| | | MI6 Marketing Agency | | Personalization | 25 articles |
| Page 1 of 1 | Previous | Next | MI6 MARKETING AGENCY JANUARY 10, 2011 Twitter for B2B Marketing There are only linchpins and tribes, no one person is in charge…it’s ONE organism. Voice needs to be from company if corporate account and person if individual account. Some personal brands are greater than corp brand. There’s room for both individual and brand personalities need to be reflected in tweets. would prefer to hear from a person, but obviously not from a “personal standpoint – that would be meaningless in B2B. as whole need 2 keep tone/message of co…if want 2 push personal agenda use personal acct. | MI6 MARKETING AGENCY NOVEMBER 18, 2010 Twitter for B2B Marketing There are only linchpins and tribes, no one person is in charge…it’s ONE organism. Voice needs to be from company if corporate account and person if individual account. Some personal brands are greater than corp brand. There’s room for both individual and brand personalities need to be reflected in tweets. Author: Chris Herbert. Learn more here ). | | | | | | | MI6 MARKETING AGENCY OCTOBER 21, 2010 Win a ticket to see some of the greatest minds in management There will be one entry per person (not per tweet). Mi6 is teaming up with the team from the Art of Productions to promote their upcoming event: The Art of Management being held on November 15th, in Toronto, Canada. The Art of Management – Canada’s Management and Innovation Conference. The Lineup. How You Can Win a Ticket. For more info: [link] @TheArtofEvents. About the Author. | MI6 MARKETING AGENCY APRIL 12, 2011 Social CRM for Small Business Personally, I would describe Nimble as a social switchboard that helps you create and develop relationships with customers and prospects. An Interview with Jon Ferrara, Nimble Founder. In this episode of the B2BSpecialist podcast I interview Jon Ferrara, founder and CEO of Nimble. wanted to learn more about Jon, why he founded Nimble and his vision for the product. But, Nimble is much more. | MI6 MARKETING AGENCY MARCH 11, 2011 Linkedin for B2B Marketing Personal page for networking and professional development. Met a few tweeps IRL (in real life or in person is more accurate) this way -> Twitter -> LinkedIn -> TripIt -> IRL. hear co pgs will soon have some of the capabilities of personal pgs. LinkedIn isn’t used properly to facilitate discussions but more for personal agendas. agree about LI.you get out of it what you put into it, both personally, professionally, and for business. think it starts with a great personal profile, then great contacts and active participation. sorry. | MI6 MARKETING AGENCY OCTOBER 19, 2010 CSO Insights Lead Generation Report Summary Response based marketing tactics, such as email marketing and telemarketing, should be tightly aligned with content/engagement marketing tactics such as case studies, live events (in-person and online) and social media. Author: Chris Herbert. Audience: Senior Executives, Marketing and Sales Professionals. About the survey. 139 earned revenue between $50M – $500M. Findings. Conclusion. | | | | | | | | | -
MI6 MARKETING AGENCY | MONDAY, MAY 23, 2011 B2B Company Websites Just for fun, here’s an image search for ‘business person’ increase of click to chat in B2B, very effective as it leads to qualified exchanges and helps to manage support. Advice from Marketing Peers. Every Thursday night Jeremy Victor and a group of B2B marketers hold a B2B Twitter Chat session. These sessions are a tremendous source of ideas, insights and data. More importantly these chat sessions can create a body of knowledge on best practices and you can make new connections and build relationships with peers. Mining For Gold in the Chatstream. Learn more here ). MORE >> -
MI6 MARKETING AGENCY | FRIDAY, FEBRUARY 10, 2012 Are You Giving More than Your Receiving? Also, one person’s experience with an unconference, growing a stratup, integrating email, social and mobile and is Entreprenuership risky…really? Connecting and giving value to people personally and professionally makes a difference. Save Some Time on Us. Some of the better reads we encountered this week. We’ve run a hi-liter through each post/article to emphasize what jumped out at us when reading them. We call these our Fave Five Posts. In 2012 we will focus on: technology trends, community and network development, crowdsourcing & B2B marketing. Is it? MORE >> -
MI6 MARKETING AGENCY | THURSDAY, MARCH 3, 2011 Mi6 Quick Tip #3 It’s not personal it’s simply because they haven’t been sold on the value of an event. Not About Putting “Bums in Seats. You’ve spent a lot of time organizing that great seminar. You’ve got the top subject matter expert booked, the topic is relevant and interesting and you’ve got some sports entertainment to follow. You turn to your sales force to promote the event but they are too busy working on deals. They don’t have time to put “bums in seats. What do you do? Real World Example: Box Events. Here’s What To Do. Tweet. MORE >> -
MI6 MARKETING AGENCY | WEDNESDAY, DECEMBER 15, 2010 The Mi6 Chart Toppers, November 2010 Be sure to create a physical element to your community by hosting local meetups and creating reasons for people to meet in person. Author: Chris Herbert. Audience: Senior Executives, Marketing and Sales Professionals. Each month I share charts from various sources with my network. These charts have been sourced and shared with the intent of helping inform and educate marketers with useful and actionable information. The Mi6 Chart Toppers List is a top 10 list of the most popular charts based on # of views during a specific month. You can also see previous months Chart Toppers here. MORE >> -
MI6 MARKETING AGENCY | FRIDAY, FEBRUARY 17, 2012 Stop Thinking Leads and Lists.Start Thinking Networks Register to try the Personal version here or the Business version here. Save Some Time on Us. Some of the better reads we encountered this week. We’ve run a hi-liter through each post/article to emphasize what jumped out at us when reading them. We call these our Fave Five Posts. In 2012 we will focus on: technology trends, community and network development, crowdsourcing & B2B marketing. If you have ideas on how we can provide more and better value to you in sharing these posts let us know below. Our Favourite Posts for Week of Feb 13, 2012. See #5 below). Enjoy! 4) Nimble 2.0 MORE >>
- B2B Marketing Framework MI6 MARKETING AGENCY | SATURDAY, APRIL 2, 2011
- March Mi6 Chart Toppers MI6 MARKETING AGENCY | FRIDAY, APRIL 22, 2011
- More of Us Using Social Networks Daily MI6 MARKETING AGENCY | TUESDAY, SEPTEMBER 13, 2011
- Groundswell Blook Report, Chapter Seven: Energizing the Groundswell MI6 MARKETING AGENCY | WEDNESDAY, AUGUST 25, 2010
- 6/27/11: Top Posts This Week MI6 MARKETING AGENCY | SUNDAY, JULY 3, 2011
- Something Linkedin Needs to Fix Now MI6 MARKETING AGENCY | TUESDAY, JULY 12, 2011
- How to Set up a Reference Program MI6 MARKETING AGENCY | SUNDAY, SEPTEMBER 26, 2010
- The Mi6 Tweeklies: Weeks of November 15 & November 22, 2010 MI6 MARKETING AGENCY | WEDNESDAY, DECEMBER 1, 2010
- What is Marketing? MI6 MARKETING AGENCY | MONDAY, FEBRUARY 7, 2011
- Ready for the Empowered Customer? MI6 MARKETING AGENCY | SATURDAY, DECEMBER 17, 2011
- Ready for the Empowered Customer? MI6 MARKETING AGENCY | SATURDAY, DECEMBER 17, 2011
- The Mi6 Tweekly: Week of July 5, 2010 MI6 MARKETING AGENCY | TUESDAY, JULY 13, 2010
- The Reference Program MI6 MARKETING AGENCY | WEDNESDAY, APRIL 27, 2011
- The Mi6 Tweekly: Week of December 20, 2010 MI6 MARKETING AGENCY | MONDAY, DECEMBER 27, 2010
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