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Twitter Offers Advantages in PR for B2B Brands Willing to Put in the Effort

Sword and the Script | B2B

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work.

PR 69
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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. It seems each network has established its unique place (e.g.,

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The New Rules of Social Marketing and PR

Convince & Convert

Translated into 26 languages, adopted by hundreds of universities and business schools worldwide, and with over 350,000 copies sold so far, “The New Rules of Marketing & PR” is now in its 5th edition. How unguarded, collaborative networking with peers in your industry can lead to success for your own business.

PR 312
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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

In 2003, LinkedIn launched with a more serious approach to social networking for professionals. Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. At Onalytica we have been looking closely at the transformation of PR as we know it. PR: Top 100 Influencers & Brands Click To Tweet.

PR 100
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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

Improve Your Site SEO Image credit: NisonCo PR and SEO on Unsplash Search engine optimization (SEO) is one of the most basic and widely used online marketing tactics, and yet is commonly underutilized or just plain done wrong. Twitter is still the second-best social media platform for B2B marketing …at least for now.)

eCommerce 294
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Stop doing PR. Start doing visibility.

Chris Koch

Thanks for the great comments on last week’s post, “Is the Era of PR Over.&# Okay, so if the traditional model for PR is failing, what do we do instead? I’m not saying we fire all PR people. Every company needs a guard dog or two to be around in case of a PR disaster. This is the new primary role for PR.

PR 100