relationship Personalization Related Topics 
eTrigue
OCTOBER 2, 2021
Aim for the latter, and you’ll build relationships. Personalize Personalization starts with segmentation, but shouldn’t exclude the small details. In a study , personalized subject lines increased open rates as much as 41.8 but “What do my subscribers need from me?” There is a huge difference in those answers.
eTrigue
DECEMBER 2, 2021
Since customers set the cadence of the buying cycle, marketers must be able to respond with the right information at the right time. Without marketing automation, this quickly becomes impossible as companies grow, and puts them at a competitive disadvantage. To accomplish this critical objective, marketing needs to substantially raise its game.
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