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How to Make Your Content Convert

Biznology

Salesforce.com CEO Marc Benioff has said that “…speed is the new currency of business.” According to Wikipedia , “…the ‘average’ American reads at a 7th or 8th grade level.” Write Simply. ” Google places huge value on your web page’s speed to determine search rankings.

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10 New Year’s Resolutions to Improve Customer Experience

Kapost

My friends at Kapost invited me to share my top marketing and sales technology steps to optimize customer experience in B2B SaaS. A sales leader at Salesforce.com once told me: “We have a policy here called, stay in your lane.” According to Wikipedia , 80-90% of all data is unstructured. Records directly related to each other.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. Examples: Salesforce.com, Google. At HubSpot, we think COS (Content Optimization System) is better than CMS. COS: Content Optimization System. CRO: Conversion Rate Optimization. Find out why.

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How to Calculate Social Marketing ROI

Paul Gillin

According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” Many excellent solutions are now available on a software-as-a-service basis today, including Salesforce.com , RightNow Technologies and NetSuite. A good CRM system is essential.

ROI 50
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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Wikipedia and a handful of open-source software developers were the pioneers. Get Search Engine Optimized- Fast - Writing on the Web , August 13, 2010 How do you know if your blog posts are optimized for search engines ? Optimization (78). Here are some highlights from this excellent report: 1. Order of SEO Operations.