Remove persona psychographic strategy target

Onalytica B2B

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Influencer Marketing: How to Identify Your Target Influencers

Onalytica B2B

Last week, we covered how you can outline your influencer marketing strategy. Personally, I can’t think of anything more crucial to successful influencer marketing than identifying the right influencers to target. In-flu-who? Who are your audience influenced by? Why are influencers so important?