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The New Rules of Social Marketing and PR

Convince & Convert

How unguarded, collaborative networking with peers in your industry can lead to success for your own business. David Meerman Scott on Twitter: @dmscott. If you could do a Skype call with any living person, who would it be? You could learn a lot about being a social pro with a Miley Cyrus Skype session. In This Episode.

PR 312
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Why Twitter is Trying to Turn Itself Into Facebook

Convince & Convert

The Future of Twitter. He and Dave Taylor just co-wrote “ twitter power 3.0 ,” the latest edition of his book first written in 2009. Today, Joel discusses various aspects of Twitter, including changes that seem to be moving Twitter away from a unique user experience to more of a Facebook user experience.

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Five Situations Where Marketers Should NOT Use Automation

Webbiquity

It doesn’t matter if your target market is comprised primarily of retirees who’ve just discovered Skype and now use it to call their grandchildren. There’s little sense in posting identical updates across social networks when the likelihood is your prospects are only on Facebook or use email predominantly.

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How HP Balances Social Marketing With Social Customer Service

Convince & Convert

Understanding the capabilities of different social networks. HP Support on Twitter. If you could do a Skype call with any living person, who would it be? The shifts that have taken place at Facebook and the investments he’s made in the future of the networking platform are fascinating. HP Support on Facebook.

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How to Train 80,000 People to Use Social Video Effectively

Convince & Convert

“Being everywhere in a social network is a big mistake in strategy.” Lindsay Listanski on Twitter: @LListanski. Coldwell Banker Real Estate : YouTube , Blog , Facebook , Pinterest , Twitter. If you could do a Skype call with any living person, who would it be? ” —@LListanski. ” —@LListanski.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

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What B2B Marketers Need to Know About Social Media in China

KoMarketing Associates

If you go to China and make new friends there, you will be frustrated when you want to add them as Facebook friends or follow their Twitter account. Like Google, Facebook and Twitter are blocked in China due to the censorship issue. They know there is a significant audience on social networks, but which one is right for your business?