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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity

First, there are other significant voices questioning that placement, and suggesting other networks may have already overtaken Twitter as the second-best social platform for B2B marketing: CMS Wire muses that the #2 social network for B2B marketers might still be Twitter…but it may be Facebook, Instagram, or YouTube. Or The Pretenders.

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What Marketing Communications Should You Personalize?

PureB2B

Personalization has proven to be a highly effective marketing strategy. In fact, Infosys reported 59% of consumers say that personalization influences their shopping decision. Furthermore, Marketo found that 78% of customers will only engage with new offers if these are personalized to their previous transactions with the business.

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Marketing Communications You Should Personalize

PureB2B

Personalization has proven to be a highly effective marketing strategy. In fact, Infosys reported 59% of consumers say that personalization influences their shopping decision. Furthermore, Marketo found that 78% of customers will only engage with new offers if these are personalized to their previous transactions with the business.

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity

If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). Personalized messages that trigger authentic conversations are a great strategy here. Keeping posts short (less than 400 characters on LinkedIn) can increase your response rate by 16%. You need to think strategically.

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Supercharge email conversions with the power of personal video

Vidyard

At Vidyard, we’ve created a more impactful, personal way to communicate via email by harnessing the power of video. GoVideo is a unique tool to create, send and track personalized videos via email — one that’s so easy, anyone can use it in a couple of clicks. The payoff of personalization can be extraordinary.

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Introducing ViewedIt: Supercharge email conversions with the power of personal video

Vidyard

At Vidyard, we’ve created a more impactful, personal way to communicate via email by harnessing the power of video. ViewedIt is a unique tool to create, send and track personalized videos via email — one that’s so easy, anyone can use it in a couple of clicks. The power of personal video. That’s why YouTube exists.

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2022 Video in Business Benchmark Report Shows Continued Triple-Digit Growth in Video Use

Vidyard

KITCHENER, Ontario – May 19, 2022 – The easing of pandemic-related constraints on in-person meetings and events did not slow rapid growth in the use of video for sales, marketing and other business communications, according to the fifth annual Video in Business Benchmark Report from Vidyard. Sign up for Vidyard for free: [link].