Kaon
AUGUST 1, 2018
Kaon’s transformative applications allow B2B companies to more effectively communicate a product or service’s differentiated value to prospects through interactive experiences across the buyers’ journey. Georgia Pacific – one of the world’s leading makers of tissue, pulp, paper, packaging, building products and related chemicals.
Kaon
MARCH 26, 2019
It’s a pervasive challenge for enterprises to convey their complex products and solution messaging to a variety of customers within their buying ecosystems.”. Chief Executive talked with Finn about the challenges of using a newer concept to market and sell products, how he recruits tech talent and more.
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Kaon
JULY 28, 2020
The pandemic has highlighted the value of this digital strategy, because the efficiencies and interactive nature of this application have brilliantly transformed our sellers’ ability to effectively engage customers and communicate complex product offerings. It is a game changer.”.
Kaon
MARCH 1, 2017
Imagine placing a fully scaled digital representation of your product in your customers’ environment OR fully immersing them in a digitally simulated environment (such as a virtual data center or virtual diagnostics lab) so they can truly understand the value proposition in the context of their business environment.
Kaon
JULY 23, 2018
With the right strategy, a salesperson can act with a plan: communicating product value and differentiation clearly and concisely. Salespeople need to be experts at highlighting product features and benefits, but they often fail to communicate the value, which is equally, if not more, important.
Kaon
DECEMBER 26, 2017
Positioning your brand is the foundation of any marketing strategy, and Software Advice sought the advice of a number of B2B marketing experts, including Kaon Interactive CEO and President Gavin Finn, on the topic. #4: Are you ready to engage your customers with your compelling product or solution story? We can help.
Kaon
JANUARY 9, 2017
By enabling a rich level of user involvement, the app builds an entirely different (and better) relationship with the audience, because they are actively participating in the process – and it is well established that active participation yields better comprehension, knowledge retention, and positive emotional response. evolving content 2.)
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