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Wednesday, August 30, 2006
But I find people talking about the replacement of tools and portals instead of the augmentation of existing systems. It seems to me that implementing social technology as a separate tool, away from portals and existing tools, just creates yet another silo that will need integration in the future. technologies tosucceed."
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Tuesday, June 23, 2009
But a single line--and phrase--stuck with me most: There was also a clear architecture for it [our social media efforts], with the blog as a hub, and all of the spokes, including our corporate site, relating coherently to the hub and to each other. So why not push the corporate site off to the side and put the blog front and center?
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Monday, April 17, 2006
The Web marketing software tools page offers search engine optimization, e-commerce, Web site development, and Flash generation applications. The search engine optimization and marketing page has been expanded and continues to get more worldy with several new listings including Fathom SEO in the U.S. Ohio), Neutralize in the U.K.,
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Wednesday, February 27, 2008
Here are some of the most notable new sites and tools that made it onto the radar last year. directory," this site has cataloged more than 2,000 Web 2.0 KickApps A hosted web-based platform that enables webmasters and site owners to create, deploy and manage a branded social media community on any website. Ning Marketing 2.0
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Wednesday, July 18, 2007
Thank you to everyone who's visited WebMarketCentral.com over the past few months—you've made it the fastest-growing web marketing portal site. It's gratifying that so many online marketing professionals have found value in the web marketing resources, news, tools and guides on the site.
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Monday, March 31, 2008
I've written previously about which social networking/tagging/bookmarking sites seemed to work well at driving B2B traffic, but have collected significantly more data since then. This is based on the past 12 months worth of traffic data for this blog and for the WebMarketCentral marketing portal site. StumbleUpon and del.icio.us
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Thursday, August 10, 2006
Utilizing your website or portals to deliver useful context in exchange for attention is the basis behind my assertion that a web interface is a powerful tool to collect and deliver personalized information to both customers and legacy applications. John Hagel posts about his experience speaking recently at the CMO Summit. Consistently?
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Wednesday, July 15, 2009
Also this morning, Rebel Brown (who's got one of the best blogger names anywhere) posted an informative interview with me and Tony Karrer, the technical and creative guru behind the site and the underlying Browse My Stuff technology platform. Her post provides more details about the purpose, goals and future plans for the BMZ site.
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Wednesday, June 3, 2009
The B2B social networking site – which was launched with the ‘specific mission’ of helping SMEs promote themselves, communicate with other businesses and grow – marked its second anniversary this month by signing up its 350,000th member. But too few marketers understand how to use it as a strategic route-to-market. HOW TO. HOW TO.
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Saturday, October 22, 2005
Here are a couple of sites that can help. Got marketing research to do? Want to stay current on a topic, industry or company? One that's probably familiar is Individual.com. second helpful tool, one that I hadn't heard of until recently, is BPubs.com. This is a search engine that searches only business publications.
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