Facebook Can Work for B2B Marketers, But You Gotta Know the Rules
Paul Gillin
AUGUST 4, 2011
Salesforce.com leverages Facebook to drive attendance to its many events. Salesforce also post lots of photos of people, which reinforces the image that this is a company with a personal touch. Be personable and distinctive. Here’s how it works. Desperately Seeking People. Here are some of my takeaways: Have fun.
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