Customer Experience Matrix
MAY 18, 2007
(Manticore doesn’t mention this, but Eloqua also has some capabilities that Manticore lacks, including direct mail, event management, and online chat. Both products integrate with salesforce.com (and Eloqua with several others). and link these to profiles in salesforce.com.
Anything Goes Marketing
OCTOBER 8, 2007
This will allow you to track the source if web visitors downloaded a white paper or purchased a product. Therefore, the deals take longer to close, more individuals on the client side are involved and you typically have your sales force that you need to work with (however, I'm focusing mostly here on online lead generation).
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Online Marketing Institute
JULY 31, 2009
However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Reverse IP look up appears to be the new thing here.
WebMarketCentral
DECEMBER 8, 2008
The challenge, then, is to maximize marketing productivity-to get more leads out of the same number of clicks. lead automation management vendors. It's also fully integrated with Salesforce.com. The service is integrated with Salesforce.com and is used by a blue chip customer base including RR Donnelly, Praxair and AMD.
Online Marketing Institute
MARCH 13, 2011
Although it may not always yield completed data such as the actual visitors name and title if coupled with a data append and lead qualification service, these can be great ways for sourcing more leads which can be nurtured and then developed into actionable business leads. I am the CEO of netFactor.
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