Kaon

JULY 26, 2017

AR is a piece of a much larger marketing puzzle, which, once completed, becomes a comprehensive picture of your company’s compelling story — simplified, personalized and engaging.

B2B Marketing 127

B2B Marketing Trade Show B2B Paid Search Agency 127

Kaon

JUNE 26, 2019

Heather Rickart, Head of Communications at Siemens Industry, at the seminar in Chicago, defined digital transformation as the transition to “snackable, personalized content”, similar to social media, that finds buyers at the right time along their journey with the right message. Creating Snackable Content.

Digital Transformation 100

Digital Transformation Trade Show Work Management Lead Ranking 100

Kaon

AUGUST 23, 2017

Gavin presented a VR demonstration using Google Daydream and an AR demonstration of Kaon’s 3D product models , as well as Kaon’s story of how we started and how we got into this business of creating engaging, interactive stories around our customers’ products.

Interactive Marketing 0

Interactive Marketing Storytelling eCommerce B2B Sales 0

Kaon

JUNE 23, 2015

The reason has less to do with the specifics of writing than what it says about you as a professional, and even who you are as a person. In either case, the conclusion that the reader will reach is detrimental to a person’s career. It’s that simple. Why is this true?

Knowledge Base 100

Knowledge Base Impressions Tagging Email Marketing 100

Kaon

JULY 31, 2015

Savvy CMOs have figured out that one of their key marketing objectives is to be able to cost-effectively deliver a consistent and compelling articulation of their differentiated value at every customer touch point, with or without a company representative present.

Marketing Management 100

Marketing Management Paid Search Agency Sales Cycle Differentiation 100

Kaon

JULY 23, 2018

The company used augmented reality in conjunction with its interactive 3D product catalog to show products to prospects and customers, without a sales person or product specialist present. Understanding multi-buyers’ needs. Consumers, whether B2C or B2B, are the target of myriad advertisements and sales tactics.

B2B Sales 113

B2B Sales Work Management Marketing Management B2B Marketing 113

Kaon

FEBRUARY 7, 2017

Other applications show images of consumer products based on a specific GPS location, or present data that represents some meaningful information based on what the person is seeing through the camera view. There are, of course, different kinds of AR applications, including some very popular consumer games (such as Pokémon Go.)

B2B Marketing 100

B2B Marketing Lead Ranking B2B B2B Sales 100

Kaon

DECEMBER 5, 2016

Therefore, by focusing on the present moment and making it unmistakably memorable, marketers can stand out amongst the noise on mobile devices and take the customer one step closer to closing the deal” (‘Make Mobile Moments Matter,’ Jeffrey Rohrs).

Mobile Marketing 100

Mobile Marketing Paid Search Agency Interactive Marketing Buying Cycle 100

Kaon

MAY 5, 2020

Showing a boring slide presentation is even less effective on a video conference than having it presented to you in an in-person meeting around a conference room table. Why Kaon Interactive? These solutions, in turn, help to drive increased sales and reduced marketing costs.

Digital Transformation 29

Digital Transformation Trade Show B2B Sales Conference 29

Kaon

MAY 21, 2020

Rather than watching a presentation, this new capability allows customers to drive 3D product demonstrations and interactive non-linear storytelling stories, uncovering unique product and solution differentiation right at the onset.

Features 29

Features Video Marketing Storytelling Press 29

Kaon

MARCH 25, 2020

For marketers with any length of experience who have faced uncertain times before, this current situation may present familiar anxiety. With travel restrictions, office closures, and quarantines, it is vital to keep lines of communication open and maintain communication that is as engaging as in-person meetings. Video Conferencing.

Enterprise Management 113

Enterprise Management Planning Digital Transformation Marketing Management 113

Kaon

JULY 10, 2020

Direct and indirect sales and channel teams have to use video conferencing rather than in-person meetings. It is a foundation for connecting people, but as a replacement for when they are meeting in person it does not deliver the experience that people want or expect. Web conferencing is not a sufficient solution to those challenges.

Paid Search Agency 147

Paid Search Agency Companies Marketing Budget Budget Programs 147

Kaon

JULY 14, 2015

There is no shortage of content, so marketers need to find ways to enhance the customer experience by going beyond a presentation or a whitepaper. Make content personal. Being interactive means that there is a dialog, a back and forth between the user and the application, that delivers a personalized, more effective experience.

Deliverability 100

Deliverability Content Interactive Marketing Lead Ranking 100