Zoominfo

DECEMBER 4, 2019

Naturally, platforms like LinkedIn, Twitter, and Facebook have become essential tools in a recruiter’s strategy. You create them by analyzing hiring data points related to work history, skills, education, and more personal attributes such as a person’s goals, pain points and interests.

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

Zoominfo

JUNE 20, 2019

Whether it’s a friend live streaming their workout routine or a celebrity answering fan questions, the personal nature of live video is innately appealing.live. This new marketing tactic can add the personality and diversity your strategy is lacking. Live streaming, or the transmission of live video, has taken the world by storm.

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

Zoominfo

JUNE 27, 2018

6 in 10 YouTube subscribers would follow advice from their favorite creator over their favorite TV personality ( source ). 40% of Twitter users have made a purchase as a direct result of an influencer tweet ( source ). Twitter users report a 2X increase in purchase intent when exposed to promotional content from influencers ( source ).

Statistics 202

Statistics Planning Allocation Peer-to-peer 202

Zoominfo

MARCH 19, 2018

ZoomInfo ReachOut. ReachOut , ZoomInfo’s Chrome extension, allows you to simplify your social prospecting process. When you install this plugin, you’ll get access to a prospect’s direct phone numbers and email addresses from ZoomInfo’s B2B database immediately when you view their LinkedIn profile.

Tools 227

Tools Lead Scoring Lead Ranking Zoominfo 227

Zoominfo

DECEMBER 18, 2019

The ease of creating personalized news feeds, customized social media dashboards, and curated internet experiences means that it’s harder than ever to reach consumers with the one-size-fits-all marketing tactics of the past. For more help building your B2B brand, contact ZoomInfo today. Take steps to better understand your customer.

Brand Identity 223

Brand Identity Branding Business Zoominfo 223

Zoominfo

SEPTEMBER 18, 2019

Once you’ve gotten your daily dose of motivation, pass these words of wisdom along to your Twitter followers! Think about it—no one wants to be the only person on a team who isn’t performing well. Or, contact ZoomInfo today. The post 10 Tweetable Marketing Productivity Quotes appeared first on ZoomInfo Blog.

Product 171

Product Planning Zoominfo Work Management 171

Zoominfo

JULY 2, 2021

And her most recent comment is about Taylor Swift’s latest album, which signals to you that she is most likely a good person. Utilize social media Depending on how much they share, social media can tell you a lot about a person’s talents, passions, and character. Sarah lives in southern Minnesota. The only problem?

Ideal Customer Profiles 130

Ideal Customer Profiles Sales Cycle Zoominfo Acquisitions 130

Zoominfo

APRIL 16, 2018

On top of Keenan’s personal and professional accolades, he’s a favorite among the ZoomInfo team. If you talk to Keenan in person, he’ll tell you he doesn’t “give a s**t” about his 20 years of experience. In a recent Twitter Q&A we hosted, a participant asked the following question: “Hi @Keenan and @Zoominfo !

Zoominfo 171

Zoominfo Verticals B2B Sales Rules 171

Zoominfo

MARCH 26, 2018

Create more personas and focus on more personal data points like pain points, content preferences, and objections. The more personas you have, the more personalized your customer experience will be. Online personalities and experts have a huge influence on the modern buyer’s purchase decisions—even in the B2B world.

B2B Marketing 209

B2B Marketing B2B Buyer Personas Storytelling 209

Zoominfo

SEPTEMBER 26, 2018

Candidate personas can help you personalize recruiting content for your ideal candidates. Storytelling adds a personal element that differentiates your employer brand from similar companies. Most recruiters leverage platforms like Twitter and Facebook to post job listings—but that doesn’t contribute much to brand building.

Ad Building 250

Ad Building Brand Identity Branding Zoominfo 250

Zoominfo

MARCH 20, 2018

It’s 2018– by now, social media has infiltrated every aspect of our lives; whether we’re documenting our commute via Facebook live, sharing our latest culinary find with our Instagram followers or simply keeping up with the latest headlines on Twitter, there is hardly a time when we aren’t connected to a social platform – even at work.

Social Media 164

Social Media Media Zoominfo Guidelines 164

Zoominfo

OCTOBER 20, 2021

We’re seeing a huge uptick across the board as restrictions lift,” says Kerry Moore, Vice President of Talent Acquisition at ZoomInfo. For example, web developers may frequent online communities such as GitHub or Stack Overflow, while others might spend time on Twitter or Instagram. Let’s take a closer look.

Zoominfo 147

Zoominfo High Quality Lead Outreach Acquisitions 147

Zoominfo

MARCH 3, 2019

In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch , and ultimately, close deals. ZoomInfo What kind of marketers would we be if we didn’t include ZoomInfo on this list? Check it out! Free Trial 3.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Zoominfo

JANUARY 11, 2021

Here’s the thing, by the time your ideal customer gets to your website or sees your product post on Twitter, they’re self-educating about what they need. With a solid lead gen strategy in place, your B2B customer will see your posts on their preferred social media channel — like LinkedIn, Twitter, or Instagram.

Tips 130

Tips Work Management Gartner Top of Funnel 130

Zoominfo

JANUARY 11, 2021

Here’s the thing, by the time your ideal customer gets to your website or sees your product post on Twitter, they’re self-educating about what they need. With a solid lead gen strategy in place, your B2B customer will see your posts on their preferred social media channel — like LinkedIn, Twitter, or Instagram.

Tips 130

Tips Work Management Gartner Top of Funnel 130

Zoominfo

JUNE 17, 2019

The B2B Sales Rep’s Guide to Twitter. While it requires a lot more work, sending a prospect a piece of personalized direct mail before contacting them with a pitch significantly increases your chances of making a sale. To learn more about ZoomInfo and how we can help you reach your sales productivity goals, contact us today!

Cold Calling 189

Cold Calling Zoominfo B2B Sales Statistics 189

Zoominfo

JANUARY 11, 2018

LinkedIn Is Crowded Whether you’re a professional LinkedIn recruiter or just another person with a LinkedIn profile, you’ve likely noticed an uptick in the number of recruiting messages you receive on LinkedIn. Then, reach out using their personal email or direct dial phone number. Contact ZoomInfo today to learn more.

Linkedin 130

Linkedin High Quality Lead Zoominfo Outreach 130

Zoominfo

MAY 12, 2020

For example, web developers may frequent GitHub or Stack Overflow, while other passive candidates prefer Twitter or Instagram. Even if the news doesn’t affect the candidate personally, it lends credibility to a recruiter if they can demonstrate that they understand the industry and the candidate’s current environment.

Network Marketing 278

Network Marketing Positioning Zoominfo Opt-out 278

Zoominfo

DECEMBER 5, 2018

Meaning, the top post is the first thing a person sees when they visit the page—and the top post is also likely to garner the most social engagement. Much like Facebook, Twitter, and other social platforms, Reddit offers its own unique advertising functionality for users who want to increase the visibility of their posts.

B2B 157

B2B Zoominfo Communities User-Generated Content 157

Zoominfo

JUNE 6, 2022

It defines the real experience of working for your company and articulates the shared expectations between employer and employee,” says Valerie Katz, director of employer brand and employee experience at ZoomInfo. They can help you personalize recruiting content for your ideal candidates. Here’s where candidate personas come in.

Ad Building 130

Ad Building Brand Identity Branding Multi-Channel 130

Zoominfo

MARCH 27, 2018

Customer service interactions over Twitter have increased 250% in the last two years ( source ). website, social media, mobile, in person) ( source ). 80% of consumers indicated they are more likely to do business with a company if it offers personalized experiences ( source ). Customer Engagement Expectations.

Statistics 196

Statistics Multi-Touch Attribution Multi-Channel Enterprise Management 196

Zoominfo

MAY 21, 2020

They’re a critical part of personalized prospecting and account-based strategy. We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. It’s time to get personal. BASHO emails are alive and well—and thriving.

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Zoominfo

SEPTEMBER 25, 2018

Get to know the real person, what makes them tick, what keeps them up at night and what they do to keep going forward when the going gets tough. And I personally feel that when you find something of value you should share it! To learn how ZoomInfo can improve your sales results, contact our team today! Listen here. Listen here.

Top of Funnel 269

Top of Funnel B2B Thought Leadership Enterprise Management Work Management 269

Zoominfo

FEBRUARY 7, 2018

The reason for this is simple: Compared to outlets like Twitter and LinkedIn, Facebook made it significantly more challenging to garner an engaged audience, primarily due to the platforms mission. They should also cover less measurable characteristics like pain points, personality traits, and buyer preferences.

B2B Marketing 180

B2B Marketing Marketing & Strategy Marketing Strategy B2B 180

Zoominfo

JANUARY 22, 2019

Track branded keywords on Twitter: Social media has changed the definition of a customer review, as a simple tweet can serve as a negative review of your business. Resolving the customer’s issue may require personal information, login details, or a lengthy back-and-forth, all of which is best kept out of a public forum.

Business 213

Business Zoominfo Opinions Contact Marketing 213

Zoominfo

DECEMBER 4, 2019

Naturally, platforms like LinkedIn, Twitter, and Facebook have become essential tools in a recruiter’s strategy. You create them by analyzing hiring data points related to work history, skills, education, and more personal attributes such as a person’s goals, pain points and interests.

High Quality Lead 100

High Quality Lead Outreach Social Media Linkedin 100

Zoominfo

FEBRUARY 22, 2021

Gary got his start by building one of the first ecommerce wine sites, WineLibrary, but has since made himself a household name by becoming a serial entrepreneur and early investor in companies like Twitter, Tumblr and Venmo. Though her book is a great introduction to her sales philosophy, it can’t hurt to follow her on Twitter as well.

Social Media 205

Social Media Cold Calling B2B Thought Leadership Media 205

Zoominfo

FEBRUARY 5, 2020

85% of time spent on Twitter happens on a mobile device ( source ). Email is the third most influential source of information for B2B audiences after personal recommendations and thought leaders ( source ). Millennials spend more time on a mobile device than they do watching live television ( source ).

Mobile Marketing 100

Mobile Marketing Statistics B2B Marketing Planning 100

DealSignal

JANUARY 20, 2023

Platforms such as LinkedIn and Twitter are particularly useful for B2B companies as they allow them to connect with other businesses and industry professionals. Personalize your approach Personalizing your sales approach to the specific needs of each lead can increase your chances of converting them into a sale.

Lead Scoring 52

Lead Scoring Lead Ranking Marketing Automation Services Work Management 52

Martech Advisor

JANUARY 24, 2020

For instance, the Information Desk Person emoji 💁 is also used to convey sass. According to ZoomInfo , “ One of the most popular uses of emojis is within email subject lines.” Tell us on Twitter, LinkedIn, and Facebook ; we’re always listening! Does the emoji naturally fit the brand persona?

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Zoominfo

JANUARY 23, 2019

Engagement preferences – Do your best buyers prefer to engage with companies by phone, email, social media, in person? To the Downright Granular Key motivations and buying triggers – What makes this person or company purchase new products? Maybe the person spearheading a specific project took a new job.

Ad Building 100

Ad Building Peer-to-peer Ideal Customer Profiles Work Management 100

Webbiquity

FEBRUARY 14, 2010

The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. This Time, It’s Personal. What these CEOs and other executives also need to appreciate is the importance of their personal brand. Start Twittering. Buy yourname.com if it is available.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Hinge Marketing

JUNE 25, 2020

The more informed you are up front, the smarter you will sound—and the more likely you are to impress the person on the other end. . The answer to those two questions will depend on a number of factors, including how soon you need to make the call (or in-person visit), how busy you are and how promising the prospect appears to be. .

Marketing Automation Services 99

Marketing Automation Services Research Service Ideal Customer Profiles 99

Zoominfo

AUGUST 12, 2021

So at the end of the day, the audience is your buyer,” says Jim Donovan, vice president of sales at ZoomInfo. The next chapter in targeted audience data Realizing the gaps in each type of data led us to develop an innovative solution — ZoomInfo’s targeted audience data.

Zoominfo 130

Zoominfo Advertising Agencies Advertisements Advertising 130

Zoominfo

AUGUST 12, 2021

So at the end of the day, the audience is your buyer,” says Jim Donovan, vice president of sales at ZoomInfo. . Realizing the gaps in each type of data led us to develop an innovative solution — ZoomInfo’s targeted audience data. . ZoomInfo Targeted Audiences offers advertisers accurate, transparent, scalable, and high-performing data.

Zoominfo 130

Zoominfo Advertising Agencies Advertisements Advertising 130

Zoominfo

SEPTEMBER 3, 2018

Improve personalized marketing efforts: In any given day, a person sees hundreds of branded messages. Personalization cuts through the information overload and provides customers with content they find personally relevant and interesting. Otherwise, you risk losing customers to competitors who get personalization right.

Customer Surveys 133

Customer Surveys Business Webinar Metrics Buyer Personas 133

Zoominfo

JANUARY 19, 2020

Track branded keywords on Twitter: Social media has changed the definition of a customer review, as a simple tweet can serve as a negative review of your business. Resolving the customer’s issue may require personal information, login details, or a lengthy back-and-forth, all of which is best kept out of a public forum.

Business 130

Business Opinions Press Contact Marketing 130