Content4Demand

AUGUST 25, 2020

Some o f the most impactful, top-performing assets reach around 2,000 words—even more— and frankly, some teams simply don’t have the time or creative bandwidth to make these epic works a reality. Then, use a third-party tool or platform to val idate what you’re hearing. There’s a solution. Influencer Input.

Top of Funnel 70

Top of Funnel VALS Case Studies Case Study 70

Content Marketing Institute

SEPTEMBER 5, 2018

First, though, Noz suggests everyone should work from the same idea of what chatbots are and what they are not. NLP-based bots are the front ends to more sophisticated cognitive systems, as Val Swisher explained in a presentation on natural language processing at the Intelligent Content Conference. It’s not going to work.”.

CMS Development 75

CMS Development Marketing AI VALS Marketing & Strategy 75

Webbiquity

MARCH 19, 2024

Guest post by Val Razo. To raise awareness about one of its projects and attract more resellers to it, Merintis partnered with local Instagram content creators to spread the word about the grocery chain Spencers Indonesia and the benefits of working with them. What worked? What worked? What worked? What worked?

Paid Search Agency 187

Paid Search Agency VALS Ads Practices 187

ConvertKit

NOVEMBER 20, 2020

Letters feel inherently special and deliberate because it’s one person taking the time to write something well-thought-out to another person. You can include personalized salutations and closings, and you can ask for a response. You can personalize everything. Email feels intimate and natural. Remember letters?

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Hubspot

MARCH 17, 2015

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

VALS 28

VALS Education Inbound Marketing Buy 28

Content Standard

OCTOBER 22, 2015

Take Val Swisher’s advice, founder and CEO of Content Rules: “The only way to sell anything to management is through ROI. “What is working and what isn’t? “What is working and what isn’t? Tips to Build Your Pitch. Building a case for content isn’t rocket science.

Trust Marketing 40

Trust Marketing Buy VALS Content Marketing 40

Litmus

JANUARY 24, 2020

Is it usually the subject line or is it more the person sending it or the brand? Have you received any emails with, it’s from a brand, but it says like a person’s name, like “Jason from Litmus” You ever encounter that? Do you just expect things to keep working the way they do? I like it if it works.

CAN-SPAM 66

CAN-SPAM Email Marketing VALS Privacy 66

Litmus

JANUARY 23, 2024

Here are some questions I keep in mind when I’m looking for inspiration for Litmus’ email program: Will this design work for your brand? My personal favorite brands to subscribe to are Todoist , Thinx , and YNAB. In a nutshell, it’s email code that just works. Think of it like our team’s personal swipe file gone public.

Examples 86

Examples VALS Newsletter Design 86

Brandpoint

DECEMBER 3, 2020

I can’t say I personally had any clue that this last year would turn out like, well … you know. But I have learned a lot — like how to work from home without going stir-crazy (still learning!) — and some lessons have been a bit deeper. “Be Val Geisler, Fix My Churn I really hope that 2021 is the year of the customer.

Planning 156

Planning Paid Search Agency VALS Allocation 156

The ROI Guy

FEBRUARY 4, 2009

Microsoft Virtualization with Hyper-V - better val. Post Gartner, Tom was responsible for launching and maturing several innovative companies including FullArmor, Connotate Technologies, DigitalOwl, OurBeginning.com and PuertaBella.com. Disaster Recovery Assessment - Are we far enough a. VMware launches VI configurator powered by Alinean.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

Litmus

NOVEMBER 1, 2018

In this webinar, onboarding email expert Val Geisler and the Litmus team review welcome emails from your peers and provide hands-on copywriting suggestions, design feedback, and strategic takeaways that you can apply to your own campaign. Val Geisler: Real time is best. Jason: Totally agree with Val here.

VALS 56

VALS Webinar Metrics Peer-to-peer Advertising Benchmark 56

The ROI Guy

FEBRUARY 4, 2009

Microsoft Virtualization with Hyper-V - better val. Post Gartner, Tom was responsible for launching and maturing several innovative companies including FullArmor, Connotate Technologies, DigitalOwl, OurBeginning.com and PuertaBella.com. Disaster Recovery Assessment - Are we far enough a. VMware launches VI configurator powered by Alinean.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

The ROI Guy

FEBRUARY 4, 2009

Microsoft Virtualization with Hyper-V - better val. Then calculate the potenital additional benefits of the management features and see if the virtual management TCO advantages make up for the cost savings. In all of this: 1) use your own testing to determine if consolidation ratios and capabilities of the core hyperserver are the same.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

Outgrow

FEBRUARY 5, 2024

I work out in the morning and then I get ready. So I worked with my partner who invented the concept back in the nineties of trading video game virtual items for real money. Let’s say that Val is the guy who created Steam, so think of Fortnite, well, not Fortnite, but CS GO right counterstrike. Right before I expire.

Advertising Agencies 52

Advertising Agencies Outgrow Video Marketing Mobile Marketing 52

Litmus

FEBRUARY 15, 2019

Now more than ever, subscribers are looking for personalized content right when they ask for it, so setting up and maintaining an onboarding email or welcome series is vital to subscriber retention and success. When it comes to new subscribers, first impressions speak volumes. But how do you create the perfect onboarding email?

Peer-to-peer 72

Peer-to-peer Tips VALS Ideal Customer Profiles 72

Content Marketing Institute

MARCH 29, 2018

When chatbot content is intelligent – that is, well-modeled and well-tagged – you can personalize its delivery. For example, at Salesforce, where Gavin works, the most-asked question from customers is “How do I reset my password?” Context includes: The right person. Person (age, gender, stage of life, language, relationships).

Marketing AI 106

Marketing AI Conference Top of Funnel Enterprise Management 106

Convince & Convert

JULY 28, 2010

I personally can help people with every aspect of running a business operationally as well aside from accounting and law and I have referrals for both, as well as connections with experts in the areas I am not an expert in. Ive worked with more than 700 brands since then, including 25 of the Fortune 1000.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Unbounce

JULY 30, 2019

BOGO promotions also work brilliantly for products that you might naturally want to pair or share. You can certainly bundle the same product together, but mixed bundling works best by joining your products into a single, discounted bundle. ” Counterintuitively, this can work against you. Jonathan Naccache, Webistry.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Litmus

SEPTEMBER 25, 2023

It’s never just one person,” she said. You have to be SEEN doing the work and show how difficult the work is,” said Najmah. In this insightful panel, Natalie Jackson covered how to rethink your email strategy as some of our favorite reporting metrics just simply no longer work for us. Thanks for the tips, Val!

Marketing AI 97

Marketing AI VALS Top of Funnel Work Management 97

Convince & Convert

AUGUST 3, 2010

.&# ) See, now I have to go poking through the latest Facebook analytics updates, and start appending Like buttons with ref tags… you've gone and made a bunch more work for me. Billable work that will make us look awesomely smart to our clients, but hey! I think this will only work if there is filters or sectioned streams.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

.&# ) See, now I have to go poking through the latest Facebook analytics updates, and start appending Like buttons with ref tags… you've gone and made a bunch more work for me. Billable work that will make us look awesomely smart to our clients, but hey! I think this will only work if there is filters or sectioned streams.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

AUGUST 25, 2010

Working Together to Remove Money From Your Pocket What used to be content intended for all end-users to access the same way is now possibly just a piece of the marketing puzzle to properly equip cross-brand, cross-vertical collaboration and integration. Experience=trust + loyalty, the formula is simple yet solving it takes work.

Paid Content 142

Paid Content Facebook Paid Search Agency Advertising Agencies 142