56 Articles match "Portal","Search Engine"

The Latest from the B2B Marketing Community

Tuesday, June 29, 2010
Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. Having the best content at launch means my sites fare well for search also.
 
Thursday, June 24, 2010
whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. Let’s say we implement a customer self-service portal as a way to reduce support costs. My biggest concern is that these ideas are overly simplistic. They include Indium Corp.,
 
Thursday, June 17, 2010
which are portal sites). Here's what they found: Consumers are more likely to trust content from media sites (72%) as opposed to portal sites (60%) and social media sites Facebook (23%). Consumers are more likely to purchase products from brands advertising on media sites (8%) versus portal channels (5%) or social media (3%).
 

The Best from the B2B Marketing Community

New on WebMarketCentral.com is a page on Search Engine Optimization Basics , a how-to guide to getting at least decent placement for your site on the major search engines. Google is finding it today.) Again, that's working today.
In the last years I’ve done a lot of Search Engine Optimization (SEO) projects. How Search Engines Work. All search engines have approximately the same approach: they rank based on relevant content and page popularity. Steps to Improve your Search Engine Ranking: (1) Choose your keywords wisely.
Think paid search marketing on one of the “big three” general search engines performs vastly better than banner advertising? Research suggests they serve different roles in the buying process: general search engines getting undue credit for being the major online portals from which people navigate just prior to purchase (e.g.,
The Web marketing software tools page offers search engine optimization, e-commerce, Web site development, and Flash generation applications. The search engine optimization and marketing page has been expanded and continues to get more worldy with several new listings including Fathom SEO in the U.S. and RankUno in India.
This Knowledge Bank provides marketers with practical advice and guidance on how best to enhance the visibility of your website, and to maximise its effectiveness at driving website conversion, focusing on search marketing, online advertising, website optimisation and web analytics. HOW TO. HOW TO. only little!
Getting onto the front page of a smaller, more appropriate niche portal, by contrast, is much easier, quicker, and ultimately you get a better return on your time/traffic ratio in the short run," this post makes the case for targeting smaller sites. SEO vs.
While that obviously reduces flexibility and makes certain steps impossible, the site's search performance can still be improved using this 12-step process. for their lists of key search phrases. Match keywords to pages Once the keyword list is established, search terms should be mapped to specific pages. But I digress.) to 4%.
Encyclopedia.coms handy search tool makes it a cinch to find what youre looking for. Users can take advantage of a reading room, a virtual reference desk and superb search engines to find what they need. Although keyword searching is not available, you can type in exact web addresses to find what youre looking for.
Google AdWords: Keyword Tool Enter a search phrase, and this Google tool will display related keywords along with advertiser competition and search volume; average cost per click and ad position by bid amount; and global search volume trends over time. Larry Chase at WDFM recently published his "Top 10 Marketing Sites for 2006."
Two new resources for Web marketing assistance have recently been added to the Advice page on WebMarketCentral, the Web marketing portal.