Remove network

Sales Engine

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Content Strategy Before Technology Acquisition

Sales Engine

After all, not everyone is on Twitter, and email blasts are having diminishing returns. The key is to build content in multiple formats that work with the media channels you’ve chosen as distribution networks. It’s also important to note not only what your customers’ pain points are , but where they go for information.

article thumbnail

Content Strategy Before Technology Acquisition

Sales Engine

After all, not everyone is on Twitter, and email blasts are having diminishing returns. The key is to build content in multiple formats that work with the media channels you’ve chosen as distribution networks. It’s also important to note not only what your customers’ pain points are , but where they go for information.