Marketing Insider Group

JULY 3, 2019

However, you have to get your contacts to open the email first. Email open rates can vary based on many different factors but there are things you can do to increase them. To determine how to increase email open rates, we’re […].

Open Rate 264

Open Rate Tips Contact Marketing Marketing Prospects 264

Marketing Insider Group

SEPTEMBER 24, 2018

The post Email Marketing Quick Tips to Increase Open Rates appeared first on Marketing Insider Group. It also accounts for 40% more customer acquisition than social media. While these stats illustrate the opportunity of email marketing, the reality is that inboxes are full. So, […].

Open Rate 260

Open Rate Email Marketing Tips Stats 260

Sword and the Script | B2B

NOVEMBER 28, 2023

Welcome emails enjoy open rates of 60% or more; for most marketers, this will be your best-performing email ‘campaign’ Anyone who follows me knows I harp on businesses to build their own list of subscribers. In other words, that message had an open rate that was 2x and CRT that was 5x. Why are the metrics so high?

Open Rate 78

Open Rate CTR PR Click Rate 78

Martech

JULY 28, 2023

Here’s how these changes impact email marketing, including open rates, and why measuring direct engagement is crucial for success. Let’s stick to a key metric often used to report on email marketing successes: the email open rate. Most email marketing platforms record an “open” when a pixel is triggered.

Open Rate 98

Open Rate Privacy Protection Marketing Automation Services Privacy 98

Marketing Insider Group

FEBRUARY 16, 2017

The post How to Improve Your Email Open Rates appeared first on PureB2B. The post How to Improve Your Email Open Rates appeared first on Marketing Insider Group. It’s hard to ignore a marketing channel that averages a 3800% return. Despite the fact that email marketing has.

Open Rate 228

Open Rate CRM Contact Marketing Email Marketing 228

SendGrid

AUGUST 25, 2023

The post 121 Cyber Monday Email Subject Lines to Boost Open Rates appeared first on SendGrid. Discover hundreds of Cyber Monday email subject line templates and examples to inspire your email campaigns.

Open Rate 78

Open Rate Template Email Campaigns Campaigns 78

Benchmark Email

FEBRUARY 8, 2022

That’s why email marketers monitor the key metrics to know what to adjust and how and… The post What Is a Good Email Marketing Open Rate? However, you can’t improve what you can’t measure. appeared first on Benchmark Email.

Open Rate 111

Open Rate Email Marketing Advertising Benchmark Marketing & Strategy 111

ConvertKit

DECEMBER 22, 2021

Email opens and open rates are calculated by embedding a tiny pixel into the email and when a pixel is loaded, an open event is logged. Since Apple is automatically loading pixels regardless of subscriber behavior, emails are appearing to be opened whether they are actually opened by the subscriber or not.

Open Rate 107

Open Rate Privacy Protection Deliverability Privacy 107

Martech

MARCH 16, 2022

Apple’s new Mail Privacy Protection (MPP) is having a significant impact on email marketing, according to a new study from Campaign Monitor that found that average open rates were up 3.5% year-over-year in 2021, while click-to-open rates were down 3.6%. Get the daily newsletter digital marketers rely on.

Open Rate 105

Open Rate Studies Privacy Protection Click Rate 105

Vision6

FEBRUARY 26, 2023

The most common email elements you can AB test include: Email subject line Call-to-action Sender name Email content Timing By testing these elements, you can determine which versions lead to higher conversions, open rates and engagement. This increases the likelihood of the email being opened.

A/B testing 98

A/B testing Open Rate Tools Click Rate 98

Outreach

AUGUST 24, 2021

As a result, most enterprises consider a high email open rate a barometer for gauging campaign success. What is Email Open Rate? Email Marketing Metrics Across Industries Email Open, Click, and Reply Rates Can’t Accurately Predict Customer Behavior Focus on Intents and Outcomes to Anticipate What Your Customers Will Do.

Open Rate 98

Open Rate Advertising Benchmark Opt-out Top of Funnel 98

ConvertKit

JUNE 15, 2021

If you see a sudden and dramatic drop in your open rates, don’t panic. And even if it takes a bit more digging, your open rates aren’t the be-all and end-all metric for measuring success. In this episode, Alyssa and Melissa outline the questions every email marketer should ask themselves if and when their open rates drop.

Open Rate 88

Open Rate Deliverability CAN-SPAM Domain 88

Benchmark Email

APRIL 5, 2023

Email marketing has become one of the most used tools by marketers and, because of this, it is getting harder to engage subscribers and achieve solid email newsletter open rates. Images, such as videos,… The post How to Use Visuals to Increase Your Newsletter Open Rates appeared first on Benchmark Email.

Open Rate 85

Open Rate Newsletter Advertising Benchmark Email Marketing 85

Benchmark Email

DECEMBER 12, 2022

The holiday marketing season is finally here, so it’s time to brush up on holiday email marketing techniques to improve open rates this year. If you’re tired of the same old tricks, maybe it’s time… The post 25 Examples of Holiday Email Subject Lines with the Highest Open Rates (with Emojis) appeared first on Benchmark Email.

Open Rate 116

Open Rate Examples Advertising Benchmark Email Marketing 116

SmartBug Media

APRIL 20, 2022

At a basic level, Apple’s MPP does not disclose the email open rate of a recipient to a business. With Apple’s MPP, Apple Mail preloads the images and content of the emails, including the tracking pixel, in all cases—even if the recipient didn’t actually open the email. Incorporate best practices to get emails opened.

Open Rate 105

Open Rate Privacy Privacy Protection Click Rate 105

Litmus

APRIL 19, 2022

That’s why we created the “Email Analytics in 2022: A Survival Guide.” This handy resource will help you understand: Why email analytics like the open rate don’t mean what they once did. For years, core metrics like email open rates were a staple in email marketing programs. Why have email metrics changed?

Open Rate 85

Open Rate Email Marketing Planning Webinar Metrics 85

Martech

SEPTEMBER 29, 2021

With Apple’s iOS 15 now an available update for all iPhones, marketers should be on the lookout for changes in their email open rate data. What’s ironic, though, is that the feature could cause open rates to inflate, not drop. ” What if I still care about open rate data?

Open Rate 111

Open Rate Marketing Automation Services Peer-to-peer Privacy Protection 111

Martech

SEPTEMBER 21, 2021

.” As of Monday, the thing many email marketers have dreaded – iOS 15 – has launched, which will nullify tracking on emails opened by Apple Mail users and makes the open rate even less reliable. First, a moment of silence for the open rate. Why we needed to kick the open-rate habit. Wrapping up.

Open Rate 133

Open Rate Email Marketing Planning Click Rate 133

xiQ

DECEMBER 14, 2020

How to maximum open rate? Based on our experience with email marketing, here’s how you can maximize open rates for your marketing campaigns. Instead, use calendars to set a frequency of sending emails, gauge your open rates, and subsequently engage those who have opened the emails.

Open Rate 62

Open Rate CAN-SPAM Deliverability Domain 62

CopyBlogger

JULY 21, 2022

The post Email Subject Lines for Sales: 5 Steps to Better Open Rates, with 48 Templates appeared first on Copyblogger. Crafting the best email subject lines for sales doesn’t have to be a mysterious or challenging task. You simply have. Continue Reading.

Open Rate 110

Open Rate Template Best Practices Features 110

Optinmonster

APRIL 17, 2023

That’s why writing better subject lines is a great way to improve email open rates Some email clients also include preview text next to the subject line. But you don’t want to give away everything because otherwise they’ll just read the subject line without opening the message.

Open Rate 84

Open Rate Practices Best Practices Urgency Marketing 84

ConvertKit

AUGUST 3, 2021

Open rates have been considered a vanity metric for a long time. There are several factors that make open tracking inaccurate. And with the latest Apple announcement , open rates will soon become even less reliable when it comes to measuring the success of your email efforts.

Open Rate 114

Open Rate Deliverability Click Rate Conversion Rate 114

KoMarketing Associates

APRIL 20, 2017

As email marketers round up data from the end of 2016, new research shows that open rates dropped in the fourth quarter. However, non-bounce rates stayed steady from the third quarter. The “Q4 2016 Email Trends and Benchmarks” report from Epsilon discovered that the average open rate was 32.1

Open Rate 120

Open Rate Email Marketing Deliverability Advertising Benchmark 120

SendX

JANUARY 28, 2019

This works ok when you have a smaller list size but as your list grows, you will see that your open rates begin to drop hence offsetting your list growth. This simply means: You will get much more unique opens on a smaller, more engaged list than a bigger email list that is bloated with dead weight. This amounts to 15k opens.

Open Rate 159

Open Rate Work Management Marketing Management Deliverability 159

xiQ

DECEMBER 14, 2020

What influences email open rates? The post What influences email open rates? Besides your subject line). Those things include. Email delivery time. The length of your subject line (Has to be between 6 to 10 words). Your ISP reputation. Your list: How clean your list is? Are you segmenting them according to the metrics?

Open Rate 77

Open Rate Segmentation Email Marketing Effectiveness 77

Conversica

SEPTEMBER 30, 2021

Let’s explore what’s happening with email pixel tracking for open rates, what that means for Marketers, and how Conversica helps companies get the most out of their email marketing and lead outreach. Open Rates Are Dying: What’s Happening Now? Engagement Rates, Not Open Rates, Are the Way of the Future.

Open Rate 52

Open Rate Click Rate CAN-SPAM Trigger Marketing 52

Content Marketing Institute

JULY 18, 2019

You can’t sprout the open rate overnight. Continue reading → The post 7 Easy Ways to Super Boost Your Newsletter Open Rate appeared first on Content Marketing Institute. Your newsletter isn’t beans.

Open Rate 103

Open Rate Newsletter Research Marketing Strategy 103

KoMarketing Associates

JULY 3, 2017

In the “Return on Email Personalization” white paper from OneSpot and The Relevancy Group, statistics showed that marketers were seeing an increase in click-through rates and open rates for their emails in the second quarter of 2017, compared to the same quarter of 2016.

Open Rate 120

Open Rate CTR Email Marketing Forrester 120

Fount Media

JULY 3, 2023

One critical measure that helps to gauge your business’s email marketing effectiveness is the email open rate. But, how do your open rates stack up against those in your field? appeared first on Business Mailing Lists | Technology User List | Email Marketing Company.

Open Rate 40

Open Rate Marketing & Strategy B2B Email Marketing 40

Optinmonster

NOVEMBER 20, 2019

Without proof, it can be hard to determine which will have the highest open rate. That’s why we’ve made a list of the email subject lines that get the highest open rates along with statistics to prove it. Why Email Subject Lines Are Important for Open Rates. Subject Lines With Emojis.

Open Rate 71

Open Rate Statistics CAN-SPAM Click Rate 71

Hubspot

FEBRUARY 8, 2018

Hopefully you have some idea of what your open rate is -- but do you know how you rank against the rest of your industry? Maybe your current rate is 20%. Find out how your email open rate compares to your industry. The overall average open rate across all industries is 32%. Let’s do some quick math.

Open Rate 96

Open Rate Sample Marketing Management Public Relations 96

PureB2B

JANUARY 24, 2017

If you’ve had any experience with email marketing at all, you should be quite familiar with open rate metrics. Open rate is a measurement of how many people viewed your email for a specific campaign. There are three major factors that affect your email open rates: Subject line (does it compel users to open the email?).

Open Rate 86

Open Rate CAN-SPAM Clickthrough Click Rate 86

The Daily Egg

APRIL 11, 2019

Text marketing creates a branded ecosystem […] The post Want 98% Open Rates? Not only is SMS quick and easy to set up, but statistics suggest customers prefer text updates over email. Launch An SMS Marketing Program For Your Online Store appeared first on The Daily Egg.

Open Rate 110

Open Rate SMS Top of Funnel Statistics 110

Hubspot

JULY 12, 2019

I started chatting with a few of my friends in sales to learn more about their best secrets and corresponding open rates, and David Sneider , Sendbloom's former head of growth and current CEO of Deco.Network, provided the following quote: This made sense to me. Open Rate: 44.3%. Reply Rate: 33.3%. Open Rate: 61.8%.

Open Rate 83

Open Rate Campaigns Case Studies Case Study 83

GreenRope

MARCH 9, 2020

5 Ways to Optimize Email Marketing Open Rates. You can’t profit off an email marketing campaign if no one actually opens your emails. For this reason, your open rate is one of the most critical KPIs for judging email marketing success. Here are 5 Ways to Optimize Email Marketing Open Rates: 1.

Open Rate 52

Open Rate Email Marketing Optimization Deliverability 52

PureB2B

JANUARY 24, 2017

If you’ve had any experience with email marketing at all, you should be quite familiar with open rate metrics. Open rate is a measurement of how many people viewed your email for a specific campaign. There are three major factors that affect your email open rates: Subject line (does it compel users to open the email?)

Open Rate 62

Open Rate CAN-SPAM Clickthrough Click Rate 62

Spiralytics

JANUARY 16, 2018

But when you look at your email open rates, you’re not hitting the numbers you aimed for. It seems, to your dismay, that your emails are not getting opened or read. So, you’ve been sending email newsletters and updates to hundreds or even thousands of subscribers in your email list.

Open Rate 69

Open Rate Tips Newsletter Email Marketing 69