Hubspot

JANUARY 25, 2018

YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. YouTube vs Vimeo. Winner: YouTube.

Youtube 78

Youtube Video Marketing Paid Search Agency Best Practices 78

Martech

MAY 25, 2022

YouTube Shorts ads. Those advertisers currently running video action campaigns and app campaigns will have ads automatically scale to fit Google’s TikTok competitor, YouTube shorts. Product feeds for a shoppable YouTube experience. YouTube video creation in 60 seconds. Loyalty program ads integration. No video ads?

Google 118

Google Lead Ranking Paid Search Agency Planning 118

Spiralytics

NOVEMBER 7, 2022

According to a study , almost all Philippine government agencies have included social media use in their communication plans. YouTube is likewise popular among Filipinos, with more than 56 million users as of the first quarter of 2022. Comply with the Data Privacy Act. In July-September 2021 alone, 96.2%

Social Media 118

Social Media Tips Media Privacy 118

B2B Marketing Traction

JANUARY 3, 2014

Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. Although technically this is not a tactic… …as always, the best marketing is planned strategically, using deep knowledge of customer needs and marketplace trends.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

ClearVoice

JANUARY 31, 2022

We’re all hitting the ground with full speed to implement our Q1 content strategies and marketing plans. Facebook App update: Facebook announces its privacy center. Facebook is unveiling its Privacy Center for all users within the upcoming months. YouTube update: Baby Shark becomes YouTube’s most-watched video.

Social Media 59

Social Media Media Broadcasting Privacy 59

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Plan content production. Finally, if you’re looking into recurring series, such as product how-to guides, take a look at networks like YouTube and Facebook where you can categorize them into playlists.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

ClickZ

JULY 18, 2019

Other top channels include display, YouTube, Mobile/In App ads, ecommerce ( Amazon ), and ecommerce (other). Google, YouTube and Amazon top the list of most trusted publishers. Data privacy is a big concern among advertisers, particularly with the EU’s implementation of GDPR last May. followed by YouTube at 4.3.

Paid Search Agency 110

Paid Search Agency Spending Ads Amazon 110

Bluetext

JANUARY 5, 2024

Cookie Consent & Data Privacy Privacy concerns regarding data have been a prevalent issue for the majority of consumers in 2023. As we transition into 2024, brands will need to prioritize transparent data handling, comply with privacy regulations, and communicate their commitment to ethical marketing.

Forecasting 40

Forecasting Paid Content Marketing AI Allocation 40

Martech

MAY 27, 2022

Whether a customer is browsing on Google, reading an article, or watching a video on YouTube, they will see promotions and ads everywhere. However, data protection and privacy issues have now come to the forefront, bringing increased scrutiny to companies’ data practices and giving rise to regulatory frameworks to curb privacy violations.

Advertising Agencies 109

Advertising Agencies Advertisements Advertising Mobile Advertising 109

Content Marketing Institute

AUGUST 31, 2023

. – Zontee Hou, director of strategy, Convince & Convert Don’t: Overlook AI’s legal, ethical, or quality implications Bias and ethical concerns are associated with generative AI, and there are legitimate concerns over quality, authenticity, security, and privacy.

Marketing AI 121

Marketing AI Content Marketing Planning Ethics 121

Webbiquity

JULY 19, 2022

As an example, an enterprise software company with a yearly subscription fee might have these three examples as top marketing performance indicators: Number of users who renew their annual subscription at or before mid-term alerts; Percentage of customers who sign up for multi-year plans; and.

Lead Scoring 285

Lead Scoring Lead Ranking ROI Enterprise Management 285

Marketing Insider Group

SEPTEMBER 16, 2020

Firmographics – such as name, job title, and company if their privacy settings allow it. Plus, Stories that look too structured and planned kind of miss the mark. Take a screenshot of your latest podcast playing on Spotify or the thumbnail of a new YouTube video. Do Relate to Followers Through LinkedIn Stories.

Linkedin 363

Linkedin Marketing & Strategy Business Urgency Marketing 363

CoSchedule

JANUARY 27, 2023

Full Name Email Address Company Website URL Submit By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. Your download should start shortly. Or you can download it manually here.

Social Media 126

Social Media Social Marketing Examples Planning 126

Martech

MARCH 15, 2022

For example, you could use YouTube ads to test their effectiveness and use the results to help you decide which ads to air on TV. But, with increasing privacy concerns, marketers will have to develop more people-centric solutions to get buy-in. So, in turn, it ensures efficient spending and improves branding. People-centric marketing.

Advertising Agencies 114

Advertising Agencies Paid Search Agency Cost Per Click Ad Exchange 114

Martech

SEPTEMBER 21, 2021

The best news to come out of “Pixelgeddon” – also known as Apple’s Mail Privacy Protection feature, which went into effect on Monday, Sept. Strategy is harder to cram into a 10-minute YouTube video, 750 words in an industry newsletter or a 20-minute conference session. Apple’s privacy changes are here.

Open Rate 130

Open Rate Email Marketing Planning Click Rate 130

SocialPilot

FEBRUARY 26, 2024

Marketers use AI for social media listening and monitoring and, based on the results, prepare a plan that impacts a broader audience. Challenges of Using AI in Marketing AI surely make your job as a marketer easy, but it does come with some challenges, like data privacy, the integrity of the data, and the talent gap.

Marketing AI 73

Marketing AI Work Management Marketing Budget Marketing Management 73

Martech

MAY 2, 2023

Despite today’s marketplace being 24/7 and 365-day experience, NewFronts provides a singular moment in time for buyers and sellers to meet and discuss planning for the remainder of the year and next,” Cohen told MarTech. YouTube is bringing smart advertising to short videos. The NewFronts. According to the company, 1.5

Paid Search Agency 108

Paid Search Agency Advertising Agencies Video Marketing Amazon 108

SmartBug Media

APRIL 27, 2023

Also on the radar is the way consumers are becoming increasingly concerned with privacy. By the end of 2024 is when [Google plans] to completely phase them out, so that's probably when we'll see the end of third-party cookies,” King shares. This is super good for consumer privacy. Using contextual data.

Hubspot 98

Hubspot Advertising Agencies Advertisements Advertising 98

Martech

DECEMBER 30, 2021

And when streaming services land another hit, viewers are more likely to cut the cord from linear TV, and replace live TV content they used to watch on cable with OTT services like YouTube TV, fuboTV or Sling. Read next: 2022 Predictions: Data strategy and privacy. And those are ad-supported, with ads frequently sold programmatically.

Advertising Agencies 118

Advertising Agencies Advertising Channels Advertisements Advertising 118

Binary Demand

MARCH 26, 2024

Privacy concerns: Utilizing personal data for intent-based marketing raises privacy concerns among some consumers, necessitating careful handling of sensitive information. Publish a video on YouTube ABC created a short video showcasing “project management” in action. False budget or forecast” or “Organize your tasks seamlessly.”)

Intent 40

Intent Ideal Customer Profiles Work Management Marketing Management 40

Oktopost

JULY 30, 2020

One of its unique features is the ability to stream your webinar directly to your company’s Facebook or YouTube pages. Webinars can be pushed to YouTube or Facebook Live. Streaming via Facebook or YouTube Live. Unlimited live attendees via YouTube Live integration. YouTube integration. Advanced chat features.

Webinar Metrics 99

Webinar Metrics Enterprise Management Marketing Management Budget Programs 99

Brandpoint

FEBRUARY 22, 2022

This is a little bit YouTube meets Instagram. Can you help me plan or imagine an event, room or ideal version of my life? YouTube | My favorite search engine — whether I’m looking for entertainment or how to do something. But at the same time, the rise of discord communities starts to suggest we also want privacy.

Social Media 127

Social Media Media Youtube Communities 127

Valasys

JANUARY 30, 2024

Instead, they result from careful market research, strategic planning, and meticulous execution. Privacy Concerns Challenge: Privacy regulations limit the data collected from social media users. Solution: Always comply with privacy laws and regulations. It can restrict your market research.

Social Media 40

Social Media Research Social Marketing Planning 40

Hubspot

APRIL 9, 2020

Additionally, if you're interested in creating video content to market your product within a number of industries, you can also upload and launch optimized video ads to YouTube. Consider Google's Privacy Sandbox in the near future. This means that data stays on the user’s device and is privacy compliant.

Paid Content 100

Paid Content CMS Development Paid Search Agency Advertising Agencies 100

SpotMe Blog

JANUARY 26, 2022

The massive growth of Zoom has caught some serious shade by privacy concerns. They publicly called the tool a ‘ privacy disaster ’. Depending on your plan, you can increase this to 1,000 for large group meetings. Whether you’re on Facebook Live, YouTube Live, or any custom streaming service. Clients got worried.

Webinar Metrics 52

Webinar Metrics RFP Webcast Paid Search Agency 52

Spiralytics

APRIL 23, 2023

One study found that 98% of companies plan on investing in AI tools this year to save money, reduce time spent on content creation, and employ fewer members in content teams. Meanwhile, 70% of ‘non-videomarketers’ plan to start online video marketing in 2023.

Marketing AI 62

Marketing AI Trends Paid Search Agency Planning 62

SmartBug Media

MARCH 18, 2019

YouTube is probably the most mainstream video hosting platform out there. In fact, according to Alexa , YouTube is the second most used site in the world, out-ranked only by Google. Because YouTube is a Google product, this channel provides great SEO benefits to videos that are hosted here. Video editing. Live streaming.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Salesforce Marketing Cloud

SEPTEMBER 11, 2023

Third-party cookies, once a cornerstone of data collection for marketers, are slowly being phased out to improve consumer privacy protection. With this information, you can better predict and plan for prospects’ next steps across different digital channels, aligning your customer service, marketing, and sales efforts with it.

Account Based Marketing 122

Account Based Marketing Work Management Digital Marketing Funnels Top of Funnel 122

Kevin Indig

NOVEMBER 6, 2023

Alphabet’s recent earnings report proves it: Search up +11% Y/Y (as predicted , YouTube earnings beat Google Network for the first time). My take: Google launched Discover and “ feeditized ” the search results as a response to TikTok and YouTube getting more market share amongst younger audiences.

Paid Content 59

Paid Content Paid Search Agency Lead Ranking Advertising Agencies 59

Liveintent

JUNE 23, 2022

“We saw a lot of success on channels like LiveIntent and channels like Google, outside of text ads, going more into shopping, smart shopping, discovery units, YouTube, etc.,” Now that third-party cookies are going away, brands can even use email to grow their first-party data footprints and launch more privacy-safe ads.

Advertising Channels 62

Advertising Channels Advertisements Advertising Planning 62

Valasys

JUNE 24, 2020

Companies need to adopt new approaches to promote the health, safety, and productivity of the workers while securing their privacy at the same time. This becomes vital if they are planning to bring people back to the workplace. Also, the employees can give consent to document their information without worrying about privacy issues.

Work Management 59

Work Management Marketing AI Allocation Marketing Management 59

Martech Advisor

SEPTEMBER 11, 2019

The BELVG blog has curated an interesting list of differences between the two generations’ online shopping habits and social media usage: Millennials prefer platforms such as Facebook, YouTube. Gen Z is active on Snapchat, YouTube, or Instagram. Focus on Personalization and Privacy. Leverage Video Platforms.

Social Media 74

Social Media Effectiveness Media Marketing & Strategy 74

TrustRadius Marketing

OCTOBER 27, 2022

Plan out Your Business Requirements. As you look, take note of features that tend to be saved for more expensive subscription plans. There is software with flexible payment options and transparent pricing, but in certain industries like enterprise resource planning (ERP), you will find expensive products with hidden pricing.

Enterprise Management 98

Enterprise Management Work Management Vendors Budget Programs 98

TrustRadius Marketing

OCTOBER 23, 2022

No one wants to be told how to plan their budget, but costs are often the first consideration with choosing software. Many CRM tools have user caps around increments of 5 Some free plans only allow 1 user or less than 5 users Most plans get expensive with more users, so you should consider who absolutely needs access.

Enterprise Management 75

Enterprise Management Marketing Automation Services Work Management Marketing Management 75

SmartBug Media

APRIL 25, 2022

As third-party cookies start to make their way out, marketers are exploring new ways to reach their audience with more privacy-friendly solutions. You may have noticed while on YouTube that some of the ads that appear before or during the video seem related to what you’re watching; that’s no mistake. Here are a few examples: Video Ads.

Paid Content 52

Paid Content Advertisements Advertising Adsense 52

Heinz Marketing

APRIL 11, 2022

How privacy plays a role in the crypto world. Or do we have to rewrite the rules of privacy now with this whole, I mean, does GDPR and can’t spam and does what’s emerging today from a privacy standpoint even apply or does it have to be written differently?

Privacy 93

Privacy Ad Exchange Communities Advertising Agencies 93

Vidyard

AUGUST 26, 2020

Zoom’s various meeting plans , whether free or paid, let you host meetings of varying sizes. Hosting a webinar on Zoom means you’ll need to have the webinar plan enabled on your paid Zoom account. Your Zoom webinar cost will depend on the number of participants; webinar plan tiers add to the audience size, capping out at 10,000.

Webinar Metrics 147

Webinar Metrics Co-Registration Bandwidth Demand 147