Attend Tweetups – Find tweetups — or gatherings of people who use Twitter — in your local area to find other people who use Twitter and to meet in person. I like to trade Twitter names instead of business cards because I can follow the person right from my smartphone immediately. 2010 in Review! We’re posting the best articles from the year to help you get 2011 off to the right start! original on increasing engagement posted October 18, 2010) A major frustration for people trying out Twitter for the first time is figuring out how to get anyone to respond. MORE >>

Can send a message to the next person if you’re held up in traffic. Social Media Club Detroit had the honor of having Dave Linabury give his take on the current state of the social web and up and coming trends. Dave is Executive Vice President, Director of Social Media at Campbell-Ewald in Detroit (connect with him on Twitter ). Here are my notes from his awesome presentation last night: Biggest trend for 2011 is the blurring of offline and online. To blow your mind read “Age of Spiritual Machines&# by Raymond Kurzweil. Throw Moore’s law out the window! If you add.qr MORE >>

That is the need to develop a personality. The rise of social media and the arrival of one-to-one communication has presented a unique problem for brands. That is not to say that before social media arrived brands were flat, faceless entities, but with the nature of social media and immediacy of connections brands have with fans, there is a need for a daily connection, regular content and public communication with customers that the brands of yesterday aren’t quite equipped to deal with. But is this really how it needs to be? Do brands really have to be people’s friends? MORE >>

For example, if a person named John were to tweet “I’m hungry,” from Twitter.com, LocalResponse could serve a display ad for Pizza Hut on the next CNN.com page John opened in Safari. With every Facebook “Like” and public check-in to Foursquare, consumers contribute to a widening pool of social data — data marketers are beginning to capitalize on with more targeted and contextually relevant advertising. Nihal Mehta, CEO and co-founder of LocalResponse, recognized this opportunity early. A phone knows who you are, where you are and where you’ve been. News & Notes MORE >>

The thing is that lead generation isn’t limited to either your personal or your company page, it’s an amalgamation of both. So if you have a personal page or lucky enough to have both. Because of its focus, it’s been stated many times that LinkedIn is the perfect site for generating B2B & B2C leads. It was only at the beginning of the year when Hubspot found that when compared to Facebook and Twitter, LinkedIn was 277% more effective for lead generation(Facebook was.77% while Twitter was.69%). – How To Improve B2B Lead Generation On LinkedIn by Simply Zesty. MORE >>