Smashmouth Marketing

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Top 5 Ways to Nurture Your Leads

Smashmouth Marketing

If you can’t get those two departments in order, your conversion rate will suffer. Use their name, call back to a previous discussion you had with them, and include a call to action asking for a call or an email to check in on them and see where they are at in the buying process.

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@HubSpot Eliminates 2 Billion Cold Calls (from #Inbound13)

Smashmouth Marketing

Don''t assume they are all orders ready to be had. Gather these inbound leads, then follow the process above, and your ROI will go through the roof. It streamlines the process. Use tools such as HubSpot, your CRM, or other tracking systems to know how your company has interracted with the prospect in the past.

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Lead Gen Tip for Q2: Face Time

Smashmouth Marketing

The next step in the sales process may be to present a quote or meet other decision makers, but by insisting on a face-to-face meeting, I was able to put my best foot forward and start building rapport at a level beyond what a second phone call could provide. What should be the goal for meeting number two ?

Lead Gen 100
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$100 Laptop for Children Everywhere

Smashmouth Marketing

Nicholas Negroponte of MIT's Media Lab introduced in Tunis today a working prototype of a $100 Laptop.The device is stripped-down, with an power-generating crank and seven-inch screen, for basic word-processing, Internet and communications. It has flash memory instead of a hard drive, and an AMD processor running at 500 Mhz.

Tagging 100
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3 Great B2B Demand Gen Articles from Last Week

Smashmouth Marketing

I find that people are willing to share one more thing with me in order to get me off the phone. Top sellers realize that replacing an incumbent is a slow, deliberate process. The author likens his approach to that of Columbo and collects as much detail from his prospects as he can. "I

Demand 100