Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Albacross

SEPTEMBER 25, 2018

Yes, it makes sense to optimize these specific encounters that your consumers have with your brand… but that doesn’t mean you should neglect the rest of your touchpoints. Ideally, you should map out all your customer touchpoints and make sure you’re exceeding expectations at every single point. Image Source. Image Source. Social media.

Planning 76

Planning Marketing Budget Creation Budget Programs Paid Content 76

Albacross

SEPTEMBER 25, 2018

Yes, it makes sense to optimize these specific encounters that your consumers have with your brand… but that doesn’t mean you should neglect the rest of your touchpoints. Ideally, you should map out all your customer touchpoints and make sure you’re exceeding expectations at every single point. Image Source. Image Source. Social media.

Planning 68

Planning Marketing Budget Creation Budget Programs Paid Content 68

Hubspot

JULY 21, 2015

But I hate to let perfection get in the way of progress, so let's just get something down on paper so we have a basis for discussion: Content marketing is a marketing program that centers on creating, publishing, and distributing content for your target audience -- usually online -- the goal of which is to attract new customers.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28