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The Effective Marketer
JULY 13, 2011
As Scott tells in his book, he was into motivational speaking and decided to put out a short video (this was in 2004, way before YouTube became the default video sharing site) in his website. With a quick redesign, he increased conversion from 8% to 24% and started amassing 4,000 new emails per day that he would later use for his newsletter.
The Effective Marketer
JUNE 23, 2009
If you want to get some good insights on effective SEO, check out his presentation and the free articles they have on the SEOmoz website. To get more insight into the formula and how it works, after watching the presentation, check out some of their website design case studies. If you are familiar with them, not much new material.
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The Effective Marketer
NOVEMBER 19, 2013
The website features articles by freelance journalists and Xerox’s healthcare expert, as well as aggregated healthcare news from the Web. Category: Email Newsletter. Winner : Informatica Corp, for “Potential at Work” e-newsletter. ( [link] ). Category: Integrated. Winner : Xerox Corp.,
The Effective Marketer
NOVEMBER 19, 2013
The website features articles by freelance journalists and Xerox’s healthcare expert, as well as aggregated healthcare news from the Web. Category: Email Newsletter. Winner : Informatica Corp, for “Potential at Work” e-newsletter. ( [link] ). Category: Integrated. Winner : Xerox Corp.,
The Effective Marketer
DECEMBER 8, 2011
You have your logo, your tagline, your website… but how about product packaging, brochures, and holiday cards? Inter-office / company newsletters. Yup, holiday cards deserve some branding love too. It’s all about how you present yourself and your company to customers and prospects in every single touchpoint. Packing Slips.
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