KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Webbiquity

APRIL 4, 2023

Connect : That friend who’s always asking their network what show they should watch, or reminiscing about “that one time at band camp”? Showing off / bragging: is the primary purpose of Twitter (used by 28% of US adults), Snapchat (21%), and Instagram (39%). Affiliate sales support independent publishing.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

KoMarketing Associates

JANUARY 18, 2023

Integral Ad Science recently published its “Industry Pulse Report” for 2023, and statistics indicated that the majority of respondents (77%) agree that customers’ decreasing trust in major social media platforms will negatively impact their media spend this year. Wavering Confidence in Social Media Marketing ROI.

Social Media 214

Social Media Trust Marketing Marketing Report Social Marketing 214

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? 575,000 tweets published. The Top Social Networks for B2B Marketing. As noted here previously in Best Social Media Platform for B2B Marketing: Can Twitter Stay #2? Per the report, there are: 93.6

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Marketing Insider Group

AUGUST 11, 2023

In today’s digital landscape, social networks play a pivotal role in business growth and brand awareness. This comprehensive guide explores the top social networks that offer unique opportunities for businesses to connect, engage, and thrive in the online sphere.

Social Networks 186

Social Networks Business Work Management Social Media 186

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Networkers. Typically, more active on LinkedIn but no other platform other than personal social networks.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Convince & Convert

MAY 4, 2015

The Future of Twitter. He and Dave Taylor just co-wrote “ twitter power 3.0 ,” the latest edition of his book first written in 2009. Today, Joel discusses various aspects of Twitter, including changes that seem to be moving Twitter away from a unique user experience to more of a Facebook user experience.

Twitter 144

Twitter Facebook SMS Skype 144

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? Affiliate sales support independent publishing. You have to be on Twitter.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Contently

SEPTEMBER 24, 2021

On June 30, Adam Mosseri, head of Instagram, posted a video to Twitter that included a bold statement about Instagram’s priorities moving forward: It was “no longer a photo-sharing app.” The News Feed made Facebook an actual social network. Twitter took off at SXSW in 2007 as literally just a feed of updates.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Webbiquity

NOVEMBER 25, 2014

The problem with relying on “paid” media is that the costs of print publishing and events necessarily limit the number of “voices” that can be heard to the most popular. Though such voices still command large audiences, blogging and social networks have greatly increased the number of voices that can be heard.

Twitter 100

Twitter PR Social Networks Conference 100

flux.la

OCTOBER 21, 2019

With 320 million active users , Twitter is the 9th largest social media network worldwide. As with all social networks, there are tips and tricks to using Twitter effectively to expand your business. An important part of building up your presence on Twitter is increasing your following.

Twitter 72

Twitter Ideal Customer Profiles Business Social Media 72

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

Webbiquity

APRIL 18, 2023

Affiliate sales support independent publishing To optimize your website structure and content for organic search, you can use certain tools for keyword searching and other elements of SEO, like Semrush , WordStream, Serpstat , or Ahrefs. Twitter is still the second-best social media platform for B2B marketing …at least for now.)

eCommerce 294

eCommerce Social Media Tactics B2B Marketing 294

Unbounce

DECEMBER 1, 2021

A mobile ad platform is a network where you can publish digital ads that display on mobile websites and apps. You’ll find a wide range of mobile ad platforms that offer different ad formats and publishing spots on the internet. Compared to the other platforms on this list, Twitter Ads is more straightforward. Google Ads.

Mobile Marketing 139

Mobile Marketing Cost Per Thousand Cost Per Click Marketing Strategy 139

CoSchedule

JUNE 29, 2022

When is the best time to post on Twitter? The best times to post on Twitter have shifted over the last few years, according to new proprietary research on the best times to post on social media conducted mid-2022. Executive Summary: Best Times To Post On Twitter In 2022. What is the best time to post on Twitter today?

Twitter 52

Twitter Analysis Research Best Practices 52

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. It’s the perfect network for connecting to customers in real time and building connections. Unfortunately Twitter traffic has become more difficult to come by over the past few years.

Twitter 99

Twitter Traffic Ad Building Tips 99

Brandwatch Marketing

MARCH 7, 2023

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. billion users Source: Pew Research Center Social media business statistics Social networks earned an estimated $8.3 Social media statistics For context, as of April 2018, total worldwide population is 7.6

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Sprout Social

MAY 15, 2020

Read on for our findings on social media benchmarks across industries and networks, or skip to the detailed stats for your own industry. This metric includes both published posts and sent replies to incoming messages sent by a brand account. Note: COVID-19 has recently disrupted routines in all areas of business and daily life.

Advertising Benchmark 121

Advertising Benchmark Social Media Media Work Management 121

Hubspot

JUNE 11, 2019

Twitter is an undeniably powerful platform to increase your business's online reach. The average Twitter user follows five businesses , and 80% of all Twitter users have mentioned a brand in a Tweet. However, succeed as a business on Twitter in 2019, it's critical you're able to stand out. Research your competition.

Twitter 78

Twitter Business Word of Mouth Ideal Customer Profiles 78

Buffer

MARCH 9, 2023

Optimize your LinkedIn profile Your profile is the first thing people see when they encounter you on the social media platform, so you should optimize it to expand your professional network. This includes features in reputable publications, your own published work, or even your resume.

Linkedin 110

Linkedin Personalization Brand Identity Branding 110

Hubspot

JUNE 25, 2015

With social media being one of the main channels used by companies to reach their audiences nowadays, and hundreds of social media sites available for use, it can make even a seasoned marketer or publisher feel overwhelmed when choosing which networks will work the best for them. Should you use Twitter or LinkedIn? All of them?

Social Networks 28

Social Networks Marketing Budget Best Practices Top of Funnel 28

Sprout Social

JUNE 7, 2016

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. Get to Know Your Twitter Activity Dashboard. And why not?

Twitter 93

Twitter Comparison Ideal Customer Profiles Click Rate 93

Sprout Social

FEBRUARY 8, 2021

Social teams can use a profile performance report to track awareness and visibility across networks like Facebook, Twitter and Instagram. Sprout’s Profile Performance Report brings key metrics for Twitter, Facebook, Instagram, LinkedIn and Pinterest together into one streamlined report. Cross-Network Paid Performance Report.

Social Media 129

Social Media Media Paid Social Agency Ideal Customer Profiles 129

Sprout Social

JUNE 30, 2021

This makes it a great way to ‘skip the line’ of the curated algorithm on many networks. Twitter Fleets (Stories). Twitter’s stories feature, called Twitter Fleets, is relatively new, released in late 2020. As Twitter’s Fleets creation interface says, “Share a fleeting thought…”).

Social Media 136

Social Media Media Curation Twitter 136

Sprout Social

APRIL 27, 2020

Around nearly the same time we published this, many individuals and organizations began working remotely , sheltering in place and otherwise changing their behaviors to help prevent the spread of COVID-19. Updates to Twitter times to post. Updates to Twitter times to post. Updates to Instagram times to post. with 9 a.m.

Social Media 145

Social Media Media Work Management Network Marketing 145

Oktopost

FEBRUARY 24, 2022

How to Do Social Selling on Twitter. Social selling, a common usecase of employee advocacy , is an alternative to cold calling and conventional practices, social selling is using social media networks to prospect, build relationships, and provide a unique customer experience. What Is the Social Selling Index? Key Takeaways.

Peer-to-peer 171

Peer-to-peer B2B Thought Leadership Brand Identity Branding 171

Top Rank Marketing

AUGUST 11, 2023

Search Engine Journal Americans Held Dim Views of Twitter Prior to Its Rebrand Some 40 percent of U.S. In the meantime, you can follow us on our LinkedIn page , or at @toprank on Twitter for even more timely daily news.

Buying Cycle 92

Buying Cycle B2B Marketing Demand Generation Agencies Studies 92

Trade Press Services

MARCH 11, 2024

Industry editors and society directors, they have 37 years of B2B publishing experience between them. Cory Sekine-Pettite Cory Sekine-Pettite is president of ASBPE and an award-winning, Atlanta-based editor with more than 25 years of experience in traditional news reporting and B2B publishing.

B2B Thought Leadership 109

B2B Thought Leadership Conversion B2B Thought Leadership 109

Martech

AUGUST 15, 2023

LinkedIn: Tasso Argyros (8K followers) Twitter: @tasso (2.1K He has also been a frequent contributor on CDPs to the Gartner Blog Network. followers) X/Twitter: @bsbnyc (1.5K followers) X/Twitter: @bsbnyc (1.5K K followers) X/Twitter: @zwe n the (1K followers) Newsletter: The Storyteller’s Edge Get MarTech!

Enterprise Management 92

Enterprise Management Marketing Management B2B Thought Leadership Thought Leadership 92

Go Beyond SEO

FEBRUARY 20, 2023

While evaluating reports and data on highly performing networks, identify similar firms that are successfully using social media strategies and learn from how they use their platforms. If your primary goal is professional development and networking with other attorneys, LinkedIn is the platform of choice.

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Hubspot

APRIL 2, 2019

With 275 million monthly active users , Twitter is an undeniably good tool for engaging with an audience and expanding your brand's online reach. But it can be tricky to know whether you're truly successful on the site -- which is when a Twitter audit comes in handy. What is a Twitter Audit? What types of content are we posting?

Twitter 74

Twitter Click Rate Eye-Tracking Ideal Customer Profiles 74

Top Rank Marketing

NOVEMBER 3, 2023

Forbes LinkedIn hits 1 billion members, adds AI features for job seekers Microsoft-owned LinkedIn (client) has topped the 1 billion member mark, lifting the professional social media platform to a spot among the leading social media networks, LinkedIn recently announced, while also rolling out an array of new AI-infused features for job seekers.

Trust Marketing 108

Trust Marketing B2B Marketing Linkedin Advertising Agencies 108

Top Rank Marketing

AUGUST 25, 2023

billion, according to newly-published forecast data. social media users allot to video, 2023 is expected to be the second year with video topping all other social network activities, with 56.4 percent by 2025, according to newly-published social video forecast data. billion, with video spending in 2024 expected to reach $85.52

Newsletter 93

Newsletter Spending Linkedin B2B Marketing 93

Top Rank Marketing

NOVEMBER 10, 2023

percent during October, according to newly-published U.S. In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. Rival IQ Google Ads Editor version 2.5 The Drum Ad, PR Jobs Increased 2.3% Bureau Of Labor Statistics data of interest to B2B marketers.

Advertising Benchmark 104

Advertising Benchmark Marketing Report B2B Marketing Linkedin 104

Go Beyond SEO

FEBRUARY 20, 2023

While evaluating reports and data on highly performing networks, identify similar firms that are successfully using social media strategies and learn from how they use their platforms. If your primary goal is professional development and networking with other attorneys, LinkedIn is the platform of choice.

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78