Remove online

Tomorrow People

article thumbnail

How to Transform Social Media into a Powerful Marketing Tool

Tomorrow People

Want to be part of the social media revolution? There’s no escaping the rising business use of social media networking sites. But many companies are still getting it wrong when it comes to social media marketing. Social media marketing requires just as much of a plan as other marketing approaches.

article thumbnail

How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. Behold, three exercises in social media slapstick: Skittles falls prey to Twitter trolls.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Reasons Why Social Media Was Born for SMEs [SLIDESHARE]

Tomorrow People

You don''t need to be a big name brand with a six figure marketing budget to make social media work. In fact, recent research has shown that small businesses are more likely to succeed within the social media arena than their supposedly all-powerful, ''jump in feet first'' corporate counterparts. Adapting and improving.

article thumbnail

5 Reasons Why Social Media Was Born for SMEs [SLIDESHARE]

Tomorrow People

You don't need to be a big name brand with a six figure marketing budget to make social media work. In fact, recent research has shown that small businesses are more likely to succeed within the social media arena than their supposedly all-powerful, 'jump in feet first' corporate counterparts. Adapting and improving.

article thumbnail

The Key to Online Digital Marketing is Achieving Higher Grades

Tomorrow People

The world has changed; your performance in social media , blogs and email marketing must also be better than your competitors’ But it’s often difficult to assess what you’re getting right and what needs to improve. It’s no longer enough to base your inbound marketing strategy around your dazzling website.

article thumbnail

5 essential tips to clearly define your ideal target market

Tomorrow People

Social media analytics tools. However, you can still deduce what kind of segments your competitors are targeting by analysing their offering, their online presence, their content strategy, etc. Google Analytics. CRM platforms. Previous customer surveys, interviews, focus groups. Lead generation forms. Sales feedback.

article thumbnail

5 useful sources for capturing voice of the customer (VoC) data

Tomorrow People

With many survey tools and pre-built templates out there, it can be tempting to include questions that don’t add much value for your business – but marketers should be careful. Online customer reviews. A key tip to using social media as a source of VoC is to not be intrusive.

Opinions 156