Digital B2B Marketing

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Thought Leadership Marketing is an Oxymoron

Digital B2B Marketing

Here is the definition of thought leader provided by Wikipedia: “Thought leader is business jargon for an entity that is recognized for having innovative ideas.&#. They do not simply follow market opinion, they have original ideas. Thought leadership is expansive. Thought leadership is pushing boundaries.

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Google+ for SEO? Don’t Focus on Your Brand Page!

Digital B2B Marketing

According to Wikipedia, Ford has 164,000 employees. Share your approach or opinion in the comments below or with me on Twitter ( @wittlake ) or Google+. Many people separate their business and personal activity. Having employees share your businesses content may require changing corporate and employee culture.

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