B2B Memes

APRIL 26, 2012

What caught my eye in this story, though, was a different kind of failure, one involving not reporters or editors, but the tools they use. But then he went on to raise a quite different kind of failure: “Another problem here is that too many reporters see the computer as their main tool of the trade. All of these tools are useful.

Tools 100

Tools Ethics Aggregators Blogger 100

B2B Memes

APRIL 12, 2011

In one of the earliest posts on this blog I complained about the lack of social-media awareness and interactivity in most B2B webcasts. There are a number of social media widgets that the producer can add to the console, including Twitter, LinkedIn, and Facebook.

Webcast 100

Webcast Social Media Impressions Pricing 100

B2B Memes

JULY 3, 2012

Most of what you earn you only earn because your copy appeared online. You generate your work on your own, with little need for assistance, using a variety of digital tools. ” The answer, for me, is similar to what Schaefer says about companies: “social media success is not going to be a function of marketing vision or budget.

Marketing Proposals 100

Marketing Proposals Budget Programs Advertising Mediums Social Media 100

B2B Memes

AUGUST 10, 2012

As Chief Product Officer for Forbes Media he’s done some impressive things to advance the publication’s online and social-media presence, and his “Copy Box” column is essential new-media reading. So does the journalist, the consumer, the social community and the marketer. FORBES certainly has a voice.

Advertorials 100

Advertorials Disintermediation Content Marketing Advertising Agencies 100

B2B Memes

AUGUST 10, 2012

As Chief Product Officer for Forbes Media he’s done some impressive things to advance the publication’s online and social-media presence, and his “Copy Box” column is essential new-media reading. So does the journalist, the consumer, the social community and the marketer. FORBES certainly has a voice.

Advertorials 100

Advertorials Disintermediation Content Marketing Advertising Agencies 100

B2B Memes

DECEMBER 8, 2011

For more than eight years, the British trade press editor has blogged about journalism, social media, and much more on One Man and His Blog. And now anyone with access to the internet had more powerful publishing tools than I had in work.

CMS Development 100

CMS Development Peer-to-peer Lead Ranking Press 100