| | | Dianna Huff - B2B MarCom | |  Network + Twitter | 12 articles |
| Page 1 of 1 | Previous | Next | DIANNA HUFF - B2B MARCOM FEBRUARY 2, 2012  B2B Social Media: It’s Not About Sales. It is About Sales. Then Cody Jones, one of the salespeople, asked if we could set up a time to talk (we’re still on Twitter here). Here’s my analogy: If you were at a networking event and someone came up and said “Hello!” If you’re a small business owner, would you be happy with ONE sale made from responding to someone on Twitter? Nothing is further from the truth. | DIANNA HUFF - B2B MARCOM FEBRUARY 15, 2011 Building Relationships on Twitter: Consider What You Tweet Tweet A prospect called me last week to inquire about my social media services after following me on Twitter for over a year now. I’m *always* aware that Twitter is a public platform. Twitter can give you the illusion that only the people who regularly respond to you are reading your tweets. And, posts don’t just live on the Twitter platform. Twitter has become quite noisy and crowded — and unfortunately, it’s become rife with spam, including spam followers, spam DMs, spam Messages and spam links. These are great questions! | | | | | |
| DIANNA HUFF - B2B MARCOM MAY 16, 2011  How Nathan Dube Sold Me a Printer Via Twitter Spending time on Twitter or Facebook posting things to hundreds or thousands of people you don’t really know does seem like a huge waste of time. When I need a business product or service recommendation, however, my Twitter network is the first place I turn to — which is what I did last week when I learned that my HP laser printer needed to be replaced. | DIANNA HUFF - B2B MARCOM AUGUST 13, 2010 B2B Content Marketing: Think Like a Reporter like to read articles about companies and their successes and failures and anything about Google, Facebook, Twitter, Apple, P&G, Steve Jobs, women in business, technology, and social media. Because I have a client who works with high network individuals, for example, I read articles about changes to tax laws, investing, and anything else that pertains to their audience. Google News / Twitter. log in to Google News and/or Twitter several times a day to see what's new. 30 – 7:30 Networking. August, 2010. Published by Dianna Huff. Volume 10, Number 8. | DIANNA HUFF - B2B MARCOM MARCH 27, 2011  Three Things Cap’n Crunch Taught Me About Facebook Engagement I’m back ashore after years at sea and ready to take on Facebook and Twitter! ExactTarget has published eight fabulous reports on what people want from your brand via social media (Facebook and Twitter). also like how the brand is responding to people on Twitter. Tweet I admit it. However! When I moved out on my own, I used to it eat for dinner. Any tips for a newcomer? | DIANNA HUFF - B2B MARCOM APRIL 11, 2013  Why Social Media Hasn’t Replaced the Traditional Marketing Funnel All of us have our own networks — and we influence / impact those networks no matter how large or small they are. So yes, social media, with its ability to allow us to communicate easily with our networks, has disrupted marketing. As you can see in the screenshot below, people on Twitter are letting their networks know about content I created. Marie Forleo? | | | | | | | |
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DIANNA HUFF - B2B MARCOM | SUNDAY, AUGUST 14, 2011  Take the Grunt Work Out of Monitoring Social Media with mBlast
With over two billion voices on the Web,” says Gary Lee, CEO of mBLAST , “it’s almost a fulltime job monitoring what’s being said in your industry (or your clients’ industries) across hundreds of blogs, industry sites, online publications and various social networks.”. To do it right, you have to leave comments on blogs, Tweet out content, and slowly develop relationships with people in your various networks –- people you know only as a face on an avatar or through tweets and blog posts. You met these people at trade shows or they’d come to your facility if they were in the area. MORE >> -
DIANNA HUFF - B2B MARCOM | TUESDAY, SEPTEMBER 14, 2010  Jargon: The Classic B2B Marketing Content Mistake
We polled our respective blog and Twitter followers for the top 10 B2B marketing mistakes, one of which is “jargon.”. SAN can mean “Storage Area Network” or “Styrene-Acrylonitrile.”. Twitter or blogging), I audit all of your existing marketing assets, from Website and print brochure to past campaigns and Web analytics. Tweet September, 2010. Published by Dianna Huff. Volume 10, Number 9. Welcome! ve been working on an e-book with Mac McIntosh, the B2B sales lead expert. Please join me and your fellow marketers. I'd love to see you! Regards, Dianna Huff. Yikes! MORE >> -
DIANNA HUFF - B2B MARCOM | FRIDAY, AUGUST 12, 2011 Site Navigation: The Foundation for Results-Driven SEO
She also includes my post about how Nathan Dube sold me a printer by responding to me on Twitter. What people in your social media networks have recommended. Tweet August, 2011. Published by Dianna Huff. Volume 11, Number 6. Welcome! It's been pretty busy here in my Plaistow office with new clients coming on board and lots of new projects. I've also been busy in my personal life having taken up sailing -- which I absolutely love -- and getting my son ready for his freshman year of high school. Yikes! Are you on Google Plus yet? One reason is that it's very easy to use. Enjoy! MORE >> -
DIANNA HUFF - B2B MARCOM | TUESDAY, APRIL 30, 2013  Respond to People When They Connect With You
'When was the last time you turned around and walked away when someone introduce him or herself to you at a face-to-face networking event? So why do so many brands and people ignore their fans and followers on Twitter, Facebook and other social channels? The people, in other words, who introduce you to their networks (or as Gail Goodman, CEO of Constant Contact, says in her book Engagement Marketing : How Small Business Wins in a Socially Connected World , the people who give you implied endorsements ). I’m guessing, never, correct? And maybe a little angry, too. MORE >> -
DIANNA HUFF - B2B MARCOM | MONDAY, JUNE 14, 2010 7 Old Fashioned Marketing Tips that Set You Apart
Tell them you saw them mentioned in an article (you can even send the article), that you enjoyed meeting them at a networking function, or just say hi and that you were thinking of them. Be helpful — Just this morning someone emailed me to ask if I knew one of the people I was following on Twitter. A few weeks ago my client and I were bouncing ideas back and forth on how to get her message out and as you do when you brainstorm, I said, rather off the cuff, “Why not start a TV show a la HubSpot?&#. What do I mean by old-fashioned courtesy and good manners? “Wow!&# MORE >>
- Your Website is Worth More than a Cup of Coffee DIANNA HUFF - B2B MARCOM | WEDNESDAY, MAY 5, 2010
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