Remove psychographic

B2B Marketing Traction

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11 Reasons Why You Need a Facebook Company Page

B2B Marketing Traction

Facebook company pages are secure and have no visible connection to your personal profile. In fact, Facebook has very intricate privacy settings that give you control over who sees what on your personal profile – you can even customize this down to the individual. Take advantage of this opportunity. Think about it.

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Is Monetization Killing Facebook?

B2B Marketing Traction

As a marketer, the concept of advertising on Facebook, where the platform has access to a treasure trove of demographic and psychographic information about its users, is like gold. So, is that why usage of Facebook is declining – its users feel uncomfortable with the sale of their personal information to advertisers?

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How To Make Sure Your Drip Marketing Campaigns Are Not Water Torture

B2B Marketing Traction

Have you done not only a demographic (age, income, sex, title) but a psychographic (wants and needs, fears, personality) profile of your prospective customers? They won’t listen to you unless you speak their language and appeal to their psychographic profile. your prospects. Know your prospects.

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B2B Marketers – It’s Time to Face Your Fear of Facebook

B2B Marketing Traction

If a young person comes to your web site, what do you think happens when they see the Facebook logo on your home page? Reality: Your Company Page Is Not Visibly Tied To Your Personal Information. Your Facebook Company Page has no visible connection to your personal profile. Age 25-34 22.3% or 33 million.

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