| | | PR Meets Marketing | | Personalization | 89 articles |
| Page 1 of 1 | Previous | Next | PR MEETS MARKETING JULY 10, 2008 Brave New World of Media Pitching: LinkedIn LinkedIn is rich with information about a person's background. In late April, I wanted to start exploring different ways that we can now pitch media. Besides my page about how to pitch bloggers , I looked into the new way of pitching via Twitter in my post titled," Brave New World of Media Pitching: Twitter." Social networking is a new avenue for public relations professionals. del.icio.us | PR MEETS MARKETING MAY 28, 2007 Working with Your Client's Marketing/PR Team As a person who may be involved in selecting a PR agency or contractor, my trust is earned by the attention to detail and how results truly map back to my company's goals. 4) Staff appropriately - I think the biggest concern I have about PR agencies is the number of accounts an account person manages/staffs. I originally posted this on my friend's blog, Tech for PR. agree. | | | | | | | | | PR MEETS MARKETING AUGUST 18, 2010 Rebuilding a Personal Brand is Hard Work At the beginning of last year, my personal brand was just beginning to take off. was even asked to be a guest on the Media Bullseye podcast and to write a byline for Dan Schwabel’s Personal Branding Magazine. Balance work with personal : This is a biggie. have to do a better job of balancing my work “brand with that of my personal one. Conclusions. | PR MEETS MARKETING DECEMBER 15, 2009 PR Freelancers versus PR Agencies: Five Points to Consider No – that’s a sign that you are a good networker but not necessarily a good PR person. The things I look for are: Chemistry : Does the person/team have a good rapport with you? Referrals : Who is willing to vouch for the person? Four years ago this month, I left the agency side to move in-house. During this time, I’ve had the opportunity to work with different types of agencies, do an agency search and consider the value of working with a PR freelancer. If you decide to bring in outside PR help, here are five points to consider: Administration. | PR MEETS MARKETING SEPTEMBER 7, 2009 Five Simple Tips for Managing a LinkedIn Group In managing this group and looking at successful examples as the Event Planning and Management group founded by Julius Solaris , whom I’ve met virtually and one day will meet in person, I have these five simple tips for managing your LinkedIn group: Set Up Email Templates: There is an option to set up automatic email responses to people seeking to join the group and when they are approved. This is a great way to add a personal touch while saving you time. One of the great things about LinkedIn is the ability to start a group around an organization or topic. | | | | | | | | | -
PR MEETS MARKETING | WEDNESDAY, OCTOBER 27, 2010 #mptech Guy Kawasaki Keynote and 6 Twitter Tips There's a second personal announcement. Tags: Personal Venture Capital Everyone knows that I love startups. love working up logic models and key metrics on a whiteboard. love brainstorming on product. even love sitting on the floor with a stickered laptop at SXSW. All of which is precisely the work I've been enjoying at First Round Capital. So I have a surprise play to announce.I'm 'm changing jerseys to Intel Capital. Having told a handful of very surprised people this news in the past 24 hours, it's obvious that I need to tell more of the story. Of course. MORE >> -
PR MEETS MARKETING | MONDAY, APRIL 30, 2012 5 Must Top Skills for Today’s Marketing Professional It’s about filtering through all the noise that a person encounters online. I originally started my career in public relations before moving into the marketing function. Throughout the years, there are several skills that I’lve picked up that have been essential to my role. Here Here are the five key skills that I believe are a must for today’s marketing professional, in no particular order: 1. Search Engine Optimization: I believe it was Jeramiah Owyang who said that search is your new website. This requires understanding where the conversations are happening. MORE >> -
PR MEETS MARKETING | TUESDAY, SEPTEMBER 11, 2012 Presentation 101: The Brilliance of Speaking Simply This is an issue not related solely to politicians, but any person who presents publicly. When possibly, weave your key points into a relevant story to personalize it for your audience. The last two weeks has been a master class on how to present brilliantly or poorly as that may be. While I am admittedly a Democrat and mainly watched the Democrat National Conference, my points are not based on party affiliation. Rather it’s about the power of speaking simply to convey a message. powerful speaker is remembered long after the speech has concluded. Simplicity. Be direct. MORE >> -
PR MEETS MARKETING | SUNDAY, APRIL 28, 2013 A Marketing Professional’s Letter to Telemarketers It’s funny how many times the person on the other line seems surprised to get me live that they fumble away the precious seconds trying to get the first sentence out of their mouths. 'via Flickr by Seattle Municipal Archives. Dear Telemarketers, I understand your job is difficult. You have to make dozens if not hundreds of calls every day. You have quotas to make. You’re judged not by the quality of your conversations but by the quantity that you make and how many result in the desired outcome. You You have it rough and I don’t envy you. receive a lot of these calls. MORE >> -
PR MEETS MARKETING | MONDAY, SEPTEMBER 3, 2012 My top 5 don’ts of LinkedIn personally am more apt to accept a LinkedIn invitation to connect than Facebook. When used well, LinkedIn is a powerful business networking community and tool. However, there are some pet peeves I have about LinkedIn. Here are my top 5 don’ts, in no particular order: Sending generic invitations to connect : I’ve received dozens of invitations to connect via LinkedIn. In the past, I would automatically accept invitations, even from complete strangers. However, as LinkedIn members have become more aggressive with emails and connections, I evaluate each request carefully. MORE >>
- Optimize Your Tradeshow Presence PR MEETS MARKETING | FRIDAY, FEBRUARY 26, 2010
- Social Marketing Strategy 101: Are you ready? PR MEETS MARKETING | SUNDAY, MAY 23, 2010
- Social Media Strategy 101: Which Persona Helps Tell Your Story? PR MEETS MARKETING | TUESDAY, JULY 27, 2010
- Email and Event Marketing on Facebook Doesn’t Work PR MEETS MARKETING | FRIDAY, JULY 9, 2010
- Focus.com Quickly and Quietly Builds Expert Network PR MEETS MARKETING | WEDNESDAY, FEBRUARY 9, 2011
- Networking Newbie Uses Unique Approach to Pursue Dream Job PR MEETS MARKETING | MONDAY, AUGUST 9, 2010
- Marketing and Public Relations – Nothing but lies? PR MEETS MARKETING | SUNDAY, OCTOBER 11, 2009
- I am Joseph Jaffe PR MEETS MARKETING | WEDNESDAY, MAY 7, 2008
- The Impact of Boston PR MEETS MARKETING | SATURDAY, APRIL 20, 2013
- Five Ways to Get Hung Up On PR MEETS MARKETING | TUESDAY, MAY 4, 2010
- PR Pitching 101: Is Personalization Gone? PR MEETS MARKETING | MONDAY, JANUARY 14, 2008
- Is Twitter Just a Popularity Contest? PR MEETS MARKETING | THURSDAY, APRIL 3, 2008
- The Rehabilitation of Michael Vick’s Image PR MEETS MARKETING | SUNDAY, AUGUST 16, 2009
- Measuring The Cost of Bad or Good Online Reputation PR MEETS MARKETING | WEDNESDAY, MARCH 4, 2009
- Let the 2008 Trend Lists Begin PR MEETS MARKETING | TUESDAY, DECEMBER 4, 2007
- Sourcing Leads from Twitter: Good, bad and ugly PR MEETS MARKETING | THURSDAY, JUNE 25, 2009
- Sales Lead Generation Cycle: PR's Role PR MEETS MARKETING | MONDAY, NOVEMBER 5, 2007
- Additional Twitter Tricks - Twhirl PR MEETS MARKETING | THURSDAY, NOVEMBER 6, 2008
- Can You Survive the Truck Test? PR MEETS MARKETING | TUESDAY, JANUARY 22, 2008
- PR Relationships:Update on Online Reputation PR MEETS MARKETING | SUNDAY, DECEMBER 9, 2007
- Brave New World of Media Pitching: Twitter PR MEETS MARKETING | TUESDAY, APRIL 29, 2008
- Getting People to Tweet to Your Tune PR MEETS MARKETING | TUESDAY, DECEMBER 11, 2007
- About PR MEETS MARKETING | SATURDAY, MAY 26, 2007
- Blu-Ray Finally Winning? PR MEETS MARKETING | THURSDAY, JANUARY 10, 2008
- Embargoes – Valid in the Brave New World of PR? PR MEETS MARKETING | TUESDAY, DECEMBER 18, 2007
- Using Social Media: Part 6 - Measurement PR MEETS MARKETING | MONDAY, FEBRUARY 2, 2009
- Virtual Edge Summit 2011 – Mobile Comes to Hybrid and Virtual Events PR MEETS MARKETING | TUESDAY, JANUARY 18, 2011
- Virtual Events – New Opportunity for Public Relations PR MEETS MARKETING | SUNDAY, JULY 12, 2009
- Social Media and Customer Service PR MEETS MARKETING | TUESDAY, JUNE 30, 2009
- PR Ethics – How far would you take it? PR MEETS MARKETING | FRIDAY, JUNE 12, 2009
- Sometimes “Sorry” Is the Best PR PR MEETS MARKETING | SUNDAY, MAY 31, 2009
- Video Response to “Open Letter to PR Agencies” PR MEETS MARKETING | SUNDAY, MAY 10, 2009
- Book Review: Me 2.0 by Dan Schawbel – Personal Branding to the Millennials PR MEETS MARKETING | TUESDAY, APRIL 7, 2009
- PMM Interview: Jeff Stai of Twisted Oak Winery PR MEETS MARKETING | SUNDAY, APRIL 5, 2009
- Three Tips for Your YouTube Video PR MEETS MARKETING | WEDNESDAY, APRIL 1, 2009
- What Mistakes Have I Made PR MEETS MARKETING | FRIDAY, FEBRUARY 13, 2009
- Going Virtual Isn’t Necessarily the Answer to Replacing Your Physical Events PR MEETS MARKETING | TUESDAY, FEBRUARY 10, 2009
- Using Social Media: Part 5 – Blogger Relations PR MEETS MARKETING | WEDNESDAY, JANUARY 28, 2009
- Using Social Media: Part 4 - Linking Strategies PR MEETS MARKETING | SUNDAY, JANUARY 25, 2009
- How I Use Social Media in My Job: Part 3 - Social Networking Sites PR MEETS MARKETING | SUNDAY, JANUARY 18, 2009
- How I Use Social Media in My Job: Part 2 - Search Feeds PR MEETS MARKETING | TUESDAY, JANUARY 13, 2009
- How I Use Social Media in My Job: Part 1 - Microblogging PR MEETS MARKETING | SUNDAY, JANUARY 11, 2009
- How to Beat the Summer (Blogging) Slump Meme PR MEETS MARKETING | SUNDAY, JULY 20, 2008
- The Role of SEO in PR PR MEETS MARKETING | THURSDAY, JUNE 12, 2008
- So You Want To Go To Demo? PR MEETS MARKETING | THURSDAY, MAY 22, 2008
- PR Meets Marketing Weekly Articles: May 2, 2008 PR MEETS MARKETING | FRIDAY, MAY 2, 2008
- PR Meets Marketing Weekly Article: April 24, 2008 PR MEETS MARKETING | THURSDAY, APRIL 24, 2008
- Twitter Experiment: Why Follow? PR MEETS MARKETING | MONDAY, APRIL 21, 2008
- PRMeetsMarketing Weekly Articles: February 28, 2008 PR MEETS MARKETING | WEDNESDAY, FEBRUARY 27, 2008
- PRMeetsMarketing Weekly Articles: February 15, 2008 PR MEETS MARKETING | FRIDAY, FEBRUARY 15, 2008
- PRMeetsMarketing Weekly Articles: February 7, 2008 PR MEETS MARKETING | WEDNESDAY, FEBRUARY 6, 2008
- PRMeetsMarketing Weekly Articles: December 14, 2007 PR MEETS MARKETING | FRIDAY, DECEMBER 14, 2007
- PRMeetsMarketing Weekly Articles: December 6 PR MEETS MARKETING | THURSDAY, DECEMBER 6, 2007
- PR Pitch Review: Advanta’s Ideablob Part 2 PR MEETS MARKETING | SUNDAY, DECEMBER 2, 2007
- PR Pitch Review: Advanta’s Ideablob.com PR MEETS MARKETING | WEDNESDAY, NOVEMBER 28, 2007
- PRMeetsMarketing Weekly Articles: November 15, 2007 PR MEETS MARKETING | THURSDAY, NOVEMBER 15, 2007
- PRMeetsMarketing Weekly Articles: November 8, 2007 PR MEETS MARKETING | THURSDAY, NOVEMBER 8, 2007
- Red Sox Wins World Series PR MEETS MARKETING | MONDAY, OCTOBER 29, 2007
- PRMeetsMarketig Weekly Digest: October 25, 2007 PR MEETS MARKETING | THURSDAY, OCTOBER 25, 2007
- Top Ten Questions for Sweepstakes. Marketing Pilgrim PR MEETS MARKETING | TUESDAY, OCTOBER 9, 2007
- "I, Borg. I, Cece" PR MEETS MARKETING | MONDAY, OCTOBER 8, 2007
- Multiple Personalities: Balance Between Personal and Work Identities PR MEETS MARKETING | WEDNESDAY, OCTOBER 3, 2007
- In Memoriam – My Grandmother PR MEETS MARKETING | FRIDAY, SEPTEMBER 28, 2007
- Sincerity: The Friendly Ghost Stops By PR MEETS MARKETING | MONDAY, SEPTEMBER 17, 2007
- Sincerity: Paul Dunay's Response PR MEETS MARKETING | WEDNESDAY, SEPTEMBER 12, 2007
- Social Media: Where Does Sincerity Fit in? PR MEETS MARKETING | MONDAY, SEPTEMBER 10, 2007
- Press Coverage: Impact on Website Traffic? PR MEETS MARKETING | WEDNESDAY, SEPTEMBER 5, 2007
- Social Tagging - PR or Marketing? PR MEETS MARKETING | TUESDAY, JULY 31, 2007
- Tracking RSS Feeds PR MEETS MARKETING | THURSDAY, JUNE 28, 2007
- Online Reputation Management: Trackur PR MEETS MARKETING | WEDNESDAY, DECEMBER 3, 2008
- Gift Card Warning Email – Part 2 PR MEETS MARKETING | MONDAY, NOVEMBER 24, 2008
- Beware of Gift Cards this Year PR MEETS MARKETING | THURSDAY, NOVEMBER 20, 2008
- Recap: “Will Social Media Kill PR� Panel PR MEETS MARKETING | THURSDAY, NOVEMBER 13, 2008
- Be Passionate or Quit! PR MEETS MARKETING | WEDNESDAY, OCTOBER 29, 2008
- Off Topic: Alameda House for Rent PR MEETS MARKETING | WEDNESDAY, JULY 23, 2008
- Brave New World of Media Pitching: Facebook PR MEETS MARKETING | MONDAY, AUGUST 18, 2008
- Keeping Blog Motivation PR MEETS MARKETING | SUNDAY, SEPTEMBER 21, 2008
- Sarah Palin and Media Training 201! PR MEETS MARKETING | SUNDAY, OCTOBER 5, 2008
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