DiscoverOrg

JULY 3, 2018

Luckily for a savvy salesperson, all that self-directed buyer research activity is done online, leaving a trail of buyer intent. And it’s not hard to follow, if you know what to look for and have the tools to track it. That’s Intent data: The cloud of information generated by online searches, downloads, and clicks online.

Top of Funnel 196

Top of Funnel Ad Building B2B Thought Leadership Buyer Intent 196

DiscoverOrg

AUGUST 23, 2018

The average American will spend up to 50 minutes browsing through social media today. More important: Those 303 hours of social browsing are sales opportunities for you. In fact, 87% of B2B buyers say they would have a favorable impression of someone introduced through their professional social network.

Social Media 197

Social Media Social Networks B2B Sales Linkedin 197

DiscoverOrg

AUGUST 23, 2018

Reading Time: 10 minutes The average American will spend up to 50 minutes browsing through social media today. More important: Those 303 hours of social browsing are sales opportunities for you. In fact, 87% of B2B buyers say they would have a favorable impression of someone introduced through their professional social network.

Social Media 120

Social Media Social Networks B2B Sales Linkedin 120