Achieve More Satisfaction from Your Strategic Planning Process
Vision Edge Marketing
OCTOBER 14, 2022
Does your strategic planning efforts seem more like an exercise? Use these 7 steps to improve your strategic plan and its process.
Vision Edge Marketing
OCTOBER 14, 2022
Does your strategic planning efforts seem more like an exercise? Use these 7 steps to improve your strategic plan and its process.
Vision Edge Marketing
SEPTEMBER 12, 2023
[link] Business leaders must continuously engage in strategic planning to steer their organizations toward growth and success, especially when facing a dynamic and unpredictable environment. In this episode of What’s Your Edge , we’ll explore 12 ways you can de-risk your strategic planning and execution.
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Vision Edge Marketing
JANUARY 24, 2023
Yes, I Want My Growth Idea First, let’s address the required elements of best-in-class growth plans. Note: Even if you can answer “yes” to the questions below (very few companies can), by reading further you may learn new best practices to build an even better growth plan. Is it fully aligned with your strategy and your business goals?
Webbiquity
JUNE 14, 2022
With that in mind, what’s the best way to plan a successful B2B client sales meeting? Plan Well Ahead of Time. Plan for time to answer questions and create an environment that feels personal. Plan Your Next Successful B2B Sales Meeting. Or they may embrace “flavor of the month” sales tactics.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Webbiquity
JULY 30, 2020
As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel, it’s vital to start with a comprehensive event marketing plan.
Industrial Marketing Today
SEPTEMBER 5, 2023
I’m sure you’ve heard marketing consultants like me talk about the importance of creating a marketing strategy and then following a plan for success. But what exactly is the difference between an industrial marketing strategy and a plan? I can assure you they are not just consulting jargon.
By downloading this white paper, you will learn how setting goals and adding pre-planning to every trade show and industry event you attend makes a considerable difference. Attending trade shows helps your business find new prospects and make connections.
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The right project portfolio management tools should have all the features necessary to plan and execute in one place, giving PMOs the visibility they need to ensure project success. This means moving beyond what most basic PPM tools offer to a tool that better fits their needs and sets them up for long-term success.
Speaker: Howard J. Sewell, President of Spear Marketing Group
Sewell detail a pragmatic approach to ABM planning, execution, and orchestration. Every attendee will also receive a free ebook with detailed information on the OBM framework along with proven strategies for ABM planning, design, execution and measurement. What criteria should influence the choice of tactics and KPIs?
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
Wait a second - that wasn't part of the plan. Using social media, machine learning, lead scoring, and so much more, we can learn so much about our prospects. and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. Since when did a 1.5% conversion rate start looking "good"?
Speaker: Kate Jacobsen, Marketing Programs Manager, BrightTALK
From executing an on-demand promo plan to leaning into real-time personalization, you'll walk away with tips and tricks you can implement immediately to broaden your content’s exposure. The solution isn't creating more content—it’s getting the most out of what you have on hand.
Speaker: Deborah Olson, Lead Strategist, Genentech, a member of the Roche Group & Smita Das, MD, PhD, MPH, Medical Director, Lyra Health
Lyra’s new Clinical Leave Evaluation program, including how members receive the care they need during their leave and build a transition plan to reintegrate back to work. Why Genentech wanted to offer a better employee experience and help provide fast access to care for members who are suffering from severe mental health needs.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
Come away with a plan for how to separate your company’s brand from your competitors. Send your questions ahead of time to make sure your voice gets heard in this interactive event. Bring your favorite note-taking device to capture key information as we dive into this “webinar about webinars.”
Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners
This could be due to a variety of factors, from a revenue plan that needs refreshing to broken processes. Many companies have the core marketing and sales elements to take their revenue to the next level, but are still missing out on some key opportunities.
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