How to Calculate Social Marketing ROI
Paul Gillin
JUNE 24, 2010
Let’s say we implement a customer self-service portal as a way to reduce support costs. The portal looks like a good investment, yielding a positive first-year ROI and blowout value in the third year. Administrative costs. $ 7,000. $ 59,500. Savings. $ 140,000. $ 315,000.
50 
Let's personalize your content