Writing on the Web

AUGUST 2, 2010

What has brain science taught us about how people are persuaded to take action online ? As a journalist-turned-psychologist, turned-online-content-marketer, you might imagine that these issues keep me up at night … or not! I believe this is important stuff for any professional who wants an effective online presence.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

JUNE 30, 2010

Online Surveys & Market Research. 3 Key Content Pieces for Starting an Online Business. How to Start “a Little Online Business …&#. Please vote: What has been your experience using the Web to promote your business? Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Share this on del.icio.us.

Ning 100

Ning Content Marketing Digg Business 100

Writing on the Web

JULY 28, 2010

How are you using client recommendations in your online content marketing ? Here’s why: Customer ratings and reviews are one of the ways we decide and choose to buy products online. 3 Biggest Challenges for Online Content Marketing? Online Reputation? Do you add them as an afterthought?

Ning 100

Ning Trigger Marketing Digg Buzz 100

Writing on the Web

FEBRUARY 2, 2011

To make money online , you need systems and software helpers. How to Make Money Online (…at any age, from any place). Authors Can Make Money – Online more than in bookstores. I’m curious… what web tools could you absolutely not live without? Tweet This! Search Engine Results: 3 Tips for Savvy Bloggers.

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Tools Digg Blogger Work Management 100

Writing on the Web

JULY 29, 2010

Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. But quite often, it’s unlikely we will actually know a person doing an online review, unless they are a well-known author or respected expert in the field.

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Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

JULY 20, 2010

In the next few posts I’ll be featuring some of the most successful women entrepreneurs who turned their passion into a multiple income streams business online! Don’t let anybody tell you online income products are “passive.&#. 4 Steps to Creating Massive Online Visibility. Multiple Pathways to Online Profits.

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Ning Digg Buzz Blogger 100

Writing on the Web

JULY 13, 2010

I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m I explore more about this in my free online e-book Content Marketing for Online Profits.). Related posts: Online Content Marketing Results: Poll Says 50% Dissatisfied.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

JULY 8, 2010

Web marketing is crowded: Ten years ago there weren’t as many businesses in your field competing for readers’ attention online. Web marketing is confusing: There are so many ways to publish content online, it’s hard to know what to do first and most. Related posts: Business Results from Online Content Marketing?

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

AUGUST 5, 2010

There’s an important shift in content marketing tactics that affects professionals who want to get found, get known and get clients online. Or, track their brains as they go online to your website? When successful web writers create online content , they appeal to the senses and the emotions. Tell a story of one person.

Trigger Marketing 100

Trigger Marketing Digg Urgency Marketing Eye-Tracking 100

Writing on the Web

DECEMBER 16, 2010

Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. How do you check your online marketing to see where it’s working, where it needs improvement? Look at your marketing tasks as having 3 purposes: Get found: How visible are you online? Do you need to be seen online?

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

APRIL 19, 2011

How do you find your voice and create your brand story so that readers are inspired and emotionally triggered? How do you get content marketing results? This and other key tips will be discussed Wednesday April 20, 2011 on an open webinar I’m giving: Time-Saving Tips for Content Marketing Results.

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Tips Content Marketing Digg Content 100

Writing on the Web

FEBRUARY 26, 2016

Are you easy to get found online? And don’t forget the power of getting found online through articles directories. Are you getting found online? If I Googled your business name, what would I find? in a search return. So what can you do? Every time you make a change to your site you can submit your URL.

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Google Business SEO Keywords 100

Writing on the Web

DECEMBER 28, 2016

They know that without a social presence, your online brand can appear outdated and unapproachable. By setting up a page (this is in addition to your profile), you have a central online hub for your company. However, social media marketing isn’t as simple as a lot of business owners anticipate. Facebook Pages.

Paid Content 205

Paid Content Social Media Media Ideal Customer Profiles 205

Writing on the Web

JUNE 16, 2015

A study on B2B content marketing has shown that 70% of businesses online have more content now than they had last year, and of these, 80% are doing so through corporate blogs. Many free versions are available online, including SERPs.com. Narrow down blog post ideas with Google AdWords Keyword Planner.

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Generation Keywords Adwords SERP 100

Writing on the Web

FEBRUARY 19, 2014

I started getting found online and boosted my business revenues exponentially. But ten years later, there are a lot of ways to spread your word and publish quality content online. Of course, I’m not even counting the millions of blogs hosted on their own domains like this one and most of the business blogs that are online.

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Writing on the Web

OCTOBER 23, 2013

For any consultant and small business owner responsible for getting found online, CMI offers great advice. Most Internet users go online to either be entertained or educated. Your goal should be to write and publish the very best content in your field available online. What problems do you solve for your clients? Be consistent.

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Rules Content Marketing Content Thought Leadership 100

Writing on the Web

AUGUST 14, 2013

Unless, of course, you can stake out a niche online , and show that you’re a number one expert in your field with a blog. Do you know how important it is to have an online presence that showcases your expertise? blog marketing business blog training business blogs content marketing with blogs Online Marketing'

Training 100

Training Business Blogging Internet Marketing Work Management 100

Writing on the Web

MARCH 17, 2014

The field of online research methods is new and expanding rapidly. Blogs and online news sites (Huffington Post, HBR, AllTop, etc.). What’s been your experience researching in this new era of online content? About Expert Ebooks Books Content Marketing E-Books expert ebooks online content' Crowd sourcing.

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Research Content Wikipedia Marketing Proposals 100

Writing on the Web

OCTOBER 14, 2015

In 2012, advertisers calculated 32% of online advertising transactions on a cost-per-impression basis, 66% on customer performance (e.g. And of course, many blogs are created with the sole purpose of an online store. 10 to $100/click), Cost per Click (CPC), or CPC advertising like AdSense can be a money maker.

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Cost Per Click Merchandising Cost per Acquisition Adsense 100

Writing on the Web

AUGUST 13, 2014

About Blogs Attracting Clients Content Marketing How to.Tips Online Marketing business blogging business blogs content marketing tips online content web marketing' If you need help identifying your content marketing goals or creating content, download my free guide: Shortcuts to Content.

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

Writing on the Web

APRIL 10, 2013

The great thing about finding information online is that it is free and easily accessible. Note: James Chartrand and Men with Pens is a great resource for learning online writing skills, and they have a course starting shortly.). Any effort you put into learning more about writing well will show in your material.

Blogger 100

Blogger Class Small Business Marketing Amazon 100

Writing on the Web

JUNE 4, 2014

A visual story is even better, which is why videos work well online. Attracting Clients Content Marketing Getting Read How to.Tips Online Persuasion content marketing graphics content marketing tips' How do you do this? You must appeal to people’s emotions , using visuals and stories. The brain is self-centered.

Content Marketing 100

Content Marketing Wikipedia Content Viral Marketing 100

Writing on the Web

SEPTEMBER 5, 2012

Let’s face it, not all marketing is online, nor is all content marketing published information. You’ll be glad you took the time for this one-hour online webinar on how to be truly persuasive. How to Make Social Proof Work Online. To be truly persuasive, all professionals must make presentations.

Webinar Metrics 100

Webinar Metrics Advertising Agencies Promotion Interactive Marketing 100

Writing on the Web

MAY 15, 2015

Successful online marketers have understood the relationship between the two fields, and they know that to succeed, one must harness the power of each to make the other better. If you want your online marketing campaign to succeed, you must be clear about the overlaps and differences between SEO and CM.

SEO 100

SEO Content Marketing Content High Quality Lead 100

Writing on the Web

AUGUST 26, 2010

What can we learn from online computer games about content marketing for business? My husband, Attila the Honey , plays World of Warcraft , an online game that’s part of the multi-billion dollar gaming industry. He swears that his online gaming is market research for his company Razerzone.com , but I don’t buy it.)

Tips 100

Tips Content Marketing Trigger Marketing Content 100

Writing on the Web

JULY 4, 2012

If you want customers, you need to go where they are online. Let’s be clear: Social networking now accounts for 22% of all time spent online in the US. She can help you improve your online presence through smart social media participation. It’s the numbers. Over 25% of U.S. a year before.

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Social Media Blogger Business Media 100

Writing on the Web

AUGUST 5, 2011

Here’s why: Customer ratings and reviews are one of the ways we decide and choose to buy products online. Related posts: Online Persuasion: What Do Clients Say? How to Make Social Proof Work Online. Online Persuasion: Seeing Through the Eyes of Your Customers. Do you regularly update them?

Amazon 100

Amazon Validation Click Rate Tactics 100

Writing on the Web

MAY 9, 2011

And how do you do that through your online content ? As I was reviewing two clients’ online content marketing this week, I was struck by how few professionals have well-written content that engages readers. They may not know which is best so your online site has to do some convincing and comparing. Share it on StumbleUpon.

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

SEPTEMBER 3, 2010

This is the job of good content marketing and the challenge for online professionals who write blogs, articles, and web pages. Online Persuasion: Seeing Through the Eyes of Your Customers. Online Persuasion: Creating Desire. The Brain Science of Online Persuasion. Content Marketing with Emotions: Write with Feeling.

Trigger Marketing 100

Trigger Marketing Digg Content Buzz 100

Writing on the Web

AUGUST 12, 2010

In 2004 I had been working online for 5 years, doing okay, but not really. Today I do a lot of ghost blogging and web writing for smart professionals who would rather outsource their online marketing tasks and concentrate on their business and their clients. The Brain Science of Online Persuasion.

Storytelling 100

Storytelling Digg Trigger Marketing Internet Marketing 100

Writing on the Web

JUNE 17, 2016

There are many broken link tools available online, some free, some through paid SEO tools. Based in Illinois, Susan Boggs is a digital business and online marketing consultant. Find her online at SWBmedia. Run a broken link checker to check your site’s URL. Step Three. So give your readers a blog that they will enjoy!

Business Blogging 100

Business Blogging Business Domain Blogger 100

Writing on the Web

SEPTEMBER 25, 2013

It applies to both offline and online. About Blogs Content Marketing Online Marketing Writing Great Blog Content blog content blog writing business blogging business blogs content marketing with blogs' What do you think about this?

Business Blogging 100

Business Blogging Business Content Buzz 100

Writing on the Web

JANUARY 3, 2014

If you’re an expert and want to get found online, there’s no better way than to give visitors to your website or blog a free report that shows your expertise, builds credibility and starts conversations. Content Marketing E-Books How to.Tips Online Marketing Attracting Clients expert ebooks writing on the web'

Barriers 100

Barriers Amazon Sample Marketing Report 100

Writing on the Web

NOVEMBER 15, 2010

What emotions are people seeking to satisfy online? Online, an offer must work properly for consumers to feel secure. Online Persuasion: Creating Desire. Tags: Attracting Clients Content Marketing Online Marketing Online Persuasion content marketing with blogs. The next thing they seek is comfort.

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Lead Scoring Lead Ranking Digg Differentiation 100

Writing on the Web

JANUARY 4, 2012

Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. While you can outsource your written content, especially online, you can’t outsource your speaking. 3 Online Marketing Tasks: Get Found, Get Known, Get Clients. Please share.

Practices 100

Practices Content Marketing Content Newsletter 100

Writing on the Web

MAY 8, 2013

Online Content Marketing: Let’s Put the “We” Back Into Weblog. About Blogs Attracting Clients Content Marketing Online Marketing content marketing with blogs' Related posts: Content Marketing to the Male Brain. 4 Time-Saving Tips for Social Media Marketing. 4 Content Marketing Goals for a Coach Website.

Content Marketing 100

Content Marketing Television marketing Wikipedia Content 100

Writing on the Web

NOVEMBER 18, 2010

Customer Media Congress: Patsi’s in Dutch… Online Persuasion: Seeing Through the Eyes of Your Customers. Online Persuasion: Creating Desire. Tags: Attracting Clients Brain Based Content Marketing Content Marketing Online Persuasion brain science customer magazines Online Marketing Patsi Krakoff persuasion.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100