Anything Goes Marketing

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Even Your Father is on YouTube

Anything Goes Marketing

I've been reading a few articles lately about how some user-generated content ad campaigns such as the one that Dove ran called Dove Cream Oil Body Wash Ad Contest "failed" as it wasn't well received by the YouTube community. It means that YouTube is much more then just a community in itself as Shmuel perceived it.

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Email and Video: Tactics you can use Today

Anything Goes Marketing

This email may then be passed around the company so that everyone has a good sense of who the sales person is that they are dealing with. You can't get more personal then this! We have video phones and YouTube!! If a three year old can play Guitar Hero and have it posted to YouTube, your marketing team can handle this.

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Are Webisodes Just for B2C? Who Hired Bob?

Anything Goes Marketing

Here is a clip I found on Youtube. Don't you want to find that person and hunt them down? Bob Kent by Bluecoat Systems (by far the funniest - why is it not on YouTube?) Tags: video B2B lead generation B2C viral marketing Marketing Sherpa youtube. Probably something that Nasa found on mars), I can sympathize with Bob.

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B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

EE09 Eloqua : Omniture: EVERY email must be personalized and relevant. chadhorenfeldt PS: For videos from the event and some of the sessions I mentioned above, check out the Eloqua YouTube Channel. Tags: lead nurturing marketing automation user-generated content social media facebook Twitter lead qualification youtube.

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The Recession is Here - Time to Become an Eco-Marketer

Anything Goes Marketing

Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers. In a down economy you need to work on further segmenting your campaigns and matching your communications to the right person at the right time. youtube landing pages enewsletter RSS webinars / webcasts Google.

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5 Ways to Set Expectations in Online Marketing

Anything Goes Marketing

For example, if it's a webinar that people are signing up for, provide a pic of the person who is going to speak. Use relevant information such as a person's title or the pages that they have previously clicked on to determine the messaging. Tags: email marketing Comedy Blogging lead conversion e-marketing youtube.