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Are You Ready? Planning for In-Person Trade Shows and Events in 2022

Navigate the Channel

After a much longer hiatus than any of us could have planned, trade shows and in-person events for the building materials industry are back in 2022. Here are a few tips to help you prepare to represent your company at trade shows and events this next year. Know Local and Global Travel Restrictions. How should you do this?

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Old B2B Marketing Tactics that Still Work Today

Navigate the Channel

Today, as communication portals have been invented and streamlined, the inside sales rep gig has expanded – but the essentials of the position remain the same. Trade shows allow representatives to see your products and your brand up close. Why are trade shows still relevant in the digital age?

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Questions to Ask Trade Show Organizers When Using An Independent Lead Capture Solution

Lead Liaison

Trade show exhibitors often hesitate when integrating an independent lead capture solution with show-appointed lead retrieval. We’re breaking down that barrier with this phone script that exhibitors can use when coordinating with the show organizer. Will it be simple or complicated? Am I asking the right questions?

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Cybersecurity Trade Shows Not To Be Missed in 2018

Envy

The conference’s planning portal which uses Watson’s AI will help you plan your show activities. The list of speakers includes luminary physicist and author, Dr. Michio Kaku. Check out Dr. Kaku’s entertaining talk about how to predict trends affecting business, commerce, and finance here. Infosec World.

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The Complete Guide to Channel Sales

Salesforce Marketing Cloud

Channel sales types Benefits of a channel sales model Drawbacks of a channel sales model — and how to counteract them How to develop and execute a channel sales strategy Empower your partners and grow From personalized portals to AI-powered lead routing, see how Partner Relationship Management can help you.

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Old B2B Marketing Tactics that Still Work Today

Navigate the Channel

Today, as communication portals have been invented and streamlined, the inside sales rep gig has expanded – but the essentials of the position remain the same. Trade Shows. Trade shows allow representatives to see your products and your brand up close. Inside Sales Rep Magic. Personalization.

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Creative Uses for Lead Capture

Lead Liaison

™ in many ways – it’s not just for trade shows! A customized registration and check-in portal can be used at the front door to help manage attendance. Trade Shows. Exhibiting at an industry trade show? ™ to book demos/meetings at the trade show. Use GoExhibit!™ Lead Kiosks.