable For Every Audience?

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Case Study Case Studies Keywords Studies 88

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

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Case Studies Case Study Studies Video Marketing 147

Vidyard

AUGUST 4, 2021

That’s the unmistakable conclusion of a first-of-its-kind brain study conducted in April 2021 with U.S. The study, commissioned by Vidyard , was led by Dr. Carmen Simon , Ph.D., Via the study, Dr. Simon and her research team learned that the experience of the email inbox tends to put people in a negative emotional state.

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Studies Video Marketing Eye-Tracking Press 116

The Lead Agency

MAY 25, 2023

As prospects seek information about your product or service to determine whether it’s what they’re looking for and whether to enquire to find out more, case studies paint a clear picture of how it looks in action and establish greater credibility. Tell the whole story When writing a case study, avoid only focusing on the outcome.

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Case Study Case Studies Storytelling Studies 62

ClearVoice

AUGUST 9, 2021

Twitter being the place of origin for the hashtag, we will explore its history, Twitter’s hashtag best practices, and case studies so you can discover what type of Twitter hashtag strategy is right for your brand. CASE STUDY . CASE STUDY . Consistency is more than the presentation of the hashtags within your copy.

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Case Studies Case Study Twitter Studies 105

Strategic-IC

NOVEMBER 21, 2022

Now this is what you call an ABM case study: How a technology brand started ABM from scratch and built a $4.5M+ (£4m+) pipeline (and.delivered $1m (£750,000) in closed-won revenue). This is the ABM case study and a very personal ABM story of BlueBotics, a global leader in autonomous navigation solutions.

Account Based Marketing 62

Account Based Marketing Case Study Case Studies ABM 62

Hubspot

JANUARY 13, 2021

In college, I always made it a point to listen intently to presentations. I knew how stressful and nerve-wracking it was to present in a room of peers and authority figures. I would nod feverishly to let presenters know I was invested in their presentation. And they knew it too. Back then, the stakes were relatively low.

Tips 97

Tips Marketing Proposals Peer-to-peer Case Studies 97

Conversica

APRIL 28, 2021

Recently, website chat has caught on with Marketers to collect lead information, find sales-ready leads, and point visitors to helpful information such as customer case studies. The post Blog: Human-Like Conversational AI: Past, Present, and Future first appeared on Accelerating Revenue with Intelligent Virtual Assistants.

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Marketing AI Conversion Lead Ranking Case Studies 96

Seismic

SEPTEMBER 22, 2021

Select use cases include: Fact sheets (financial services specific) Pitchbooks Meeting templates Account review or QBR decks Overview and top-of-funnel presentations. The post LiveDocs use cases: Thinking beyond traditional presentations appeared first on Seismic.

Work Management 52

Work Management Marketing Management Top of Funnel Case Studies 52

Eric Mower + Associates

APRIL 25, 2019

Before your next speech or presentation, consider: the most popular YouTube videos last barely four minutes. Any fewer, and your presentation seems thin. Find the best facts to support those messages—anecdotes, case studies, test results. ” The post Four ways to keep presentations short appeared first on Mower.

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Case Study Case Studies Youtube Studies 67

Launch Marketing

APRIL 24, 2020

And while virtual presentations aren’t new, securing a conference room and presenting in person has been the more common historical norm. So, what should presenters keep in mind to ensure their online presentations stand out, engage audiences, and achieve objectives? Say a lot without saying a lot.

B2B 71

B2B Paid Search Agency Guidelines Planning 71

Televerde

SEPTEMBER 25, 2018

One of the most interesting sessions of the SiriusDecisions events are the sponsor case studies. Part of the reason is that I have a little skin in the game – I help our clients prepare their case study presentations for us. What are the biggest challenges that your customers are seeing today?

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Case Study Case Studies Marketo Studies 40

The Marketing Blender

OCTOBER 17, 2019

How to build a better Challenger Sales presentation in 2020. Six steps to craft more persuasive messaging for a Challenger Sales presentation in 2020. It’s not about delivering a buttoned-up, formal presentation, it’s telling an impossible-to-ignore story. Most companies and presenters love to talk about themselves.

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Marketing Budget Ad Building Marketing Automation Services Ideal Customer Profiles 106

Contently

DECEMBER 22, 2017

The data suggests there’s a discrepancy between the persona we present to the world on open social versus our deeper desires and interests reserved for private sharing. These shares may have once eluded publishers, but with the right tools, they can unearth insights to study how audiences spread their favorite content.

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Studies SMS Terms and Conditions Mobile Marketing 152

Hubspot

MAY 24, 2019

In April 2019, LinkedIn announced that users can now upload documents and presentations to the platform. First, navigate to your LinkedIn feed , or the LinkedIn group where you want to share your document or presentation. To get started using the new feature, you can follow the steps below. And that's it!

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Linkedin Case Study Case Studies Distribution 75

ClearVoice

JANUARY 30, 2020

The case study is one of the most important promotional pieces to have on hand for new business pitching – and having them is one thing that separates agencies and high-paid creative services consultants from freelancers. Sending links to samples is also not a great presentation. Case studies are a better way to present.

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Case Studies Case Study Studies Advertising Agencies 76

Outgrow

MARCH 25, 2020

Outgrow Interactive Content Case Study: How Golf Avenue Gained 80000+ Leads And More. Outgrow presents its latest interactive content case study on a brand from Canada - Golf Avenue. Read this interactive content case study to know more! Out of all the tools present out there, why Outgrow? Who Is Golf Avenue?

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Outgrow Case Study Case Studies Lead Scoring 85

Bannersnack

MAY 26, 2022

Both creatives provided a general presentation of our platform. The post Case Study: Which Factors Influence Video Ads Performance on Pinterest? For the first experiment, we used a static image and a landscape video with a duration of one minute and two seconds. appeared first on Creatopy Blog.

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Case Study Case Studies Studies Ads 52

Heinz Marketing

MARCH 4, 2023

How to Write a Case Study (That Actually Closes Deals) by Ryan Law Five advanced ways to improve the persuasiveness of your next customer case study and an acid test to see if you’ve done it. There are at least five follow-up questions to optimize a referral request, and each of them presents an opportunity for referral reluctance.

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Case Study Case Studies Studies Cross-Selling 52

ClearVoice

JUNE 10, 2020

We’re connecting the dots between two massive data studies so you can apply word count trends in your industry to adjust your content strategy accordingly. In December 2019, our colleagues at SEMrush published a study on “ The Anatomy of Top Performing Articles.” What can you learn from ~25 million bylined articles? Educational.

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Studies Trends Lead Scoring Lead Ranking 101

Contently

APRIL 11, 2019

Taking a deep dive into the hard skill of content creation, we can see which elements marketers are placing emphasis on, depending on the opportunity presented. The post Study: What 1,400 Job Posts Teach Us About Content Marketing Hires appeared first on Contently. Intern roles, as expected, leaned heavily on a few hard skills.

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Studies Work Management Planning Content Marketing 165

Hinge Marketing

FEBRUARY 2, 2022

In the Hinge Research Institute’s High Growth Study 2021, Technology and Software Edition , the most pressing business challenges for surveyed firms were 1) “Unpredictability in the marketplace” and 2) “Changes in how buyers buy your services.” The study also had good worldwide representation. Want to read the full report?

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Digital Asset Management Work Management Marketing Management Budget Programs 77