The Top-10 B2B Marketing Trends for 2011
Everything Technology Marketing
JANUARY 1, 2011
2 – Focus on content marketing (content mapped to personas, buyer's journey, vertical, etc) Content marketing is going mainstream in 2011. This also means that more stringent demands for proof of ROI and revenue impact will be placed on social media investment. You want to be the source buyers are flocking to for this high-value content.
100 
Let's personalize your content