WebMarketCentral

JUNE 24, 2009

TopRank Best List of RSS Blog Directories to Submit Your Blog and Feed by TopRank Online Marketing Blog An outstanding list of blog directories, RSS and ping sites to help spread the fame of your blog. There are a few dead links in here and a few service with strange terms of use, but most of these links are active and useful.

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

MAY 4, 2009

Included on his list are Twitter, Peter Shankman's Help a Reporter Out (HARO), and online social media release service PitchEngine. tags: PR 2.0 SEO social media interactive PR? SEO social media interactive PR? SEO social media interactive PR?

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

NOVEMBER 19, 2008

While shifting some of your marketing dollars from offline to online programs certainly makes sense, there are compelling reasons to take advantage of the current climate to make some smart branding moves as well. ** technorati tags: economic malaise, recession, branding, online marketing, direct response, MarketingSherpa, paid search, telemarketing, (..)

Paid Search Agency 20

Paid Search Agency Advertorials Telemarketing Lead Gen 20

WebMarketCentral

MAY 11, 2009

Not just for newbies, this is also a helpful post for experienced SEO consulants to use in explaining the goals (and limitations) of SEO to prospective new clients.

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

AUGUST 31, 2009

Increase ROI From Marketing Conferences by TopRank Online Marketing Blog Lee Odden provides an outstanding guide to making the most of marketing conferences. Brooke Aker semantic search semantic advertising Wildfire Marketing Group Jeremy L.

Paid Content 20

Paid Content Paid Search Agency Best Practices Advertising Agencies 20

WebMarketCentral

JUNE 18, 2008

According to MarketingSherpa's study, a typical B2B company spends about 30% of its total marketing budget online, and about 30% of its online budget on pay-per-click (PPC) advertising. About 5% of online marketing spending is dedicated to SEO.

Lead Generation 20

Lead Generation Lead Scoring Lead Ranking B2B Thought Leadership 20

WebMarketCentral

FEBRUARY 13, 2008

social bookmarking, new media relations, blogging, David Meerman Scott, The New Rules of Marketing & PR, 97th Floor Blog, Matt Siltala, PR Meets Marketing, Cece Salomon-Lee, Newsforce, TopRank Online Marketing Blog, Lee Odden, how to search optimize press releases del.icio.us Nevertheless, worth checking out.

PR 20

PR Web 2.0 Best Practices Blogger 20

WebMarketCentral

JULY 28, 2008

Prioritizing SEO Tasks by Shimon Sandler A concise, easily digestible post that covers half a dozen high priory basic SEO tactics (such as title tags, H1 tags and keyword links) with links through to more detail on each. He recommends aggressive content promotion, using social media, and experimenting with universal search among other tactics.

SEO 20

SEO Best Practices Search Engine Marketing Tagging 20

WebMarketCentral

JANUARY 28, 2008

Judging by the number of high-quality articles and blog posts still devoted to the topic (so many I had to split this category into two posts), SEO remains a critical component of online marketing success.

SEO 20

SEO Wiki Best Practices Allocation 20

WebMarketCentral

NOVEMBER 5, 2007

WMC: How do you market and promote your business? JR: We have a strong online marketing plan which includes SEO, pay-per-click and banner advertising. Our marketing budget until recently was very, very small.

Enterprise Management 20

Enterprise Management Paid Search Agency Work Management Marketing Budget 20

WebMarketCentral

OCTOBER 22, 2009

Similarly, a click-through from Twitter or Facebook may have been influenced by any variety of other online and offline marketing efforts, so giving 100% credit to social media for lead may be overstating the case.

Social Media 20

Social Media ROI Web 2.0 Media 20

WebMarketCentral

NOVEMBER 2, 2009

In this environment, what are the three or four areas where marketers should focus scare resources ? While it isn't necessarily cheap, it's inexpensive in comparison to most other types of online marketing and advertising programs, and nothing is more effective at drawing targeted website traffic at the time prospects are looking.

Marketing Budget 20

Marketing Budget Budget Programs Allocation Emarketing 20

WebMarketCentral

JANUARY 26, 2009

Or tools to help evaluate your competitors' online marketing strategies? Brown , consultant and natural search marketing strategist for Netconcepts , reviews Link Counter , a simple tool to help evaluate links on any website. Find these and more in this list of some of the best SEO tools and related reviews of 2008.

PageRank 20

PageRank SEO Tools Best Practices 20

WebMarketCentral

JANUARY 7, 2009

Welcome to the first post in the official Best of 2008 series, which will summarize and link to some of the best blog posts and online articles about SEO, social media, online marketing strategy and more.

SEO 20

SEO Microsite Best Practices SEM 20

WebMarketCentral

APRIL 17, 2007

Lee Smith (LS): Prior to starting Persuasive Brands, I was the founder, President, COO and acting CEO of a leading online market research firm. In this capacity, I helped clients across all industries address their business and marketing challenges using information to help shape winning strategies and supporting tactics.

Work Management 20

Work Management Marketing Management Search Engine Marketing Lead Gen 20

WebMarketCentral

JULY 11, 2007

B2B technology companies generate leads and revenue through smart online marketing by promoting thought-leadership content. You can view other samples of their online marketing work here. Their own site is surprisingly bland (a "shoemaker's children" kind of thing perhaps?);

Campaigns 20

Campaigns Advertising Agencies Work Management Paid Search Agency 20

WebMarketCentral

JUNE 25, 2007

But if the value of magazines is in their brand, and Z-D is selling off the titles, the question is—Z-D is going to be a web-focused publisher of what exactly? ** Terms: print publications dying, print magazines declining, publishing, Ziff Davis, MediaPost, Enterprise Group The online marketing business portal: WebMarketCentral.com Contact Tom Pick: (..)

CMO 20

CMO Planning Contact Marketing Cost 20

WebMarketCentral

OCTOBER 27, 2008

Glenn pokes holes in nine myths about online video, small business and search marketing to bolster his contention that "video has the promise to not only alter the rules of search engine marketing but also online marketing in such a way that can tip things in the favor of SMBs." Who's In Your Audience or Community?

Social Media 20

Social Media Web 2.0 Optimization Media 20

WebMarketCentral

DECEMBER 4, 2007

Paul Dunay at Buzz Marketing for Technology yesterday posted his podcast interview, PR's Role in New Media , with Cece Lee of the PR Meets Marketing blog. Here are few of the highlights: PR professionals are taking advantage of online marketing tools and back-end analytics to increase and track coverage of company announcements.

PR 20

PR Buzz Blogger Press 20

WebMarketCentral

JULY 18, 2007

Thank you to everyone who's visited WebMarketCentral.com over the past few months—you've made it the fastest-growing web marketing portal site. It's gratifying that so many online marketing professionals have found value in the web marketing resources, news, tools and guides on the site.

Paid Search Agency 20

Paid Search Agency Advertising Agencies Tagging Ad Agencies 20

WebMarketCentral

JULY 20, 2005

Our goal, as always, is to help Web marketing and e-commerce professionals to do their jobs more effectively and efficiently by showcasing the top marketing books , providing useful advice , and providing an extensive directory of helpful online marketing resources.

Press 20

Press Advertising Agencies Consulting Efficiency 20

WebMarketCentral

JUNE 26, 2007

An online community focused on web marketing, or as the site puts it: "Benefit from the collective intelligence of your peers to discover the best internet marketing strategies and thought leadership." BeeTooBee is one of the best places to tag content related to online marketing tools, services, strategies, tactics and content.

Web 2.0 20

Web 2.0 Tagging Digg B2B Thought Leadership 20

WebMarketCentral

JANUARY 23, 2009

King's book makes it possible for any business to improve its online performance. There are still some specialized skills required—it certainly helps to have some background in online marketing, web analytics and HTML coding—though King's clear and concise prose removes a lot of the mystery. Or at least almost any business.

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

WebMarketCentral

AUGUST 22, 2005

Keywords of the week: web marketing news, online marketing news, e-commerce news The portal for online marketing: WebMarketCentral.com Contact Tom Pick: tomATwebmarketcentral.com. Moreover is generally considered the leader in current awareness solutions.

Keywords 20

Keywords Contact Marketing Online Marketing Order 20

WebMarketCentral

AUGUST 4, 2008

Being the most informed and sophisticated marketing and PR executives on the planet, readers of this blog know that WebMarketCentral is the place to find a comprehensive calendar of live and online marketing events. For brand marketers, the L.A. However, in that wealth of content, it's easy to overlook something.

Web 2.0 20

Web 2.0 Brand Identity Branding Internet Marketing 20

WebMarketCentral

MAY 21, 2008

Problem is—and I hate to say this for fear events could somehow suddenly prove me horribly wrong—there doesn't appear to be any recession, at least certainly not from an online marketing standpoint.

Planning 20

Planning Tagging Tactics SEO 20

WebMarketCentral

FEBRUARY 20, 2009

Building Bricks: Keyword Discovery Process for Small Businesses by SEOmoz This clearly written post describes a short process that an SEO practitioner can work through with a client (or internal management) to very efficiently develop a comprehensive list of generic, longtail, alternative, complementary, brand and competitive keywords and variations (..)

Keywords 20

Keywords SEO Tools Adwords 20

WebMarketCentral

MAY 3, 2007

When online participation goes mainstream, we can expect an explosion of new content on the web." Third, I got an email from Shawn Henry of the Britopian Marketing Blog , a highly engaging blog devoted to SEO, social media optimization and online marketing.

Web 2.0 20

Web 2.0 Wikipedia Paid Search Agency Digg 20

WebMarketCentral

OCTOBER 9, 2006

Portability lets podcasts break through the clutter of other online marketing formats. Once downloaded to an MP3 player, a podcast can be listened to on a plane, in a car, while working out -- virtually anywhere. Webinars combine audio with visuals and interaction for great impact -- but they tie the audience to their computers.

Advertising Agencies 20

Advertising Agencies PR Webinar Metrics Paper 20

WebMarketCentral

JULY 20, 2009

Resources for starting a new business, ideas for naming that business, mistakes to avoid, lead generation strategies to embrace, how to apply some of Warren Buffet's wisdom to online marketing efforts.find all of that and more here in this final collection of the best posts on strategy and branding from the past year. What's in A Name?

Marketing & Strategy 20

Marketing & Strategy Brand Identity Branding Best Practices 20

WebMarketCentral

AUGUST 24, 2006

What's your CRM system wearing? ** Terms: CRM expansion, CRM enhancement, effective CRM, sales portals The online marketing business portal: WebMarketCentral.com Contact Tom Pick: tomATwebmarketcentral.com RSS feed

einsof 20

einsof CRM RSS Sales Qualified Leads 20

WebMarketCentral

FEBRUARY 25, 2008

One of the most appealing aspects of online marketing is the ability to test and measure virtually anything, in detail and with great precision. You've heard it a million times: "You can't manage what you can't measure." But which metrics are really important?

Analytics 20

Analytics Best Practices Blogger Banner Ads 20

WebMarketCentral

AUGUST 5, 2005

Who's Jane? ** The portal for online marketing, WebMarketCentral.com Contact Tom Pick: tomATwebmarketcentral.com. Yvonne writes about blogging, conferences, copywriting, advertising and other related topics from her own unique perspective and with her own inimitable style.

Copywriting 20

Copywriting Conference Contact Marketing Advertisements 20

WebMarketCentral

DECEMBER 17, 2008

16 Web Based Handy Web Designer Tools by Online Marketing Blog Blogger Thomson Chemmanoor shares some of his favorite website design and development tools for tasks such as analyzing page load time, validating CSS files, finding broken links, generating rounded corner and gradients, and more. Do you need a.mobi domain?

Design 20

Design Marketing Websites Forrester Best Practices 20

WebMarketCentral

OCTOBER 22, 2005

If you're looking for information on a specific company or industry and are overwhelmed by the worthless crap turned up by standard search engines, BPubs.com can help by narrowing your search to only business publication sources. ** Terms: marketing research tools, Individual.com, BPubs.com, business research The online marketing and e-commerce portal: (..)

Research 20

Research RSS Paid Search Agency Budget Programs 20

WebMarketCentral

NOVEMBER 1, 2006

Enough. ** Terms: email, e-mail, ecommerce, e-commerce, e-business, ebusiness, GoogleFight, SpellWeb, web writing standards, Donald Knuth The online marketing business portal: WebMarketCentral.com Contact Tom Pick: tomATwebmarketcentral.com. But you might communicate to your customers using either email or e-mail.

eCommerce 20

eCommerce Template Internet Marketing Google 20

WebMarketCentral

DECEMBER 31, 2009

Is Your Online Marketing Strategy All Tweet and No Meat? by HubSpot Rick Burnes notes that without a strong content strategy to back up social media efforts, marketers risk the "all hat, no cattle" syndrome: lots of attention on Twitter and Facebook, but no compelling content to back it up and turn the curious into the converted.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20