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Friday, September 25, 2009
Even a micro business can use video effectively to communicate with its customers online. Here Are Kathy’s 6 Secrets to Video Success for Small Business: Make sure that you are telling a compelling story. small investment in good quality audio equipment will pay off in providing professionalism this to your video.
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Friday, September 4, 2009
In 2007, the mention of content marketing brought as many blank stares from small business owners as the mention of a website did 10 years before. In fact, in 1997 when we started our small business magazine in Southwest Florida, few owners had websites, let alone an online marketing strategy.
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Monday, March 29, 2010
Marketing your small business with Facebook sounds like a lot of fun and a great idea—until it hits you. If you want to start marketing your small business with Facebook, here are a few pointers: Create your account. Start a business account by creating a Facebook Ad or Page. You really have no clue how to do it.
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Thursday, July 29, 2010
The following is a guest post by Peter Rastello, the founder of Inbound Market Link , an Inbound Marketing agency specializing in helping small and medium, B2B and B2C businesses to succeed on the internet. Keyword Selection – Pick keywords that are relevant to your business but also fairly easy to rank for.
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Friday, October 23, 2009
It’s particularly gratifying to watch so many small businesses and independent professionals putting content marketing to work. These takeaways apply to companies of every size, but will bring outsized benefits to small companies when they use marketing brains to outmaneuver marketing brawn. Drink your own Kool-Aid.
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Friday, November 6, 2009
The just released study on business use of social media from the folks at Business.com is must reading for content marketers who are active, tentative or hesitant about social media. Their research, 2009 Business Social Media Benchmarking Study makes it clear that even small business owners need to take social media very seriously indeed.
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Tuesday, August 18, 2009
Part One Part Two Many of {grow} readers work for small businesses. What is the best advice you could give to a small company or a regional brand establishing a foothold in social media marketing? Tags: measurement social media small business marketing strategy Photo: This is an article about advice. love lists.
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Wednesday, December 9, 2009
The latest research report from Business.com shows that small business owners are still trying to figure out Twitter … but those who do are seeing an advantage. The expansive report covering 1,711 small business decision makers showed that of all the social media channels, Twitter was the least-used.
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Tuesday, March 9, 2010
You can win online instead. They then either buy directly from the web or take their research results and go to the store or contact the business in order to complete their purchase. But it is terrific for small business marketers. On the Internet Even Small Companies Can Be Major Players. Bad Economic News.
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Tuesday, August 11, 2009
It seems as though every kind of organization from multinational to small business to nonprofit are beginning to believe that social media should be an important component of their marketing programs. If you think back just 10 years, relatively few small organizations took the Web very seriously. It must reduce costs.
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