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LeadSloth
SEPTEMBER 24, 2009
The first question was about the topics, and this one is about the way it is delivered. And luckily one person responded to my request for jokes. The first question was about the topics, and this one is about the way it is delivered. And luckily one person responded to my request for jokes. The Favorite Types of Posts.
LeadSloth
APRIL 15, 2010
If you want to make a start with Lead Nurturing, what are the right questions to ask? In this post I present a short checklist of questions to ask before you get started with lead nurturing: Do you want to nurture new leads, existing leads or both? Let’s look at each of these questions. How do you to segment your audience?
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LeadSloth
AUGUST 27, 2009
I hope to meet several of my readers in person! Question: What Do You Want to Hear About? You can sign up to be notified when registration for the university opens. LeadSloth will present a session at several of these events. Let me know if you’re attending. There are lots of new trends that B2B marketers need to know about.
LeadSloth
SEPTEMBER 24, 2009
is the question I get asked most by attendees of the MarketingSherpa B2B Marketing Summit in San Francisco. In this post I listed 8 ideas to address this question (and feel free to share yours in the comments!). “Where do I start?” Create Some Good Content.
LeadSloth
OCTOBER 26, 2010
Optimize Lead Nurturing Through Personalized and Relevant Communications. Scoring enables marketers to ensure leads that demonstrated certain behaviors (can include answering questions, etc.) It would be great if you can move towards the development of buying personas – so you can model what segmentation has been most profitable.
LeadSloth
FEBRUARY 17, 2010
It may take a while before potential clients are ready to buy or even want to talk to a sales person. Companies like Zendesk , Helpstream and Get Satisfaction provide social support platforms, where existing customers can help each other, rather than channeling all questions to a support technician. Lead Nurturing. Conclusion.
LeadSloth
FEBRUARY 20, 2012
If you want introduce a human person as a support resource, make sure it’s someone who can actually help with the most common problems. Examples are a link to a piece of documentation, a usage tip, a link to the login page, or a personalized coaching call. requesting a personal coaching session or attending a live webinar).
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