Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. If you want to know more in advance, watch this: long tail blogger outreach and influencer outreach.].

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

APRIL 26, 2016

YouTube : /chrisabraham 3.5k Comment on Youtube Video. Like Youtube Video. Influencer Outreach (Earned Media). Usually, I break up each outreach to A-List and everyone else. Twitter : @chrisabraham : 51.5k Facebook : /chrisabraham 5k followers. Instagram : /chrisabraham 7.5k Vine : @chrisabraham 1k followers.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

APRIL 8, 2014

Outreach marketing, formerly known as blogger outreach, is a powerful tool with almost zero barrier to entry — just your time and attention. GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

APRIL 8, 2014

Outreach marketing, formerly known as blogger outreach, is a powerful tool with almost zero barrier to entry — just your time and attention. GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

MARCH 15, 2016

Successful influencer outreach is just the end result of building a real relationship over time. One of the biggest problems in the influencer marketing space is that the folks doing a lot of the outreaches often refuse to pierce the veil of their own personal brand and come out front as a human, as a person.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

MAY 1, 2018

And, once you launch a social media campaign, being it advertising, influencer outreach, online engagement, or content marketing, monitoring and accountability are essential parts of any modern marketing and PR campaign. Social Media Monitoring. People are already talking you and your brand.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Biznology

OCTOBER 11, 2016

I have been doing long-tail blogger outreach since 2006. Candid Belle via YouTube. Run Run Live via YouTube. Fun & Fitness via YouTube. Arianne Cruz via YouTube. Sonnet’s Review via YouTube. Kim Alston via YouTube. Runner Blog via YouTube. Lengthening Locks via YouTube.

Long Tail Marketing 80

Long Tail Marketing Advertising Agencies Youtube Paid Search Agency 80

Biznology

MAY 19, 2015

Actually, Madda Fella is really underutilizing their YouTube site. Influencer Outreach. YouTubers : My inner Millennial is in love with all the top YouTubers except for Hannah Hart and Grace Helbig (not a fan, and they’re bloody everywhere, they’re YouTubiquitous! Instead of only producing one very expensive.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

JANUARY 17, 2012

No matter how much money you spend on a graphic designer, a social media expert, and a community manager, you may very well not find the kind of success you want and expect from your investment in social media and social networks such as Facebook , Twitter , Google +, YouTube , and Pinterest.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

JULY 12, 2016

A third of my practice at Gerris Corp is devoted to earned media influencer marketing (which I naïvely still call blogger outreach ) and guess what I’ve discovered over the past linear decade? “Fallen man is not simply an imperfect creature who needs improvement: he is a rebel who must lay down his arms.” – C.

Blogger 0

Blogger Advertorials Paid Search Agency Outreach 0

Biznology

MAY 6, 2014

Social media, including Pinterest and YouTube , is becoming more and more celebrity-, brand-, agency-, and studio-driven. It took me a while to register the importance of my long tail blogger outreaches. My Facebook, Twitter, Google+, Tumblr, Instagram, Vine, Flickr, Pinterest, YouTube, and blogs are open to the world.

Social Media 80

Social Media Media Internet Marketing Blogger 80

Biznology

JANUARY 5, 2016

While earned media influencer outreach may well be as close to traditional PR as you can get online these days, short of calling journalists, my strategies and tactics care as much about spiders and bots as they do column inches and names spelled properly. He operates his consultancy at Gerris Corp.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Biznology

JANUARY 29, 2013

Do some research and you’ll find out, to your astonishment, that a majority of those viral videos with over a million views were not “upload it to YouTube and they will come.” This can include a long-tail blogger outreach campaign, it should include an A-list influencer outreach, be they on blogs, Twitter, Facebook, or wherever.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

Biznology

JUNE 3, 2014

Either you’re smart and willing to keep it alive, in conversation, online on YouTube for the spots, or on a blog somewhere for the print work — or you feel compelled to keep on throwing money at it ad infinitum, because contextual ads, banner ads, etc, only last as long as you write checks.

Advertisements 80

Advertisements Advertising Banner Ads Banners 80

Biznology

NOVEMBER 27, 2012

I routinely tell people that they need to give ’til it hurts when it comes to blogger outreach and online engagement — you need to offer the gift people want and not the gift you’re ready to give. You need to do the same thing when it comes to developing a cult of personality online.

Social Media 80

Social Media Process Product Media 80

Biznology

SEPTEMBER 23, 2014

The Outreach Marketing Virtual Summit 2014 , sponsored by GroupHigh , happens today. My presentation is titled Blogger Outreach Case Study: How I Activated Hundreds of Bloggers for Mizuno Running. Long Tail Blogger Outreach. Three outreaches. Outreach Marketing Virtual Summit. Outreach Marketing Virtual Summit.

Long Tail Marketing 80

Long Tail Marketing Case Studies Case Study Outreach 80

Biznology

MAY 9, 2017

We also recognize that most every message board registration, Twitter-handle, Facebook wall , every single channel on YouTube and profile on Instagram represents a beautiful child of God and not just a Klout score or a sticky metric or an Influencer Score or a follower/friend/subscriber count or even an engagement.

Advertising Agencies 178

Advertising Agencies Paid Search Agency Youtube Internet Marketing 178

Biznology

JUNE 21, 2016

If you have widgets to hand out to bloggers, YouTubers , Instagrammers, and top Vine, SnapChat , and Periscope rockstars , but you’d better be ready for some serious noes. Don’t pitch a Supercar YouTuber with a used Honda Civic off of your used car lot, in other words. Well, you can. They can probably be bought.

Demand 145

Demand Media Blogger Public Relations 145

Biznology

MARCH 22, 2016

Like their Pages, follow their Board, subscribe to their YouTube. And, even though it’s really totally unfair, that relationship could be based on the fact that you happen to do blogger outreach for something seriously cool. He’s the trifecta of influencer outreach and engagement. But don’t stop there.

Blogger 80

Blogger Social Media Media Outreach 80

Biznology

DECEMBER 30, 2014

My webinars generally deal with social media marketing, online reputation management, search engine marketing, and blogger and influencer outreach. Bonus: I have new content for my YouTube Channel and Slideshare collection every single time (and Slideshare is LinkedIn and YouTube is Google, right?). Do YouTube (for free).

Ad Building 80

Ad Building Brand Identity Branding Youtube 80

Biznology

SEPTEMBER 6, 2016

So far, we have earned at least 218 earned media mentions across blogs, social media, YouTube, and even on Instagram, SnapChat , etc. Earned media influencer outreach is not dead ! Here are some blog posts I have written on the subject over the last couple weeks: Earned media blogger outreach is alive and well!

Network Marketing 80

Network Marketing Advertising Agencies Linkedin Outreach 80

Biznology

MAY 16, 2017

This is all about discovery and engagement, this is all about outreach and association. Content Marketing: old school blogging, email messaging and modeling, landing page writing, copy writing, site creation, and even content creation for marketing, PR, and all the piles of copy demanded today by automated marketing software.

Social Media 201

Social Media Course Media Marketing & Strategy 201

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. Don’t worry, passion-player: if you don’t like writing, maybe Video Blogging on YouTube is for you. Start a YouTube Channel today! Mark my words.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Biznology

JUNE 14, 2016

So, since blogger outreach is at the top of mind, I thought I would talk a little bit about the tools of the trade — what we use to stoke excitement about our clients! Check, check, check, check, and check! Traackr — I have been lusting after this app for years and finally have access to its tools. That’s it, for now.

Tools 80

Tools Godaddy Long Tail Marketing Marketing Analytics Tools 80

Biznology

FEBRUARY 12, 2013

Outreach is the lifeblood of social media engagement. All you do is make it as easy as possible but sharing your content not only on your own site and blog but also across Facebook, Twitter, Tumblr, Google+, LinkedIn, Pinterest, and even reddit, digg, Newsvine, YouTube and anywhere else. Oh for heaven’s sake. “Why not?

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Biznology

JUNE 29, 2010

Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. DH: We run listening reports and do outreach to provide the correct information.

Curation 80

Curation Microsite Merchandising Paid Search Agency 80

Biznology

AUGUST 11, 2015

Any more optional than opening a business at all?).

Social Media 80

Social Media Curation Ideal Customer Profiles Media 80

Biznology

DECEMBER 6, 2011

Last week I dissected a blogger outreach pitch email line-by-line in The art of writing the perfect blogger pitch as a way of proving that no matter how brief and conversational one of Abraham Harrison ‘s blogger pitches may appear at first blush, the effortlessness takes a lot of work and the time of three senior agents.

Social Media 80

Social Media Media Blogger Banners 80

Biznology

DECEMBER 2, 2014

engagement (have you been helped), and outreach (have you heard of us over here?). Some of the most influential people online live on YouTube, Twitter, Instagram, Vine, and—believe it or not—message boards, forums, email lists, and even community Listservs. , monitoring (what are people saying about you?), Like this post?

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80

Biznology

APRIL 28, 2015

I will be presenting a short 15-minute live-streaming webinar today at 11:30AM Eastern Time over at GroupHigh as part of their outreach marketing virtual summit series. Here’s a sneak peek of today’s presentation on YouTube : Here’s the deck you can look at over on Slideshare : Here’s the content from the presentation.

Promotion 80

Promotion Blogger Outreach Paid Search Agency 80

Biznology

FEBRUARY 4, 2014

Whether it’s getting into the NY Times or, going viral on YouTube, getting retweeted by @katyperry, or appearing on the 4th hour with Hoda Kotb and Kathie Lee Gifford. Why would it be any different when it comes to blogger and influencer outreach marketing? N’est pas? 5) How generous is your “gift”?

Paid Content 80

Paid Content Long Tail Marketing Blogger Outreach 80

Biznology

JULY 31, 2018

I ran influencer marketing campaigns through the years when it was called cyber-striking, blogger relations, and blogger outreach and engagement. I’ve been running influencer marketing campaigns since 2002, back when it was called buzz marketing and word of mouth marketing. Fun Fun Fun.

Planning 120

Planning Paid Search Agency Word of Mouth Advertising Agencies 120