Oktopost

NOVEMBER 21, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. All of the topics Oktopost cares so much about: employee advocacy, the state of marketing, and developing a personal brand – they’re in this episode! How and why you should add developing your personal brand to your to-do list. Episode Summary.

Personalization 62

Personalization Brand Identity Branding Youtube 62

ClickZ

JULY 17, 2020

CEO of SmartyAds shares insights and details on AI advertising, its pros, and how businesses can overcome personalization challenges. Today, AI technology in advertising is wrapped around automation, personalization , segmentation, and other functions that ad stacks are impossible to imagine without. . Machine learning.

Marketing AI 128

Marketing AI Advertisements Advertising Personalization 128

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas. Ask Me Anything.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Webbiquity

JUNE 21, 2022

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. For example, a customer might: Discover a product while browsing videos on YouTube. Order the product on their home laptop.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

OCTOBER 22, 2020

Here are 11 effective ways to use personal branding to boost your business. Your personal appearance is an important part of your visual brand. Gain personal qualifications. You can showcase these qualifications on your website and on your personal LinkedIn profile, which leads to the next tip…. Dress to impress.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Personalization offers many benefits for B2B companies.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Magisto

JULY 12, 2020

We’ve all seen those quick little videos at the beginning, and sometimes end, of YouTube videos, but you might be wondering, what exactly are those? In this article we’ll break down: What a Youtube Intro Video is. Benefits to Having a Youtube Intro. YouTube Intro Video Tips & Tricks. Consider a tagline.

Youtube 52

Youtube Video Marketing Advertising Channels Tips 52

Martech

APRIL 10, 2024

So here, in alphabetical order, are MarTech’s CRM experts to follow. followers) Eldad Postan-Koren Eldad Postan-Koren is the founder and CEO of Winn.AI, a company that develops an artificial intelligence-based personal assistant for salespeople. She also co-hosts the popular YouTube series “HubSpot Hacks.”

CRM 89

CRM Work Management Marketing Management Marketing Automation Services 89

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 92

Youtube Ad Building Loyalty Communities 92

Navigate the Channel

DECEMBER 7, 2023

In order to keep up with the competition, you need to constantly grow your team’s strength and define your brand. You’re selling to a person, not a company, so making an emotional connection with your potential buyers is important. If satisfied, they order your catalog or visit your site. They then place an order.

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

Biznology

MAY 13, 2014

It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). YouTube Channels, They Are A-Changin’ Another case-in-point: how YouTube has begun handling YouTube Channel creation.

Youtube 80

Youtube Advertising Channels Google Social Networks 80

Oktopost

APRIL 18, 2024

Listen to the podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode summary Intent data helps you to prioritize accounts by capturing customer activities and gauging their level of purchase interest, otherwise known as buyer intent.

Work Management 84

Work Management Intent Data Buyer Intent Marketing Management 84

Convert

MAY 4, 2020

One effect of massive stay at home orders worldwide is a change in people’s online behavior. More people are watching Netflix and YouTube on desktop devices compared to mobile devices. As lockdowns extend worldwide, people will turn to the internet to seek entertainment, food, medical supplies and other ways to stay in touch.

Personalization 80

Personalization Youtube Order Effectiveness 80

Oktopost

MARCH 8, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Taking pitching to the next level requires you to connect with the person, not just a stranger who happens to be a journalist. Remember, you’re pitching to a person, not a publication. Want to hear more from renowned B2B marketing leaders?

PR 117

PR Media Transparency Startups 117

Webbiquity

MAY 18, 2021

First, there are other significant voices questioning that placement, and suggesting other networks may have already overtaken Twitter as the second-best social platform for B2B marketing: CMS Wire muses that the #2 social network for B2B marketers might still be Twitter…but it may be Facebook, Instagram, or YouTube. In that order.”

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Oktopost

NOVEMBER 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. According to Collins Dictionary , quiet quitting is the practice of doing no more work than one is contractually obliged to do, especially in order to spend more time on personal activities. Want to hear more from renowned B2B marketing leaders?

Tactics 118

Tactics Transparency Work Management Viral Marketing 118

Marketing Insider Group

OCTOBER 21, 2021

Before the pandemic startup founders and B2B SaaS marketers would first consider buying social media ads in order to grow their business. Marketing is becoming more conversational and personalized and chatbots enable you to take advantage of this trend without additional strain on your manpower and resources.

Marketing AI 361

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 361

Webbiquity

FEBRUARY 17, 2022

If you’re producing any kind of video content, you’ll need a YouTube channel. Then you have tools like “Live” on Facebook and Instagram which help to personalize your business. Bringing some personality to your business will help make it more relatable. At a minimum, that includes LinkedIn, Facebook, and Twitter.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Stevens & Tate

JULY 3, 2023

Notably, among the ten brands listed, four belong to the self-care category, further emphasizing consumer trust in longstanding personal care products. Improving Your Marketing Program 5 Strategies to Gain More YouTube Subscribers – June 27, 2023 Video content tends to engage audiences much more than any other type of content.

Trends 70

Trends Planning Paid Search Agency Youtube 70

Webbiquity

OCTOBER 28, 2020

Fortunately, you don’t have to blow your budget in order to make a big difference in how your business operates. The average person will see anywhere from 5,000-10,000 advertisements each day. Or host a livestream Q&A session on Facebook and YouTube. Maybe you have had to let some people go in order to remain in business.

Top of Funnel 266

Top of Funnel Business Funnel Advertising Paid Search Agency 266

Martech

AUGUST 10, 2023

A lot of it was built on legacy systems, so they’d have to redo everything in order to update it. Q: Any marketing channels that are interesting to you personally? A: Yes, YouTube is the place where I spend most of my time and get content from. Q: What was it like to go into consulting without any formal marketing experience?

Web 2.0 90

Web 2.0 Work Management Mobile Advertising Youtube 90

Martech

APRIL 15, 2022

It lets advertisers track users to deliver customized advertising, while protecting personal information. Last fall, Lotame estimated IDFA would have a total financial impact of $10 billion on Facebook, Twitter, Snap, and YouTube, with Facebook being responsible for more than 80% of that. billion loss, followed by YouTube at $2.1

Privacy Protection 93

Privacy Protection Privacy Cost Ad Frequency 93

SmartBug Media

MARCH 3, 2023

With so many channels to potentially reach and engage with folks—from social media and influencer marketing to paid advertising on YouTube, Google, and other mediums—it’s not always easy to know how to appropriately reach your customers with the right message and context. Businesses need an easy, direct way to reach customers.

Template 98

Template Advertising Agencies Sales Cycle Order 98

SocialPilot

DECEMBER 6, 2023

The YouTube Algorithm YouTube is capable of keeping its users hooked for hours, thanks to its ranking signals which are as follows: Watch history: YouTube places major emphasis on your watch history and recommends content based on your past views. Check out our blog to learn more about Youtube’s algorithm.

Social Media 83

Social Media Paid Content Media Lead Ranking 83

Contently

APRIL 19, 2021

And based on personal experience, the platform’s algorithm has gotten very good at recommending related content on the “For You” page—including posts that come from brands. One of my favorite educational TikTokers is Hank Green , also known for his Crash Course YouTube videos that got some of us through school.

Brand Identity 182

Brand Identity Branding B2B Paid Search Agency 182

Marketing Insider Group

AUGUST 12, 2020

Finding your tribe – those people who will be likely to benefit from your expertise and your products, in that order – is an essential ingredient in social media success. For instance, for our fictional nail polish company, the tween customers might start with short YouTube makeover videos. Find Your Tribe(s). Don’t stop there.

Social Media 325

Social Media Top of Funnel Social Marketing Marketing & Strategy 325

Navigate the Channel

JANUARY 8, 2024

These brief, intent-driven interactions represent critical opportunities for businesses to connect with their target audiences in a personalized and timely manner. Content must address consumers’ specific needs at each micro-moment, so personalization and understanding the consumer’s intent are key.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Choozle

MARCH 27, 2024

According to Comscore , as streaming TV gains momentum, a significant portion of newly acquired viewing hours—75% to be exact—are spent on content beyond the top six streaming apps like Netflix, YouTube, Prime Video, Hulu, Max, and Disney+. By expanding to three or more channels, companies can boost their order rate by a substantial 494%.

Advertising Agencies 81

Advertising Agencies Cost Per Thousand Advertisements Advertising 81

Navigate the Channel

OCTOBER 17, 2017

When online videos were first introduced, the video channels were clogged with homemade videos made by teenagers and kids that they shared with friends on YouTube and other video sites. You should also take note that videos show up at the top of the SERPS on Google, and can be searched on YouTube. Videos Gain Importance.

Trends 145

Trends Top of Funnel Content Marketing Funnel Advertising 145

Sprout Social

SEPTEMBER 21, 2022

They simply facilitate transactions by handling processes like product showcasing, payment, order fulfillment, shipment and delivery. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. YouTube shopping.

Best Practices 126

Best Practices Amazon Youtube Ad Exchange 126

illumin

SEPTEMBER 25, 2023

Six Degrees was founded by Andrew Weinreich , who is often credited as the “father of social media,” in order to help people create connections and meet new people. The new millennia brought with it better home computers, which meant more homes had a personal PC and more users flocked to the internet for new and exciting ways to socialize.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Convince & Convert

JUNE 1, 2014

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). These lists would be a lot different if they were focused on G+, Linkedin, Youtube, Pinterest, or Instagram.

Twitter 167

Twitter Paid Search Agency Personalization Planning 167

Oktopost

SEPTEMBER 13, 2022

Don’t be afraid to show some personality and let your audience get to know you and your brand more personal. It’s an ideal platform for sharing educating and entertaining videos that showcase your financial services and brand personality. Be helpful: Share content that is helpful and informative.

Social Media 84

Social Media Work Management Marketing Management Service 84

Rain: The Growth Agency

JUNE 10, 2021

Investing in new YouTube Originals programming, including partnerships with Alicia Keys and Will Smith, along with their YouTube creators. YouTube Select offerings including content line ups, YouTube TV inventory, Auction and NFL Game Day All Access (returning this fall) and are available in the upfront. DoubleVerify.

Advertising Agencies 52

Advertising Agencies Media Amazon Mobile Advertising 52

Brightedge

MAY 26, 2020

When storefronts closed and social distancing orders were put in place, consumers changed their shopping behavior and priorities, though they continued to make purchases to resolve their pain points. They also use augmented reality in order to personalize the beauty experience online. YouTube usage saw increases by 15.3%

SEO 130

SEO Cost Per Click Webinar Metrics SERP 130

Adobe Experience Cloud Blog

FEBRUARY 9, 2015

In order to stay front-and-center we need to make sure that we deliver relevant messages to them both on and off of our websites. Real-Time Personalization identifies that there is a visitor on your site who works in healthcare, and shows them the best-selling hospital uniforms on your website.

Personalization 48

Personalization Conversion Marketo B2B Thought Leadership 48

Spiralytics

FEBRUARY 7, 2024

The idea behind this is to make the ordering process faster with little human intervention. Each social media platform has its own personality, audience, and format. The platform also works with several social media platforms, including LinkedIn, Facebook, X (formerly Twitter), TikTok, Instagram, YouTube, and others.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126